Product Management University

OCTOBER 16, 2023

Let’s give it the acid test. This is what differentiates you more than anything. Remember, your portfolio vision is the ultimate business outcome customers get from your portfolio, and that’s the key to creating a strategic value message for your portfolio. In fact, they’re one and the same with some minor wordsmithing if done right.

Positioning 147

Positioning Product Research User Friction Differentiation 147

Split

AUGUST 5, 2020

Testing in production is becoming more and more common across tech. The following plan is both guidance and order of operations for what to implement if you want to start testing in production. If your team is still hesitant or fearful, have them watch my video on testing in production. The Benefits of Testing in Production.

Product Research 86

Product Research User Testing Testing Onboarding KPIs 86

Andrew Chen

FEBRUARY 12, 2024

I’ve heard thousands of “elevator pitches” and they generally focus on the idea and not the team, the market, differentiation, or anything else. I find that most founders tend to focus, primarily on describing their idea to the exclusion of everything else. And they downplay their achievements or omit them.

User Testing 108

User Testing Product Research Testing Startups 108

Userpilot

NOVEMBER 5, 2022

How can product managers use it to test assumptions and uncover opportunities? Using Discovery to Test Assumptions and Uncover Opportunities by Susan Stavitzki. To avoid wasting time and money on developing features based on flawed assumptions, always test them. Why should you use customer discovery? Are you intrigued?

Product Research 90

Product Research User Testing Customer Feedback Customer Experience 90

Usersnap

JUNE 27, 2023

Are you ready to take your product from concept to triumph through effective beta testing? The journey from idea to success hinges on the crucial stage of beta testing. In this article, we’ll unveil the secrets of beta testing and unveil game-changing strategies to redefine your approach to product launches.

User Testing 52

User Testing Data Visualization Product Research Customer Feedback 52

Split

MAY 15, 2024

In a DevOps environment, deployment refers to the technical process of moving software from a development environment to a test, staging, or production environment, ensuring it is operational and ready for use. The key to this differentiation lies in the strategic use of feature flags.

Feedback Software 52

Feedback Software Reporting Tools User Testing Customer Experience 52

Pragmatic Marketing

APRIL 27, 2020

Given the current circumstances the world finds itself in, in-home usage testing (iHUTs) provides an optimal method for gathering needed feedback to continually improve. As products are tested over time, the goal is to build more normative databases so that successive iHUTs become more meaningful and valuable. Real-Environment Test.

User Testing 91

User Testing Product Research Customer Experience Testing 91

Pragmatic Marketing

APRIL 27, 2020

Given the current circumstances the world finds itself in, in-home usage testing (iHUTs) provides an optimal method for gathering needed feedback to continually improve. As products are tested over time, the goal is to build more normative databases so that successive iHUTs become more meaningful and valuable. Real-Environment Test.

User Testing 91

User Testing Product Research Customer Experience Testing 91

Intercom, Inc.

APRIL 21, 2021

It must then be successfully brought to market, tested against what customers say, think and do, and have real market impact, to be unambiguously declared innovative. Excellent execution can be a differentiator. Designing something to be better, but not necessarily different, can have huge impact and end up being a differentiator.

User Testing 219

User Testing Differentiation Customer Experience Technical Review 219

Userpilot

SEPTEMBER 7, 2023

While all the buzz may be around differentiating yourself, understanding your similarities to other solutions is just as important to product-led growth — if not more important. Differentiation strategy. Excessive differentiation. What are points of parity? Source: Amplitude. Source: TechCrunch.

Analytic Tools 83

Analytic Tools Feedback Software User Testing Product Research 83

Product Talk

DECEMBER 20, 2023

You’re creating a regular habit of talking to customers , you’re identifying opportunities and assumptions and building out your opportunity solution tree and starting to run small tests to explore different ideas. If we can also identify where alternatives are falling short, we can quickly identify where we can differentiate.

Product Research 261

Product Research User Testing Customer Experience Differentiation 261

Userpilot

JANUARY 20, 2024

Message maps allow organizations to differentiate themselves effectively from competitors by creating clear and distinct messaging that highlights the brand’s or product’s unique value proposition. Conducting competitor analysis enables you to identify key differentiators and identify effective messaging strategies.

Messaging 71

Messaging User Testing Research Software Analytic Tools 71

Intercom, Inc.

