Branding Events Marketing Messaging 
Userpilot
MAY 13, 2024
Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. That, in turn, helps optimize your marketing strategies and budget allocation.
Intercom, Inc.
JUNE 13, 2018
Of all the ways to get your message into the world, staging events might not seem like the most efficient or scalable. But that misses a few important qualities that only live events can offer. To do that, it’s not enough to replicate textbook marketing strategies. Events rely on difference.
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Intercom, Inc.
MARCH 15, 2022
In today’s market, customers expect personalization. This is a huge wasted opportunity, as research shows that 80% of consumers are more likely to make a purchase when brands offer personalized experiences. So how can you create more personalized and engaging marketing campaigns? Here are four simple ways to get started.
freshtrax
FEBRUARY 28, 2024
Kit Kat , a globally recognized chocolate brand, has not only won the hearts of chocolate lovers worldwide but has also achieved remarkable success in the Japanese market. The journey of Kit Kat in Japan is a fascinating tale of cultural adaptation, innovative marketing strategies, and a bit of serendipity. How did this happen?
Intercom, Inc.
JUNE 22, 2020
In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. Here, we take a deep dive on in-app messaging – defining exactly what it is and how to make it work best for your customers. What is in-app messaging?
The Product Coalition
MARCH 29, 2022
You should put some effort and resources into your social media branding. According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. More than 80% of consumers are likely to evaluate brands they follow on social media for solutions. What is Branding?
Userpilot
JUNE 9, 2023
Are you struggling with segmenting onboarding messages for your customers? So let’s check out some ways of segmenting onboarding messages to tailor product communication to individual needs. What is segmenting onboarding messages? Why should you segment customers to send in-app messages?
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