Remove opt-in-forms
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Tools of the Trade: Recruiting Customer Interview Participants

Product Talk

Our goal is not to give you a blueprint for how to do discovery, but rather offer some inspiration for how different teams are handling common discovery tasks. In previous posts in this series, we’ve looked across the tech stacks of individual product teams to get an overview of how they use tools to support all of their continuous discovery habits.

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How to Build a Conversion Path: Step-by-Step Process

Userpilot

Here’s an example of our MOFU blog post about improving user activation. Userpilot blog post. For example, you run paid ads to drive traffic to your product-led blog posts. Wondering how to build a conversion path for your SaaS product or e-commerce site? If so, you’re in the right place! Let’s get to it!

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UX Writing Examples: 6 Insider Tips for Impactful Microcopy

UX Planet

The scope of experience goes way beyond a single blog, website or application. Microcopy is the information/instructional content in an app or a website that can be seen on sign-ins, forms, pop-ups, buttons, tips, etc. Picture this, you have an amazing app with great aesthetics. Did you picture it? Did you feel dissatisfaction there?

UX 81
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Push notifications: The key channel marketers are forgetting (and need)

Intercom, Inc.

Think about when they’re normally active on your app or program, or how often they might like to receive blog articles, news or updates from friends. Begin by asking yourself the following questions: When should I ask users to opt in for push notifications? What are push notifications? Behavior-based messages.

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How to Increase Free Trial Conversion: 15 Effective Strategies For Driving SaaS Growth

Userpilot

Types of free trial models in SaaS: opt-in and opt-out free trials, freemium , free trial after a demo, and free trial with gamified extensions. Opt-out free trial: Requires users to submit their payment details upfront before accessing the product. Multiply the result by 100 to get a percentage. Book a demo to learn more.

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SaaS Conversion Rate- Industry Average and 10 Tactics on How to Improve Yours

Userpilot

The industry benchmarks for Free trial to paid SaaS conversion rates are 25% for opt-in trials (credit card required) and 60% for opt-out trials. Looking for SaaS conversion rate benchmarks? Finding a good conversion rate to compare your performance to can be tricky. But sometimes we make it too complicated without realizing it.

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SaaS Reverse Trial: Increase Free to Paid Conversions With This Trial Model

Userpilot

Both scenarios are a loss for the company unless the users are providing some kind of value in the form of good reviews, word of mouth, etc. However, both models come with downsides and upsides, so companies often struggle to decide which is the best approach. Wouldn’t it be nice not to have to choose? Companies like Canva, Toggle, etc.,