freshtrax

JULY 31, 2023

In this article, we will focus on a case study of user interviews and marketing strategies in North America, and introduce the benefits of research in different cultural backgrounds from the perspective of a business producer and a marketer who were involved in the project. Based on these findings, we developed marketing initiatives.

User Testing 98

User Testing Product Research Customer Feedback Research Software 98

Mind the Product

APRIL 16, 2020

However, I quickly discovered that there’s too much brand risk for a trusted bank to take this type of lean startup approach. In addition, having supported their social relationships, the HSBC brand has undeniably improved in the minds of youngsters. PayMe surpassed 1 million users, just 17 months after launch. Conclusion.

Weak Development Team 139

Weak Development Team Banking Customer Experience User Friction 139

UX Studio

APRIL 25, 2019

Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations. Previous experience with a specific brand deeply influences the way people perceive it. Let’s jump into branding research! Takeaways on branding research.

User Testing 73

User Testing Product Research Research Software Data Visualization 73

dscout People Nerds

JANUARY 30, 2024

Qualitative research tools and services for product, innovation, CX, and brand. Meet the people that matter to you in the moments that matter to them.

User Testing 92

User Testing Research Software Product Research Branding 92

Mind the Product

APRIL 26, 2020

For those researchers, it was like having a brand new recipe to cook, without knowing most of the ingredients. If you have a story or case study to share, we’d love to hear from you. The post Creating Solutions for COVID-19 Frontliners – a Case Study appeared first on Mind the Product.

Research Software 157

Research Software Feedback Software User Testing Product Research 157

Mind the Product

FEBRUARY 13, 2020

This case study describes a part of a larger product discovery project that I led as a product manager at Uniregistry , a platform that enables easy buying and management of domains and complementary products (online presence, business apps). Here’s how they used smoke tests to explore a new opportunity.

Product Research 148

Product Research User Testing Analytic Tools Research Software 148

The Product Coalition

AUGUST 17, 2021

Our customers wanted to be able to easily see which categories or brands are being promoted by what campaigns, ad sets, and ads. The solution Thanks to the prototype in Google Data Studio, I knew that our core user persona (ad buyer) wants to view which campaigns sell what product categories and brands. Thanks for reading!

Feedback Software 155

Feedback Software Analytic Tools Reporting Tools Research Software 155

Amplitude

SEPTEMBER 21, 2020

Case Study: 8x8’s Jitsi.org. Case Study: MINDBODY. Brands can minimize cart abandonment by reducing friction in the checkout flow or using email or on-page notifications to remind shoppers about the items they left behind. Case Study: Rappi. Case Study: QuickBooks. Case Study: NBCUniversal.

Analytic Tools 124

Analytic Tools Research Software User Testing Data Visualization 124

Alchemer Mobile

MARCH 29, 2022

In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Healthcare category. When brands showed consumers the Love Dialog, benchmarks improved: 90-day retention increased to 68% after seeing the Love Dialog (79% overall).

Healthcare 262

Healthcare User Testing Feedback Software Product Research 262

BrainMates

NOVEMBER 27, 2022

Case Study: How Pets.com Failed Product Development. For this case study, we’re taking a closer look at a much-publicised disaster of the dot-com era – Pets.com. The post Case Study: How Pets.com Failed Product Development appeared first on Brainmates. By NICK COSTER. Build It And They Will Come… Won’t They?

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Weak Development Team Development User Testing Product Research 52

Mind the Product

MARCH 2, 2020

We’ve also started to see the impact of this change ripple out to other brands. The post How Bloom & Wild made customer experience more thoughtful: A Case Study appeared first on Mind the Product. The Conclusion.

Customer Experience 114

Customer Experience User Testing Customer Feedback Feedback Software 114

UX Studio: Product Management

FEBRUARY 20, 2018

In this case study, I share with you the story of designing a high-end fashion store. In early 2017, Société hired us to design their new e-commerce store where users could browse and buy collections of selected contemporary designer brands. Want to know more about our designer brands? The client. We collected them for you here.

User Testing 108

User Testing UX Product Research Research Software 108

Alchemer Mobile

APRIL 22, 2021

Brands in the Business Services category faced diverse 2020 challenges. Brands focused on shipping faced challenges with cadences parallel to the impacts on local and national supply chains. Brands focused on shipping faced challenges with cadences parallel to the impacts on local and national supply chains.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software Research Software 246

The Product Coalition

FEBRUARY 6, 2020

It is based on a study that brought together marketing experts from North America, Europe, and China. To meet these expectations, companies had to shift their marketing focus from creating brand awareness to managing customer relationships and life cycles. We hope this material will help you feel more confident in the coming year.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Alchemer Mobile

MARCH 22, 2022

In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Food and Drink category. Food and Drink brands who looked at retention through Fans and Risks segments made exceptional strides, particularly in long-term retention.

Reporting Tools 264

Reporting Tools User Testing Data Visualization Feedback Software 264

Product Talk

APRIL 10, 2019

Some are brand new to discovery , others are already far along in their journey. Today, I want to share a case study with you about one of those bright spot teams. The post Taking Continuous Discovery to the Next Level at SEEK [Case Study] appeared first on Product Talk.

Product Research 136

Product Research User Testing Data Visualization Reporting Tools 136

Alchemer Mobile

MARCH 16, 2021

Almost all apps in our study experienced significant change in consumer engagement, customer retention, daily active usage, emotion-based feedback, consumer interactions, ratings and reviews, and more. Brands shifted focus to improving long-term retention. Key Findings.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software User Testing 246

Mind the Product

MAY 6, 2020

At William Joseph , a creative agency in London, our mission is to design products, services, and brands for organisations working for positive change, such as charities and academic and research institutions. It had also recently undergone a brand refresh and so wanted this to be reflected on the new site. The Approach.

