Intercom, Inc.

MAY 8, 2019

During the course of her time there, she’s seen HubSpot grow from a small, plucky startup into a billion dollar household name. This is episode nine of Scale , a brand new podcast series on moving from startup to scale up. Source: HubSpot Research, State of Inbound 2018. Source: HubSpot Research, State of Inbound 2018.

User Testing 116

User Testing Customer Experience Inbound Research Software 116

Intercom, Inc.

AUGUST 10, 2018

Earlier this year we launched a brand new messenger for business with apps deeply integrated into the experience. It’s called Operator, and it performs tasks like inbound lead qualification and customer routing. These are the four big things that we think are brand new and really useful for you and your business.

Customer Experience 112

Customer Experience User Testing Research Software Reporting Tools 112

Intercom, Inc.

NOVEMBER 7, 2019

It’s safe to say he’s learned a thing or two about adjusting his message and product for each unique customer persona. At first when you have no brand, just a working product and only a handful of customers, you really have to find any opportunity to get your name out there. How can I get my message heard?

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Indicative

MAY 25, 2018

That was the message of Indicative CEO Jeremy Levy’s session on “Deciding by Data,” which is also the theme of podcast he hosts. Jewell’s talk was based on Pearson’s research project by the same name, which explored the skills that will be needed most by 2030. We rounded up the best of the tech-driven talks. Deciding by Data.

Research Software 53

Research Software Banking Certifications Customer Experience 53

Intercom, Inc.

JUNE 6, 2019

For instance, many teams build apps on Intercom so users can leverage their workflows and services within our live chat Messenger and messages. You don’t need to reinvent the wheel to make your brand stand out. Find the thing that gets you excited about your brand and learn how to articulate it as a story.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

Userpilot

FEBRUARY 4, 2022

Much like the name suggests, you won’t be proactively selling SaaS to users in the self-service model. This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing. The self-service model. Finally, we have the enterprise model.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Intercom, Inc.

MAY 2, 2018

Live chat” implies an almost instant response, and many customer support teams are often concerned with managing the volume of messages that might come from adding live chat to their site or app. This card will display your name, photo and a button to start a call. Intercom is working to reimagine business messaging for support teams.

Customer Experience 190

Customer Experience Inbound Messaging Article 190

Userpilot

JULY 7, 2022

The customer experience refers to the total impressions someone has about a brand, while customer interaction involves the business and customer communicating simultaneously. Use in-app messages and emails to communicate. Customers comparing your brand with competitors. Loyal customers that can become brand ambassadors.

Feedback Software 98

Feedback Software Customer Experience Customer Feedback User Testing 98

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. So let's talk a little bit about how we go from features top feature speak to product story or a brand story. Thank you very much for having me, Rebecca. First, to give everybody some context, why don’t you give us just that brief rundown of Marcus and how you got into product marketing.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. So let's talk a little bit about how we go from features top feature speak to product story or a brand story. Thank you very much for having me, Rebecca. First, to give everybody some context, why don’t you give us just that brief rundown of Marcus and how you got into product marketing.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userpilot

APRIL 7, 2024

SimilarWeb's dashboard contains metrics such as monthly visitors, geography, referring sites, social and search traffic that point to your inbound and outbound traffic, etc. These tiers, named Team and Enterprise, are available upon request. Sprout Social notifies businesses of potential PR disasters with message spike alerts.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Reporting Tools 105

Userpilot

MAY 26, 2021

Customer engagement software allows you to create automated engagements across the user journey – on brand, and without coding. This in turn allows you to target specific segments with specific messages based on certain event triggers. Customer engagement automation. Third-party integrations. Third-party integrations.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

JULY 24, 2023

Any inbound marketing campaign needs to start by attracting potential customers that align with the target audience of SaaS businesses — often through traffic from search engines or social media. Define your positioning and messaging Next, you’ll need to decide how to position your product and the messaging you want to build around it.

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Marketing 94

Userpilot

JULY 12, 2021

Brand24 is a powerful social media listening and analytics platform that tracks your brand mentions across social, news, blogs, videos, forums, podcasts, reviews, and more. Ahrefs offers a brilliant SEO tool named Site Explorer. Brand24 has attracted many big brands over the years, including Uber. NapoleonCat.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Business of Software Conference

MAY 21, 2020

And all of these have brand recognition. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you. So, if you put up a job post on LinkedIn then that’s a form of inbound hiring as these candidates need to proactively apply to be considered for the job.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Intercom, Inc.

DECEMBER 2, 2019

From new navigation features and refreshed product names to several brand new apps, there’s definitely something for everyone. “Messages is now called Outbound because it’s home to more than just messages” Most significantly, Messages is now called Outbound because it’s home to more than just messages.

Outbound 38

Outbound Customer Experience Customer Feedback User Testing 38

Intercom, Inc.

JANUARY 31, 2019

Geoffrey Keating: Let’s take a hypothetical example: say you’re launching a brand new product tomorrow. We also have a great partnership with the sales enablement team as they look to gather feedback, build messages and train. We use the insights from our product as to what messages are resonating with the customers.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Userpilot

FEBRUARY 25, 2021

Outbound vs. Inbound. Inbound and Outbound Success Stories. But to succeed, you have to get the right message out, at the right time, and to as many people as you can who fit your customer persona. Source: Userpilot-test which messaging works best for each of your segments with custom welcome screens! Content Marketing.

Research Software 90

Research Software User Testing Outbound Marketing 90

The Product Coalition

JUNE 1, 2020

Calls to Action (CTA) : CTA’ is another way to drive your audience to become your customer/client, also known as inbound or marketing leads (MQL). The CTA button should be easily visible with the right color context and message. The advantage of sharing blog posts on social media is that we don’t need to wait for a long time.

Customer Experience 78

Customer Experience Blog User Experience Inbound 78

Intercom, Inc.

JULY 28, 2020

They want fast and personal experiences from all brands, big and small. The move towards building customer relationships in this way is gaining such incredible momentum that we’ve given it a new name here at Intercom. According to Nielsen research, people increasingly expect to interact with brands through messengers.

Research Software 290

Research Software Customer Experience Data Visualization User Testing 290

Mixpanel

FEBRUARY 23, 2021

. “You haven’t found product-market fit on just a few hundred users… In the early days, user interviews are your main source of feedback, but eventually, you can leverage metrics such as usage growth, revenue, retention, customer referrals, churn, reviews, NPS scores, and PR, to name a few. And a keyword here is organic.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Intercom, Inc.

MARCH 29, 2022

And that’s exactly why you’re here today; to explore, to be inspired and discover those new ways to create deeper relationships that grow loyalty, brand experiences that grow value, and customer insights that grow the business. And that’s just not possible if you’re consistently giving disjointed, messy messages to customers”.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Business of Software Conference

JANUARY 16, 2020

So positioning is not the same thing as messaging. It’s not the same thing as branding. In fact one of my pet peeves is people say ‘What are you going to talk about it today’ and I’ll say ‘positioning’ and they say ‘Oh, like you mean brand positioning?’ Name me a couple of features. And they name this thing.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108