Userpilot

JUNE 27, 2022

What is developer marketing, and what is the point of it? As the name suggests, developer marketing is marketing to developers. In short, developer marketing is more than just capturing the attention of software developers and getting them to use your product. What is developer marketing?

Weak Development Team 52

Weak Development Team Development Marketing User Testing 52

Product Talk

SEPTEMBER 20, 2023

Instead of relying on someone else (like a coach or leader) to tell them what to do next, product teams can use an opportunity solution tree to keep track of their desired outcome , the opportunities they’ve identified to chip away at that outcome, and the solutions they’re considering to address those opportunities.

Data Visualization 248

Data Visualization Analytic Tools Research Software Product Research 248

Mironov Consulting

SEPTEMBER 14, 2020

Over the last three decades, across 10 full-time jobs and 150 consulting clients, I’ve headed up product teams 18 times (mostly as interim VP ) and helped another dozen companies choose their Head of Product. They don’t value experience running product management teams , instead overweighting narrow technical or market segment familiarity.

Reporting Tools 145

Reporting Tools Analytic Tools Onboarding KPIs Data Visualization 145

UX Studio

SEPTEMBER 6, 2023

As we delved into these industries, we realized that our usual research approaches for regular B2C (Business-to-Customers) companies weren’t really cutting it. When it comes to average purchases on a B2C platform, individual decisions are usually impulsive and driven by momentary preferences, emotions, and desires. Probably not.

User Testing 59

User Testing Customer Feedback Research Software B2B 59

Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. Business-to-consumer (B2C) targets individuals and families. B2C, SMB and Enterprise companies not only behave differently, they are structured differently. Unstated B2C Assumptions. What’s B2B?

Enterprise 105

Enterprise User Testing Data Visualization Product Research 105

Intercom, Inc.

DECEMBER 12, 2018

Stacks can be developed at the project, team, or functional level and are regularly used to improve internal collaboration, measure the impact of marketing activities and reach customers in new ways. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

The Product Coalition

JULY 17, 2018

to find this year’s top app development agencies. After reading a bunch of content from other app development professionals, journalists, tech bloggers and the like, we realized that there are many good companies out there, and that everyone has a different favorite. It develops for Android and iOS, but also for the web.

Research Software 60

Research Software Weak Development Team Development CTO Coach 60

Intercom, Inc.

JULY 9, 2020

And I put together these horrible, bad websites – I’m lucky there’s no evidence of them anymore. I’d love to dive into what those strategies were like, especially first at Atlassian, particularly because they had no sales team. Atlassian does not have an outbound sales team.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

The Product Coalition

FEBRUARY 15, 2021

All startups built double-sided marketplaces, serving B2C as well as B2B customers. In my experience, the challenges of becoming a learning organization can only be handled effectively by self-organizing teams. Their collaboration will lead over time to a ‘team of teams’ structure. There seems to be a belief?

Agile 176

Agile Startups Technical Review Software Review 176

The Product Coalition

OCTOBER 18, 2020

On your way there, there are many potential weak links that can prevent it from happening. It doesn’t involve heavy development and brings everyone relevant to the discussion early. for example, simplifying the registration process in B2C or better lead qualification in B2B. Here is how product strategy helps you overcome them.

User Testing 108

User Testing B2C Customer Experience Weak Development Team 108

Userpilot

FEBRUARY 12, 2021

Of the 1000 companies we signed up for to study their onboarding, 73% of B2C companies offered a free or freemium product, and 86% of B2B brands offered a free trial instead of freemium. We will then explain the benefits of freemium for SaaS and why they work well for B2C companies and not so great for B2B.

User Testing 98

User Testing Reporting Tools B2C Customer Experience 98

Mixpanel

OCTOBER 20, 2020

This post is written by TWG, a product consultancy specializing in modern application development , data engineering, and product growth. Depending on your budget, the size of your technical team, and the vision for the future of your data, you can choose the solution that feels the best for you. Now, let’s dive in.

Analytic Tools 91

Analytic Tools Data Visualization Onboarding KPIs User Testing 91

People-First Product Leadership

DECEMBER 4, 2023

Throughout the post, I provide practical tips and steps for developing these strategic elements, setting the foundation for further strategic planning. Identify their strengths, weaknesses, opportunities and threats (SWOT). There may be secondary or tertiary audiences you serve via some products all in the name of benefitting your ICP.

Strategy 52

Strategy Weak Development Team Technical Review Vision 52

Intercom, Inc.

JANUARY 20, 2022

We surveyed and interviewed key people in our teams to understand how they worked and how they saw Intercom’s internal operations. Honest feedback can be hard to take, but it’s essential to develop the type of culture that encourages people to constructively criticize processes, leadership styles, or approaches. Paul: Yeah.

Feedback Software 249

Feedback Software Reporting Tools Product Research Data Visualization 249

Mironov Consulting

AUGUST 8, 2017

Especially in B2C or B2B2C markets where our tech is part of a long value chain: perhaps our software helps some employee collect data to tune a service that improves delivery of some consumer product… Creating real-world value is a multi-step process involving many players. We encourage our teams to focus effort where it matters most.