User Testing 93

User Testing Data Visualization Product Research Research Software 93

The Product Coalition

OCTOBER 13, 2020

This case study is helpful for: Product managers and marketers of large companies?—?as based on the Fintarget’s brand guidelines and paying special attention to the strategy card so even a newbie investor could get it straight. this was the block-by-block UI/UX design for MVP. As a result, we released an investment platform within 1.5

UX 89

UX Data Visualization Feedback Software User Testing 89

Bain Public

NOVEMBER 3, 2021

(Montreal, Canada) - A new era of digital information is beginning at Métro Média , a Bain Public alumni client, with the release of their brand new mobile application that is now available on the Apple App Store and the Google Play Store. Read the full case study here: Evolving Hyper-Local Digital News With Metro Media.

Branding 52

Branding Technical Review Customer Experience Roadmap 52

Alchemer Mobile

APRIL 21, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Education category. For brands who did this well, the feedback they gathered was able to help them fix bugs, adjust product roadmaps, and generally improve customer happiness. Popular Phrases.

Feedback Software 246

Feedback Software Research Software Education Technical Review 246

Pragmatic Marketing

MAY 23, 2017

We all want prospective customers to consider our brand. For many executives and product managers, the decision to focus marketing efforts on brand awareness or lead generation can feel like a constant wrestling match. On the one hand, brand marketing efforts help expand audience size. Brand Awareness. Brand Foundation.

Branding 70

Branding White Paper Customer Experience User Testing 70

UX Planet

FEBRUARY 11, 2024

In this article, we’ll be learning what personalization in user experience means, different forms of personalization which exist, and how personalization can impact brands. Therefore, personalization helps brands improve customers’ loyalty. User Retention Personalization also helps brands retain users.

Customer Experience 80

Customer Experience User Experience Research Software User Testing 80

Userpilot

JANUARY 8, 2024

By staying consistent with your SEO efforts , you’ll not only enhance your search rankings but also establish your brand as an authority in your industry and niche. Potential users will see themselves in the case studies and be encouraged to use your solution. Share detailed and compelling case studies on your social media pages.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Amplitude

SEPTEMBER 21, 2020

Case Study: 8×8’s Jitsi.org. Case Study: MINDBODY. Brands can minimize cart abandonment by reducing friction in the checkout flow or using email or on-page notifications to remind shoppers about the items they left behind. Case Study: Rappi. Case Study: QuickBooks. Case Study: NBCUniversal.

Analytic Tools 59

Analytic Tools Research Software User Testing Data Visualization 59

Alchemer Mobile

APRIL 28, 2021

issues with supply chains, global price drops, and budget constraints impacted each brand differently. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Utilities category. Depending on industry (energy, manufacturing, security, et.

Feedback Software 234

Feedback Software Systems Review User Testing Travel 234

Alchemer Mobile

APRIL 13, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Food and Drink category. Shopping apps typically see relatively low retention due to high marketplace competition and consumers being loyal to multiple brands at the same time. Popular Phrases.

Feedback Software 232

Feedback Software Research Software User Testing Systems Review 232

Alchemer Mobile

MAY 6, 2021

Depending on industry, issues with supply chains, global price drops, and budget constraints impacted each brand differently. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Personal Services category.

Data Visualization 147

Data Visualization Reporting Tools Feedback Software User Testing 147

Alchemer Mobile

MARCH 23, 2021

Recent marketplace fluctuations required brands to get creative in their app mobile engagement strategies. App retention can also be used as a trust signal around how well your brand knows its customers. How brands define “successful” retention is extremely dependent on the length of time measured.

Research Software 216

Research Software Feedback Software User Testing Data Visualization 216

UX Planet

FEBRUARY 26, 2024

It also does not mean you can’t draw ideas and inspiration for your project by reading articles, brand stories, or tweets. ? This month’s inspiring book —  The Rules of Genius Marty Neumeier , a branding genius, writer, and founder of Liquid Agency for design and branding, wrote an amazing book on creativity.

Research Software 83

Research Software Magazine Branding Banking 83

freshtrax

FEBRUARY 21, 2023

Nondo was born in Zambia, was a first-class architect in South Africa, and has studied service design in both Japan and the USA. He also studied Design Thinking and Medical Innovation at Stanford University in the United States. After studying in the Netherlands as an exchange student, she found her passion for start-ups and design.

Research Software 52

Research Software Technical Review UX Data Visualization 52

Userpilot

MARCH 5, 2021

Switching to a paid trial maintained their revenue growth and changed their brand positioning for the better. Paid trials work best in the Surfer and Ahrefs case studies mentioned above. When you want to define your brand as a “premium” solution. Effectively, they had a bunch of people couch surfing through their products.

User Testing 98

User Testing Data Visualization Customer Experience Customer Feedback 98

UX Studio

JUNE 27, 2018

In this UX case study, we describe how our team helped this startup enter the market with a well-designed product. During the seven-week project, we carried out workshops, built a clickable prototype, did research and designed the new UI and a logo for the brand. We hope you enjoyed our UX case study! Weekly schedule.

User Testing 72

User Testing Research Software Feedback Software UX 72

UX Studio

APRIL 29, 2019

This case study reports on how we helped optimise their search engine. In this UX case study, we cover the story of updating the search function of Campanda, including our research and design process, and the specifics learnings we made during this project. It makes for great fun and could make your branding work much easier.

UX 63

UX Engineering User Testing Reporting Tools 63

Userpilot

APRIL 16, 2020

However, even this is not required if your app uses Segment – a customer data platform – which integrates directly with Userpilot (see our earlier case study to learn more). This means you can customize the look of all experiences to match your brand identity. All this for a lower price than Walkme.

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Research Software Reporting Tools Data Visualization Software Review 84