Intercom, Inc.

DECEMBER 6, 2018

Their wide-ranging conversation touched on everything from product market fit to the best hiring approach to the role of COOs. The first time Karen saw a demo of Intercom, she instantly thought, “This is the product that I have needed in every SaaS business I’ve ever run.” How to retain product market fit.

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User Testing Feedback Software Customer Experience Document 99

The Product Coalition

OCTOBER 26, 2020

Photo by JOSHUA COLEMAN on Unsplash Most of the CEOs I work with, understand that the role of the product leader is very important. Whenever I talk to startup CEOs, especially first-timers, the discussion on product goes immediately to UX and wireframes. But many of them don’t fully understand how, exactly, it is important.

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User Testing CTO Definition Product Research 126

Intercom, Inc.

OCTOBER 8, 2020

For every company that’s executing the freemium model successfully, there are hundreds more that struggle and the tension it can create between sales, marketing, and product teams. Kristen joined Atlassian when it acquired Trello in 2017, where she is now Global Head of EDR Sales. Let the product be your sales guide.

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The Product Guy

OCTOBER 9, 2018

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

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Weak Development Team Product Strategy Strategy Development 130

The Product Coalition

JANUARY 28, 2018

If you’ve been following tech news in 2017, chances are you’ve heard quite a bit about the ICO phenomenon. According to a December report by PwC , at least 438 ICOs took place in 2017, raising over $4.6 And the majority of those were done by startups that did not have a product yet. Sounds good right?

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User Testing Startups Product Research Government 60

The Product Coalition

MAY 11, 2020

So I want to share my take when to suggest for monolithic and when to suggest for microservices from several aspects: Product Phases When our product are still on proof of concept / MVP phase, I strongly suggest to use monolithic architecture , since there is no guarantee that the product would be used often.

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User Testing Product Management Product Manager Product Research 94

Mind the Product

JUNE 13, 2018

Ivy is currently the Vice President of Design for the Hardware Product Area at Google, which was officially formed in 2016. In 2017, she and her team launched a family of consumer hardware products ranging from smartphones to smart speakers, earning 26 different design awards. Joe Leech, Product Strategy Consultant.

User Testing 88

User Testing Data Visualization Workshop Product Research 88

Sachin Rekhi

JUNE 25, 2017

Another incredibly important aspect for product managers to master is defining and iterating on your product's strategy. Another incredibly important aspect for product managers to master is defining and iterating on your product's strategy. Design is the third critical dimension of product management.

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Product Research User Testing Analytic Tools Product Management 167

DISQO

JULY 6, 2020

Financial services startup Rhino coined the phrase ‘Rhino moment’ to describe the company’s mission to reduce the financial pressures people face at move-in. Many of the necessary pieces for product-market fit were in place when Rhino launched. Rhino knew they had an audience and a market need.

User Testing 75

User Testing Feedback Software Customer Feedback Data Visualization 75

Business of Software Conference

JULY 29, 2019

Speakers include Rahul Vohra (Founder/CEO, Superhuman), Wade Foster (Founder/CEO, Zapier), Jane Austin (Director of Product Design, Babylon Health), Jared Spool (Founder, UIE), and many more. Product & UX. Sales & Marketing. 2 – Product & UX. Building Teams. Creativity. Business Models. Watch Tom's Talk.

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Software Review Analytic Tools Technical Review Data Visualization 49

Mind the Product

MAY 25, 2018

After the 12-week build, a team of three was tasked with validating and growing the product: myself, and two talented marketers. This forced us to think and act more like a startup, with JustGiving’s CEO in the role of angel investor – and we knew funding would be cut if we didn’t produce results.

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User Testing Weak Development Team Onboarding KPIs Customer Experience 111

Business of Software Conference

AUGUST 2, 2021

In 2017 they changed their name to Ørsted, citing the fact that they no longer supplied oil or gas. I have no reason to disbelieve that story but I can bet that their marketing teams sighed a sigh of relief at not having to tiptoe around that name anymore. While the DONG story is largely clickbait, it does serve a useful purpose.