JULY 5, 2022

they could target different audiences, some had A/B testing, some had goals, etc.). Differentiate with connected systems. That’s how connected, modular systems can help you focus on the right questions, increase efficiency, and differentiate from competitors. Varying feature capabilities across separate systems.

Feedback Software 186

Feedback Software User Testing Product Research Data Visualization 186

UX Planet

FEBRUARY 22, 2024

This can reveal gaps in the market and opportunities for differentiation. Prioritize Jobs and Pain Points Determine which jobs are most critical and underserved in the market, thereby identifying where there is the greatest opportunity for innovation and differentiation. Top Things to Know About UX Competitive Analysis 3.

Product Research 90

Product Research User Testing User Friction Customer Feedback 90

Product Talk

DECEMBER 6, 2023

How do you test to make sure your opportunity is not a solution in disguise? Below the solution space are assumption tests. Break your solutions down into their underlying assumptions and prioritize which assumptions to test first. Test the riskiest assumptions from each of your three ideas. How do you find opportunities?

Data Visualization 274

Data Visualization Product Research Analytic Tools Research Software 274

Product Management University

MAY 24, 2021

As you’re considering new products and enhancements to existing products, the first value test should always be quantifiable impact on the job performance of the users, and the subsequent value to their organization. It’s the easiest way to differentiate and not get forced into competing on price.

User Testing 246

User Testing Customer Experience Product Management Product Manager 246

Roman Pichler

MARCH 14, 2023

But to increase the chances that it will result in a successful product—a product that is desirable, feasible, viable, and ethical product —you should test your plan. Is your product still sufficiently differentiated ? It’s great to have an initial product strategy. Competition : Are your competitors launching new products or features?

Product Strategy 300

Product Strategy Strategy Vision Product Research 300

Pragmatic Marketing

NOVEMBER 21, 2018

If you are reading this, it probably won’t surprise you that 47% of product managers have run Beta Tests as part of their job. One in two product managers manage customer tests, and another 21% are involved in their planning. Managing abundant responsibilities can make putting methods for test management into practice difficult.

User Testing 70

User Testing Product Research Customer Experience Data Visualization 70

Roman Pichler

MAY 3, 2023

This can be helpful to tackle a more complex challenge like researching and testing different machine learning frameworks. Will the technology help you better differentiate your product ? Research sprints : You focus an entire sprint on technology exploration. Or will it help you satisfy a new one? Will it affect the business goals?

Research Software 233

Research Software Technical Review Technology Product Research 233

The Product Coalition

AUGUST 3, 2023

The Differentiation: Highlight the unique features or technology that differentiates your product. By conducting thorough research, setting clear goals, and staying agile with iterative development, product teams can navigate the dynamic tech landscape and deliver products that stand the test of time.

Vision 122

Vision Product Research User Testing Roadmap 122

Modus Create

FEBRUARY 10, 2022

Following our last blog post on Flutter , this article will teach you how to write tests for stateful widgets. . Dealing with state when writing tests is sometimes a complex task. So, the next question is: How to unit test it? We want to ensure our widget will be tested without any dependency, including the view model.

User Testing 52

User Testing Product Research Testing Software Review 52

The Product Coalition

JUNE 11, 2023

By contrast, work samples, cognitive testing, and structured interviews all provide more accurate predictions, with cognitive testing and structured interviews each offering roughly twice the predictive power of unstructured interviews. Combining cognitive tests with structured interviews yields even better results.

Product Research 132

Product Research Technical Review Data Visualization Product Management 132

Amir Rozenberg

FEBRUARY 21, 2018

In order to excel strategically in the implementation of your digital transformation you need to be offering services to end users on their terms, on their devices, at their convenience, streamlining and differentiating features. Using test automation, they are able to ensure the integration actually works.

User Testing 72

User Testing Agile Data Visualization Product Research 72

Userpilot

OCTOBER 13, 2022

In fact, the only differentiator you can use to stand out from competing parity products is price. To do that, you need to use different differentiators like better quality, superior customer support , better customization, or greater usability. The parity product market is driven by price differentiation.

Product Research 79

Product Research User Testing Feedback Software Research Software 79

Haines-Group

SEPTEMBER 19, 2023

But assuming that you are getting a handle on those inputs, get out the markers and let’s put what you know to the test. Write a few versions and give each the test: Is it Differentiated, Relevant, Credible? Write a few versions and give each the test: Is it Differentiated, Relevant, Credible? Proceed to Messaging.