User Testing 101

User Testing Customer Experience Analytic Tools Research Software 101

Intercom, Inc.

MAY 24, 2018

This allowed a passionate audience to develop – and built enthusiasm ahead of the books’ full release. Give us a feel for your career to date: what brought you to Clearbit, and what’s the mission of your team there? We provide data for modern sales and marketing teams across all the products they already use.

Data Visualization 182

Data Visualization Feedback Software Customer Experience B2B 182

Business of Software Conference

DECEMBER 14, 2023

For Cohen and Smart Bear, solving simple problems was a bad strategy. We tend to have certain ideas about the characteristics of developers and salespeople, and those characteristics tend to be quite different. I need to defer”, that’s the moment where you start making bad decisions or taking bad advice’, he insists.

Software Review 64

Software Review Weak Development Team User Testing Customer Experience 64

Intercom, Inc.

NOVEMBER 7, 2019

Here are five quick takeaways: The founders of Spendesk noticed that, while the B2C space was innovating with peer-to-peer quickpay options, nothing like that existed in the B2B space (which often lags a few years behind the consumer market). Instead, focus on fostering a culture of communication and feedback loops between the team.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

The Product Coalition

FEBRUARY 23, 2022

Customer Development It always starts with the customer. It is the single most critical factor in determining whether a product makes money, yet it is an afterthought, a last-minute consideration made after a product is developed.” We develop our product to take advantage of our desired distribution channels.

User Testing 126

User Testing Research Software Customer Experience Product Research 126

Mironov Consulting

FEBRUARY 6, 2020

Just as every organization needs a finance/accounting team that follows GAAP and tracks cashflow. So we should take the time to propose various metrics, review them with our teams, argue a bit, and consider our first choices as experiments rather than instant full-year commitments. Yet it’s the first KPI proposed by many exec teams.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Intercom, Inc.

DECEMBER 21, 2021

Later’s Farhan Virji on adapting B2C support strategies for B2B teams. On the surface, B2B customer support issues might look quite different from those of B2C. Webflow’s Maggie Hott on building a scalable sales team from the ground up. Intercom on Product: Keeping the momentum going as you scale. Not work, work, work.

Reporting Tools 118

Reporting Tools Feedback Software Research Software Technical Review 118

Intercom, Inc.

JULY 5, 2018

The problem, Doug says, is salespeople tend to focus too much on their company and the names on their client roster, rather than connecting with their audience. Previously, however, he ran sales productivity for teams at Google, Salesforce and Box. The easiest way to do that? Tell a compelling story. It didn’t exist 15 years ago.

Technical Review 171

Technical Review Development Team Review Customer Experience User Testing 171

Intercom, Inc.

JULY 5, 2018

The problem, Doug says, is salespeople tend to focus too much on their company and the names on their client roster, rather than connecting with their audience. Previously, however, he ran sales productivity for teams at Google, Salesforce and Box. The easiest way to do that? Tell a compelling story. It didn’t exist 15 years ago.

Technical Review 163

Technical Review Development Team Review Customer Experience User Testing 163

Alchemer Mobile

MARCH 18, 2021

However, if we run out of time, please be sure to leave your name with your question, and we will follow up with you directly with any answers that we have to your questions. During the webinar, you can engage with Team Apptentive by chatting along, I hope you do that. So make sure you do that. I just heard Lola make noise.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Intercom, Inc.

NOVEMBER 11, 2021

Samuel Hulick: I actually started as a full stack developer. Back in those days, and this was like over 10 years ago, the developer would get a Photoshop file that had all of the different interface elements. I’d love to hear about the framework the title is named after. And it was basically my job to make it clickable.

Customer Experience 254

Customer Experience Onboarding KPIs User Testing Feedback Software 254

Userpilot

JUNE 19, 2020

If it’s bad, and the product doesn’t meet your user’s expectations – they are inevitably going to churn. Product experience is generally the responsibility of the Product Team, but the trend is moving towards having responsibility shared among the whole organization. Then, it asks you to invite other team members in.

Customer Experience 57

Customer Experience Research Software User Testing Product Research 57

Userpilot

JUNE 19, 2020

If it’s bad, and the product doesn’t meet your user’s expectations – they are inevitably going to churn. Product experience is generally the responsibility of the Product Team, but the trend is moving towards having responsibility shared among the whole organization. Then, it asks you to invite other team members in.

Customer Experience 52

Customer Experience Research Software User Testing Product Research 52

Business of Software Conference

NOVEMBER 26, 2018

Yeah, and I forced our team to build a trebuchet – in retrospect, that was a very bad idea. Anyway, my name is Rahul. I felt this incredible intense pressure from the team and also from within myself to launch what we had built. It wouldn’t be the Marc Andreessen story. Step 2: Segment.

User Testing 103

User Testing Engineering Product Marketing Feedback Software 103

Business of Software Conference

JUNE 5, 2019

We had made a bad hire. If you think back in 1968 computers were just massive calculators – in fact they took the name from the people (if you remember the hidden figures movie), they took the name from the people who just calculated stuff all day. We were struggling. They gave him a standing ovation.

Feedback Software 40

Feedback Software Research Software Reporting Tools Data Visualization 40