Johanna Rothman
JUNE 21, 2023
In product development, we often use the words, “user” and “customer” interchangeably. Consultants do this all the time when they sell workshops. And sometimes, the Buyer delegates the content of the workshop to the Customer.) Enterprise product developers often have “preferred” or ideal Buyers.
Roman Pichler
MAY 3, 2023
Listen to the audio version of this article: [link] Make Time to Keep up with Technology Trends As new technologies come and go, it’s important for you—the person in charge of the product—to stay on top of the developments. You talk to the development team, and the team members suggest that machine learning is likely to be the right solution.
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Johanna Rothman
AUGUST 30, 2023
For example, people know me for my expertise in managing product development. I offer custom workshops to my clients at a much higher fee. Sometimes, those facilitation techniques are part of a workshop, but more often as consulting. I added value by running internal workshops on how to hire my replacement manager.
Product Management University
FEBRUARY 12, 2024
Do this for your top 3-5 market segments and then develop lead generation campaigns with messaging that’s industry specific. That credibility is often what differentiates you in the end. They custom developed one-off modules on a contract basis for customers that needed functionality not yet in demand by the broader market.
Johanna Rothman
FEBRUARY 13, 2024
That allows me the most flexibility in my product development. However, too many organizations don't differentiate between what they need to ship as experiments and when to finalize the product. I'll use my product development as an example to explain how my experimentation and finalization work.
Roman Pichler
DECEMBER 3, 2019
Use Collaborative Workshops to Review and Adapt the Strategy. Collaborative workshops with the key stakeholders and development team members are a great way to jointly review and adjust the product strategy. Having a dedicated facilitator allows you to fully contribute to the workshop. Are there new market entrants?
Johanna Rothman
MAY 8, 2023
Even when I've offered workshops about the topic at hand, I always learn when I write. If you want to experiment with me, please see Writing Workshop 1: Free Your Inner Writer & Sell Your Nonfiction Ideas. You still have time to register for the next workshop, which starts May 19. Check out the workshop.)
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