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53 Questions Developers Should Ask Innovators

TechEmpower - Product Management

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. Can you provide specific examples of different types of customers, what they need, and what the system will do for them? What are your key Startup Metrics ? Who are the customers? Free trials?

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12 Best Customer Insight Tools for SaaS Companies in 2024

Userpilot

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

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A Primer on Business Strategy From Hamilton Helmer's 7 Powers

Sachin Rekhi

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. The most successful businesses realize this and work hard to continually protect their strategic position. Counter-positioning. Switching costs.

Strategy 212
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Why your privacy ecosystem is crucial in the age of GDPR

Intercom, Inc.

Companies reviewing their security and privacy standards need to look at the whole landscape, taking into account all vendors and integrations, as opposed to just focusing on their own product and database. Know your own systems. Pertinent to knowing your own systems is also tracking and reducing access to data that is not needed.

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Product Management at Startups vs. Enterprises

The Product Guy

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. Jordan has a BS in Biology from Union College and an MBA & MS in Information Systems from Boston University’s School of Management. View the live stream….

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Meet the team: Intercom’s Brand Studio on evolving our brand

Intercom, Inc.

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. We’re not over the top or goofy or funny, but we are friendly, personal, positive. We are that from an identity system standpoint. So we like to say that we write with a smile.

Branding 222
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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). What systems/metrics/processes do we need to measure and track winning? How do we win?