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The Ultimate Guide to Customer Discovery: Lessons from Airbnb, Steve Blank, and The Mom Test

CardBoard

You know that sinking feeling when you launch a product and…nothing? It’s called customer discovery. Customer discovery is your roadmap to building products that people actually want. We’re about to dive into the world of customer discovery. Where Did Customer Discovery Come From?

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Product Conferences In 2021 You Can’t-Miss

Userpilot

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Table of contents.

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Market Gaps: 10 Ways to Spot Untapped Customer Needs

Userpilot

How do product managers identify market gaps? Tracking user behavior in-app enables product teams to find ways to improve product experience. You can collect feedback from your customer base via in-app surveys, feedback widgets, interviews, and by monitoring social media mentions and reviews.

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Go Limitless at Amplify 2020, the Virtual Conference for Product Leaders

Amplitude

A lot has changed since we last hosted our annual conference, Amplify. All around the world, product teams have learned to function remotely, contend with disruption, and drive product growth while still keeping health, family, and safety a priority. Needless to say, this year’s Amplify conference is going to be different.

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Validate Your Idea: The Proven 5-Step Method For Product Success + Free Canvas

The Product Coalition

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time.

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South and Latin America – Guido Lonetti on The Product Experience

Mind the Product

In this episode, he shines a light on the diverse product culture in South and Latin America, where he’s spent time as a Head of Product and the co-organiser of ProductTank Buenos Aires. Likewise, I believe we can translate these approaches to product management. Product management in South America and Latin America.

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What I’m Saying Yes to in 2020 (With 2 Big Announcements)

Product Talk

Doing one of my favorite things—presenting at Mind the Product. Over the past six years, I’ve developed and honed my Continuous Discovery Habits curriculum by reading and writing about the best research on problem-solving , decision-making , and critical thinking. I run a 12-week coaching program for product trios (i.e.