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The Top Mobile In-App Feedback Tools of 2022

Alchemer Mobile

You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” But in truth, there’s never been a better time. This is a valid question.

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Jeff Toister on a guaranteed customer experience

Intercom, Inc.

?. We all know an outstanding customer experience can set you apart from the competition, but is it possible, or wise, to guarantee it? The key to earning (and keeping) our customers’ trust and business, Jeff says, is in the promises we make and expectations we meet, no matter how small.

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Startups need dual theories on distribution and product/market fit. One is not enough

Andrew Chen

99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. (I’m I’m ignoring deep tech and foundational AI research companies, for the sake of this conversation). These days you see more effort on getting influencers involved early.

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Let’s Abandon Customers and Users

Mironov Consulting

I spend a lot of time sifting through documents, positioning and stories – trying to figure out who we’re talking about. As a product manager, I think it’s my obligation to bring clarity and precision to discussions… so talking generically about customers or users can be exasperating. See personas 4 and 7.” Wasted energy.

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Key Mobile Strategies for Travel Apps During the Reopening Process

Alchemer Mobile

While travel looks like it will remain relatively unpopular in the first half of 2021 due to COVID concerns, travel brands are gearing up for a surge of travelers in the second half of the year. Back in May of 2020, we dug into the mobile data to reveal changes in DAU (daily active users) across different industries.

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??Shep Hyken on getting customers to come back again and again

Intercom, Inc.

Customer loyalty is the ultimate goal for anyone working in customer experience. And it’s not just about strong retention and recurring revenue, although that’s certainly a plus; it’s knowing the customer won’t quit you over a new competitor with better technology, lower prices, or even a more convenient service.

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Product in Practice: Adopting the Discovery Habits is An Iterative Process

Product Talk

They didn’t have enough time and felt rushed. They had too much time and struggled to make progress. We hope Kelsey’s story will remind you that your continuous discovery journey is likely to experience some twists and turns along the way, but it’s still worth sticking with it through those tough spots.