Haines-Group
JANUARY 26, 2024
Involuntary churners are customers that want to continue doing business with you but something in their renewal process prevented it- the most common reason being a failed credit card transaction due to expiration, over limit, or credit card hold. for B2B products and 9.7% Involuntary churn alone often accounts for about a 1% churn.
Intercom, Inc.
JUNE 22, 2021
Buyer behavior is one area that has seen significant change – according to a recent report by McKinsey , 70% of B2B decision makers say they’re now open to making new, fully self-serve, or remote purchases in excess of $50,000, while 27% percent would spend more than $500,000. Create consistent, customer-centric experiences.
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The Product Coalition
MARCH 23, 2022
The best products fail nowadays due to a lack of consideration of Ecosystems, an example that I will walk through in Part 2 of this article. This consideration is especially true in B2B and B2B2C environments. Imagine you scan a QR code with your smartphone, and it takes 10 seconds to return a result. Markets need solutions.
Userpilot
NOVEMBER 23, 2023
Many companies lack differentiation strategies and drive product development by copying competitors. Poor market differentiation Poor market differentiation is another reason why product discovery doesn’t happen. If you don’t do it, you’re going to build software or features that nobody uses.
The Product Coalition
MARCH 23, 2022
While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. Microsoft, for example, depends on manufacturers (Dell/HP) and retailers (Best buy) to sell its software. Owning versus leasing of network equipment was another decision point required.
Intercom, Inc.
OCTOBER 14, 2019
“The old world of sales was akin to a high stakes poker table” If you’ve tried shopping for software in the last two decades, you’ve likely experienced the old world of sales. This is largely due to a couple factors: Software buyers are more educated than ever before.
Gainsight
APRIL 10, 2023
B2B customers are expecting round-the-clock help (similar to B2C customers). Key Drivers of Digital CS in 2023 Increased Competition: With the increasing number of B2B SaaS companies in the market, competition has become fierce. The post Why Digital Customer Success Is Crucial in 2023 and Beyond appeared first on Gainsight Software.
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