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AI in Advertising: Using AI to Predict Ad Performance

The Product Coalition

Advertising is a crucial aspect of any business that aims to reach its target audience and increase revenue. While testing different ad variations is essential to find the most effective designs and messaging, it can also be a time-consuming and expensive process. However, creating effective ad creatives is not always an easy task.

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Top 10 In-App Messaging Tools For Driving User Engagement

Userpilot

In-app messaging tools are powerful communication channels that improve app retention and enhance brand loyalty. As smartphones increasingly become central to the routine life of the modern person, in-app messaging enables you to engage your audience with just-in-time support. Intercom – best chatbot tool for in-app messaging.

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How AI Transformation Impacts the Digital Marketing Industry

The Product Coalition

Artificial intelligence (AI) has begun to transform all facets of our professional and personal lives. AI and its subfields, such as machine learning (ML), also identify and predict future behavior based on extant behavioral patterns. How is AI used in marketing?

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18 Best AI Productivity Tools to Work Smarter in 2023

Userpilot

The undeniable advances in artificial intelligence have led to a plethora of new AI productivity tools across the globe. Best AI writing tools for the content creation process: Userpilot’s onboarding AI writing assistant: use AI to generate engaging content for your in-app messaging prompts (modals, tooltips, etc.).

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How Using ChatGPT for Product Management is a Valuable Time-Saver

Usersnap

ChatGPT is an artificial intelligence chatbot developed by OpenAI , built on a large language model. Chatbots are programs that let people converse and respond using natural language, based on the inputs they receive. You’ll be able to understand how chatGPT can be a great tool for product management.

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Emotion AI: How Far Can It Go?

The Product Coalition

But how do machines learn to detect emotions, and what business opportunities does emotion AI present? Instead of a face-to-face conversation, we send chat messages or schedule a video call. Finally, the model is implemented in real-world applications to enhance the user experience, boost sales, and suggest relevant content.

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The top marketing statistics for 2018 and why they matter

Intercom, Inc.

Messaging: Ignore at your peril. Paid advertising: Still relevant? As marketers we’re always yearning to understand how consumers want to engage, and increasingly, that’s through the personal, real-time, device-agnostic medium of messaging. 1.5X: In-app messages are 1.5 1.5X: In-app messages are 1.5 Engagement.