User Testing 78

User Testing Product Research Differentiation Construction 78

Userpilot

MAY 1, 2024

Differentiating your product – Lenny shares 7 ways companies can differentiate their products, including focusing on affordability, product quality, niche markets , and more. Identify their challenges, features that spark their interest, and solutions that can be rapidly tested.

Feedback Software 75

Feedback Software Analytic Tools User Testing Customer Feedback 75

The Product Coalition

JANUARY 14, 2021

Basic customer service, your product functioning 24/7, or goods showing up on time are NOT differentiators, but rather the price you need to pay to be considered alive. Step 2: Outline Your Unique Delighters or Differentiators You are in the game for a reason, you are doing something right, and customers are paying you for it.

Product Research 104

Product Research Differentiation User Testing Customer Experience 104

TechEmpower - Product Management

JULY 24, 2023

How will you differentiate from these? Which devices will you test on specifically? Is there a need for A/B testing? What are your key Startup Metrics ? How do you make your money? How do you measure success? Who are your big competitors? What are some sites or companies in the same space? What is different, special here?

Reporting Tools 208

Reporting Tools Analytic Tools Development CTO Coach 208

PMLesson's Ace the PM Interview

AUGUST 19, 2020

A/B testing is one of the most important parts of user experience research that is conducted by most companies. As such, aspiring PMs should expect to be asked several questions on A/B testing and should be prepared to answer them fully. We even have a lesson dedicated to A/B testing in our PM interview course, check it out here!

User Testing 52

User Testing Product Research Testing Customer Experience 52

The Product Coalition

SEPTEMBER 29, 2020

We design brilliant solutions to the problem, invest a lot of effort in A/B testing, focus group interviews, and whatnots. The 20% sometimes becomes your Differentiator. Innovative features tend to get copied fast, differentiators rapidly becoming basics. How you handle your 20%, hence could differentiate your product.

User Testing 130

User Testing Customer Experience Product Research Differentiation 130

The Product Coalition

AUGUST 2, 2023

Analyze user reviews to gain insights into the strengths and weaknesses of existing apps and determine areas where you can differentiate your creation. Rigorous Testing and Quality Assurance To deliver a bug-free and enjoyable gaming experience, subject your app to rigorous testing and quality assurance measures.

Research Software 119

Research Software Feedback Software Weak Development Team Data Visualization 119

Roman Pichler

AUGUST 11, 2020

Problem : Standout features ensure that your product is effectively differentiated: As their name suggests, they make your product stand out from the crowd, they give people a reason to choose it over competing offerings. Consequently, it will be difficult to test the board and mitigate the risk that the product strategy is wrong.

Vision 303

Vision User Testing Research Software Product Research 303

Userpilot

FEBRUARY 13, 2024

Finally, you need to test and refine your data visualization to ensure it is coherent, intuitive, clear, and inclusive. Use colors to differentiate data points and keep your color selection inclusive. Use colors to differentiate between data points There are several ways you can use colors to differentiate data points.

Data Visualization 81

Data Visualization Analytic Tools UX User Testing 81

Userpilot

MAY 29, 2024

Test your product prototype and note usability or UX design improvements. Maze – best tool for user interviews and testing. It's a multi-faceted discipline that involves understanding user needs , generating ideas, developing concepts, prototyping , testing, and iterating until a final product is ready for launch.

Data Visualization 71

Data Visualization Research Software Feedback Software Analytic Tools 71

The Product Coalition

MAY 1, 2023

The design team always aims to create differentiation and competitive advantage, just like product strategy. A well-designed product offers a seamless, intuitive, and enjoyable user experience, creating unique differentiation and advantage. Design is strategy mixed with art and execution. Going deep with user research.

Weak Development Team 110

Weak Development Team User Testing Data Visualization Product Research 110

Userpilot

MAY 21, 2024

It also encompasses ongoing tasks like: Conducting usability testing to measure product intuitiveness. Conducting tests. User testing is a method to ensure the product meets user needs and provides a good user experience. This helps designers test how the product feels to use. Refining elements. Executing enhancements.

User Testing 52

User Testing Customer Experience User Experience Customer Feedback 52