The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. This should be your first step into product strategy. Since product strategy is so hard, many companies simply skip it. Even higher-level goals can be refined and detailed.

Vision 104

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Userpilot

JULY 9, 2021

What are the best product management books to add to your 2021 reading list? We’ve put together a list for you with a few staples from every product manager’s bookshelf and some new releases too. New in – Best New Product Management Books in 2021. Ramli John, Author of Product-Led Onboarding.

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The Product Coalition

JANUARY 13, 2021

Educating the market is hard enough as is, but there is one thing without which you cannot succeed. You Cannot Educate the Market if the Need Isn’t There Last week I talked about ways to educate the market , ones that can actually work despite the fact that educating the market is hard and usually not recommended.

Education 114

Education Marketing User Testing Weak Development Team 114

Amplitude

JULY 29, 2020

When it comes to product strategy, there is so much conflicting advice that getting started can be confusing. Some companies’ strategies are so generic that they could mean anything, or nothing at all—as perfectly illustrated in this product strategy madlibs , which fills in the blanks with buzzwords and jargon and calls it a strategy.

Data Visualization 83

Data Visualization User Testing Analytic Tools Product Strategy 83

Gainsight

OCTOBER 12, 2021

It will be the product adventure of a lifetime. We are gearing up to support you in accelerating your product strategies and provide the tools you’ll need to level up your career in product. Previously at Google and Facebook , he fully comprehends how products impact billions of users globally. Get in, everyone.

Analytic Tools 52

Analytic Tools Research Software Data Visualization User Testing 52

Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. How to create a scalable product organization. Susan’s largest contributions to the Product Management field.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

UX Studio: Product Management

SEPTEMBER 16, 2021

It offers product strategy, design, and development services. Apart from conventional design and development services, Goodpatch offers a product hour initiative for companies seeking expert feedback on their product design. . In contrast, small design companies serve niche markets with their services. .

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Userpilot

JUNE 25, 2021

And that’s because of the Product Adoption Curve. The Product Adoption Curve shows how a product is adopted through multiple segments of the market. Understanding this lets you craft a product marketing strategy for every stage of product adoption. The five stages of the Product Adoption Curve.

Analytic Tools 59

Analytic Tools Feedback Software Research Software User Testing 59

The Product Coalition

AUGUST 4, 2021

This is sometimes thought of as product/market fit: Key Inputs Before you start Product Discovery, you are going to want (or need) some information. Understand the Market This is where you want to look at the landscape as it relates to your opportunity. What complementary products are out there? Marketing risk?—?is

Product Research 161

Product Research User Testing Research Software Customer Experience 161

The Product Coalition

FEBRUARY 28, 2021

an from Pexels My marketing manager recently asked me to define our marketing budget for 2021 so that she can plan accordingly. Tie It to Results, Not Resources With my marketing budget, it was hard for me to make a decision since I couldn’t tie the investment I would be making to clear and coherent results.

Definition 157

Definition Events Marketing Books 157

The Product Coalition

DECEMBER 19, 2021

Eventually, he managed the entire product from the execution standpoint, while I focused on the strategy and long-term planning. Little did I know that creating a solid product strategy takes such a major chunk of the product leader’s time. Most companies hire a product manager (and other positions) too late.

Product Management 162

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The Product Coalition

JANUARY 24, 2021

Photo by Ono Kosuki from Pexels OKRs (Objectives and Key Results) are a useful tool for goal setting and team alignment, and in recent years they have gone from being used primarily in quantitative parts of the organization (namely sales and marketing) to being very popular in product and technology as well. That’s easy.

Analytic Tools 180

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Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. The insights from the market research feed into the go-to-market strategy. This outlines how to launch the product to the right clientele at the right time. Product launch manager job description.

Product launches 98

Product launches Product Research User Testing Research Software 98

Userpilot

MARCH 11, 2022

Reports, statistics, and product benchmarks give you hard data on trends in the product world. We’re taking a look at The State of SaaS Onboarding , Mixpanel Product Benchmark Report, Satmetrix 2021 NPS Benchmarks, and Openview Benchmarks and Research. The Key Takeaways from State of SaaS Onboarding 2021.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Userpilot

JULY 30, 2021

The product manager role is responsible for understanding what customer problems to solve and what success looks like for a product. The different types of product managers include the traditional product manager, the product owner, the growth product manager, the technical product manager, and the platform product manager.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

The Product Coalition

SEPTEMBER 19, 2021

When you consider the ideal customer profile, you need to get yourself into your customers’ world and deeply understand what they need to go through before they are ready to buy your product. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Make yourself an expert in this area as well.