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Naming Workshop Events Consulting 52

Bain Public

JUNE 7, 2020

A cohort of 16 students will participate in four different workshops that range from business model canvas to product/market fit, fundraising & legal, and storytelling for entrepreneurs. Title: Women’s Founder Project: Product/Market Fit. Date: June 27th. Where: Online Workshop Series (available to 2020 cohort only).

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Workshop Customer Experience User Testing Leadership 52

Sachin Rekhi

JUNE 1, 2017

Only when you find a career that you're passionate about, that you can also be skilled at, and one that has sufficient market opportunity will you achieve ultimate career satisfaction. I knew nothing about technology companies, nothing about startups, nothing about the various role in the industry. And I did exactly that.

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Mind the Product

MARCH 23, 2017

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. But most importantly #mtpcon will, as usual, bring you the best minds in product from around the world for a day full of thought-provoking insight, inspiration, and learning.

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Research Software Enterprise User Testing Workshop 81

Mixpanel

JANUARY 12, 2023

It’s a scientific study in human psychology and empathy, the science of knowing what words will help people understand and connect with your brand and product. You wouldn’t build a product without doing customer research and validating your idea. Don’t write marketing copy without understanding the customer and their pain points.

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Data Visualization User Testing Research Software Product Research 115

DISQO

JULY 6, 2020

Financial services startup Rhino coined the phrase ‘Rhino moment’ to describe the company’s mission to reduce the financial pressures people face at move-in. Many of the necessary pieces for product-market fit were in place when Rhino launched. Rhino knew they had an audience and a market need.

User Testing 52

User Testing Product Research Feedback Software Customer Feedback 52

DISQO

JULY 6, 2020

Financial services startup Rhino coined the phrase ‘Rhino moment’ to describe the company’s mission to reduce the financial pressures people face at move-in. Many of the necessary pieces for product-market fit were in place when Rhino launched. Rhino knew they had an audience and a market need.

User Testing 52

User Testing Product Research Feedback Software Customer Feedback 52

The Product Coalition

AUGUST 13, 2018

How a financial services startup acquired 4MM+ users in 3 years. Product / Market Fit “Product/market fit means being in a good market with a product that can satisfy that market.”?—?Marc Marc Andreessen Good Market ? Photo from April 2017 Satisfactory Product ?

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Reporting Tools User Testing Customer Experience Definition 60

Bain Public

MARCH 20, 2021

He held leadership roles at Bay Area startups and high growth organizations like WatchMojo -- helping establish product functions, as well as large strategic consulting companies such as Edelman where he organized product-led initiatives across national/regional offices. Flash Belt 2008, Minneapolis, U.S. About Paul Ortchanian.

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Artificial Inteligence User Testing Workshop Roadmap 52

Brian Balfour

JANUARY 24, 2019

Right now someone, or an entire team, inside your company is probably pouring a ton of energy and thought into a new product or feature launch. In August 2017, a social quiz app aimed at teens and high schoolers named TBH (To Be Honest) skyrocketed to #1 in the app store in just a couple months.

Customer Experience 111

Customer Experience User Testing Product Research Data Visualization 111

Userpilot

JANUARY 28, 2021

One of Product Manager’s basic responsibilities (or Product Owner’s – if your work in a larger organisation ) is translating the market requirements into a product roadmap – and creating stories, epics and tasks for the development team. But first: it will be much easier if you join a product company.

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Research Software Customer Experience User Testing Feedback Software 98

Mind the Product

NOVEMBER 13, 2019

However, just seven years ago, she had no idea what product management was. Unsure of what tech career path she wanted to tread, Oluwatobi’s career began at a startup. I’ve also been lucky enough to work in a developing startup where there were plenty of opportunities,” she says. Support From Within.

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Product Management Product Manager Customer Experience Management 108

The Product Coalition

MAY 15, 2019

As the name the “Brand Men” suggest the origins of Product Management was truely in marketing. Largely contained to that area, Product Managers were focused on product sales through pulling promotions, price and marketing levers, largely leaving the development of the actual product to others.

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Product Management Product Manager User Testing Product Research 92

Pragmatic Marketing

APRIL 3, 2018

This model is growing fast: global revenue in the SaaS industry topped $43 billion by mid-2017, up 23 percent from 2016. Along with this rapid adoption comes a need for product managers and product marketers to re-imagine their roles. Customer churn is a big deal in the subscription-based revenue model of SaaS.

