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What Exactly is a Product Strategy?

Roman Pichler

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? How Does the Strategy Relate to the Vision and Roadmap?

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“Build What Matters” Framework for Startups

The Product Coalition

The importance of measuring the small outcomes associated with their product goals or visions is the key to churn expected benefits throughout the product life cycle. The below image is a simple framework but it is a growth platform that helps in setting up startups, mid-size or even big enterprises. Goals: Goals should be S.M.A.R.T.

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Translate Your Vision to Action with an Internal Roadmap

The Product Coalition

You’ve got a clear vision for the future, and it looks bright! Part one of this article taught you how to align a roadmap with aspirational business goals. The initial steps of this framework took collaboration between business leadership and the product team to set a direction for development decisions.

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UX Roadmap: What Is It and How to Create One?

Userpilot

Want to learn how to create a robust UX roadmap for your UX team ? Look no further as this is exactly what this article covers! We also discuss the benefits of UX roadmaps, present different types, and share top tips for building them. A field roadmap gives a general overview of all UX efforts across all areas and products.

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How Product Roadmaps Kill Outcomes [Dave Martin]

Userpilot

How is the outcome-based roadmap different from regular roadmaps? Dave Martin on how product roadmaps kill outcomes. TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. They lack vision and lead nowhere. A roadmap example.

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The Essential Product Marketing Framework for SaaS Business Growth

Userpilot

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. However, selecting a framework or creating one from scratch can be very confusing.

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10 Product Strategy Mistakes to Avoid

Roman Pichler

Listen to the audio version of this article: [link] 1 No Strategy The first and most crucial mistake is to have no product strategy at all. A handy tool to capture your answers and describe the product strategy is my Product Vision Board shown in the picture below.