User Testing 137

User Testing Customer Experience Product Research Startups 137

Innovatemap

JULY 21, 2021

With an innovative new tool and a market in need of innovation, Josh was ready to make his product stand out — so he came to Innovatemap. When Boost came to us in fall 2020, its product was used exclusively by Indiana University, where it had been developed and beta tested.

Research Software 52

Research Software Education Data Visualization User Testing 52

Bain Public

MARCH 20, 2021

Below is a list of my upcoming and past speaking engagements.

Artificial Inteligence 52

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The Product Coalition

FEBRUARY 14, 2021

For example, if you have a revenue goal, a silly way to achieve it would be to sell iPhones at half the market value. There is, for example, an inherent tradeoff between scope and time to market. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an You will make tons of money, but the company won’t survive.

Onboarding KPIs 169

Onboarding KPIs Weak Development Team Customer Experience User Testing 169

The Product Coalition

SEPTEMBER 6, 2021

Make It Easy for Them to Help You In the CPO Bootcamp , the participants submit every week a piece of their product strategy for feedback. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Are you ready to make this your new year’s resolution? Happy new year!

Customer Experience 156

Customer Experience User Testing Customer Feedback Data Visualization 156

The Product Coalition

FEBRUARY 1, 2021

These can be things related to the product or the strategy?—?for for example, we are working on a plan to enter a new market?—?or My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an or even things like we started looking for a new office, we are about to hire a customer success lead, and so on.

CTO Coach 97

CTO Coach Reporting Tools CTO Management 97

The Product Coalition

APRIL 18, 2021

The technology was always demonstrated as part of a search engine, and that was what Twiggle’s founders originally thought of delivering as their product. But a search engine wasn’t a suitable product for Twiggle’s target market. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

Research Software 130

Research Software User Testing Leadership Weak Development Team 130

Innovatemap

AUGUST 12, 2021

That said, there’s also little room for forgiveness when it comes to poorly-crafted, slow-moving and non-intuitive digital products. In 2021, it’s the opposite. Not only will this shine a light on your product, but it will highlight you as a founder.

Startups 52

Startups Product Research User Testing Research Software 52

The Product Coalition

JUNE 27, 2021

Creating a solid product strategy is an ongoing process, not a one-time effort. Once you created a first draft that you are happy with, it’s time to bring it to the market and iterate according to the feedback you get. But how can you test a strategy? for example, if you are moving to a new market?—?you

User Testing 89

User Testing Product Research Strategy Product Strategy 89

Lenny Rachitsky

DECEMBER 12, 2023

and picked out the cream of the crop, organized by their job-to-be-done. This post is now the single best way to find my best stuff across both the newsletter and podcast.

User Testing 84

User Testing B2C Product Research B2B 84

The Product Coalition

DECEMBER 5, 2021

what’s right for both me personally and my business, but from what I already know about the next 2 years it is clear to me that I will learn so much about myself, my market, and my business during that time, that it’s hard to even imagine the full realm of possibilities so far into the future. Is the Market Ready for You?

Vision 140

Vision User Testing Startups Consulting 140

The Product Coalition

MAY 9, 2021

When I pushed the CPO to tell me more about what they have in plan, he insisted that they truly don’t know and that they have to wait and see, and react in near real-time to the performance of the product in the market. the product leader?—?to My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

Agile 132

Agile Roadmap Feedback Software User Testing 132

The Product Coalition

MAY 30, 2021

You can start by making small changes to your product and marketing (e.g. Measure the entire journey, not just the product. I’m sure you have product KPIs, but in product-led growth the product spans into marketing as well. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

Product Research 109

Product Research User Testing Feedback Software Customer Experience 109

The Product Coalition

APRIL 25, 2021

My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on April 21, 2021. Make yourself part of the team and let others help you.

Weak Development Team 113

Weak Development Team Leadership Books Education 113

The Product Coalition

JANUARY 2, 2022

My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on December 29, 2021. Hey, we never said it was easy, but that’s all the fun, isn’t it?

Management 128

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