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User Testing Customer Feedback Customer Experience Reporting Tools 70

The Product Coalition

MAY 6, 2017

The Parking Lot Every input, idea and feature request you get from the outside world (customers, executives, sales or marketing teams, etc.) Is this a monetizable market opportunity? The best product managers think strategically. Will the feature allow me to acquire new customers, speed time to market, etc.

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User Testing Customer Experience Product Research Vision 60

Bryce York

NOVEMBER 27, 2016

Sean Ellis is an entrepreneur, angel investor, and startup advisor. Sean also popularized the term product/market fit and coined the term growth hacking. The days of traditional interruption marketing are dead. The one metric that matters for marketing today is simple: GROWTH. How do you plan for growth?

Research Software 52

Research Software Analytic Tools Reporting Tools User Testing 52

Gainsight

MAY 7, 2019

Dan Olsen is a well-known PM consultant and the author of the bestseller, “ The Lean Product Playbook ,” a practical guide to achieving product-market fit. Follow this Product industry influencer: LinkedIn | Twitter | Blog. Catch this Product influencer at Pulse 2019! REGISTER NOW.

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Technical Review Product Research User Testing Customer Experience 49

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. Adam: Rachel, you’re leading growth marketing at one of the fastest growing software companies of this generation.

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User Testing Marketing Research Software Feedback Software 174

The Product Coalition

AUGUST 24, 2021

Startup funding was relatively easy to raise. venture capital investments, 1995–2017: [link] The burst of the bubble (also known as the dot-com crash ), took place in the early 2000s and was a critical turning point for the technology industry. Quarterly U.S. The period was also known for unsuccessful acquisitions.

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User Testing Development Customer Experience Product Research 145

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. – lie beyond the realms of this article but one thing is clear: this market is HUGE. What is a marketing technology stack?

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Analytic Tools Research Software Feedback Software Reporting Tools 223

Intercom, Inc.

OCTOBER 29, 2019

As Intercom’s business grew rapidly in 2017, we found ourselves at this exact crossroads. For a growing business, segmentation is necessary to know your customers and your market, and share this understanding across teams. Informing our approach to the market. Beyond a certain size, it’s impossible to do without.

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User Testing Data Visualization Customer Experience Customer Feedback 184

DISQO

JANUARY 8, 2018

In March 2015, Northwestern Mutual acquired LearnVest, a fast-growing New York-based startup with a personal finance tracking suite. Worman describes how his Milwaukee-based team has embraced a fundamentally different approach to building products. He gets excited as he talks about the change still taking place.

User Testing 40

User Testing Technical Review Customer Experience Research Software 40

DISQO

JANUARY 8, 2018

In March 2015, Northwestern Mutual acquired LearnVest, a fast-growing New York-based startup with a personal finance tracking suite. Worman describes how his Milwaukee-based team has embraced a fundamentally different approach to building products. He gets excited as he talks about the change still taking place.

User Testing 40

User Testing Technical Review Customer Experience Research Software 40

DISQO

JANUARY 8, 2018

In March 2015, Northwestern Mutual acquired LearnVest, a fast-growing New York-based startup with a personal finance tracking suite. Worman describes how his Milwaukee-based team has embraced a fundamentally different approach to building products. He gets excited as he talks about the change still taking place.

User Testing 40

User Testing Technical Review Customer Experience Research Software 40

Intercom, Inc.

FEBRUARY 7, 2019

How has that transition been for you, going from the giant company that is Google back to the early-stage startup that is Coda? Just yesterday, someone in the product marketing team shared a Coda doc with me that’s acting as the entire project plan and content repository for another whole of our marketing site we’re working on.

Feedback Software 171

Feedback Software Reporting Tools User Testing Data Visualization 171

Intercom, Inc.

OCTOBER 29, 2020

And so after a few more years doing that, I left and joined a startup. I never had any plans to be at one company for that long, but I just kept doing new and different things there – I started in product management and then did a combination of product management and marketing and design.

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