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Product Management University Launches The Customer Outcome Framework for Product Management, Product Marketing, Sales and Customer Success

Product Management University

Today, Product Management University announced the availability of its Customer Outcome Framework for B2B. The Customer Outcome Framework The Customer Outcome Framework employs a top-down view of the customer, their highest-priority business outcomes, and the obstacles standing in the way of those outcomes.

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Is Product Management Certification Right For You?

PMLesson's Ace the PM Interview

From R&D to marketing, sales, and logistics, PMs operate in ambiguity. There’s no set skillset or formal certification for PMs like there is for Project Management (PMP). Lot’s of programs exist to help you upskill quickly, and with growing competition, certification (coupled with experience!) But your time is valuable too.

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486: The 7 Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

Over the next few weeks, we’ll discuss the seven knowledge areas: Product Innovation Management Strategy Portfolio Management Process Design & Development Market Research Culture & Teams Watch the full interview with PowerPoint slides on the Product Mastery now YouTube channel. Put the information Chad shared into action now.

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Is a Product Management Certificate Worth It?

BrainStation Product Management

A product management certificate is worth it, and many Product Managers (or aspiring Product Managers) are enrolling in certification programs. Let’s take a closer look at why a product management certification is worth your time. You need a framework/template to center your thinking.

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How to Achieve Product-Market Fit

Speaker: Dan Olsen - Product Management Trainer and Consultant, Author, and Speaker

Everyone working on a product is trying to achieve the same goal: product-market fit. In this webinar, product management expert Dan Olsen will share his simple but effective framework for achieving product-market fit from his book The Lean Product Playbook. But most products fail to do so.

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Will Just-In-Time Learning Be the New Paradigm For Product Managers & Product Marketers?

Product Management University

For product managers and product marketing managers, a host of real-world situations come to mind where just-in-time learning has tremendous value. A few examples: You’ve recently acquired another company and your executives ask for a comprehensive portfolio analysis to determine the most lucrative markets for the combined companies.

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Market Problems — Blinders. Customer Goals — Wide-Angle Market Lens.

Product Management University

If you’re in a product management, product marketing or sales enablement role, consider replacing the phrase market problems with customer goals. It will open your eyes to a whole new narrative, and it will help you deliver, market and sell solutions with more strategic customer value. The post Market Problems — Blinders.

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