February, 2021

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As Product Management Goes, So Goes the Rest of the Organization

Product Management University

William Shakespeare once said, “The Eyes are the window to your soul.” Think of product management as the window to your organization’s soul. Everything about how your organization builds, markets, sells and onboards customers starts and ends with your products. As product management goes, so goes the rest of the organization. Here’s a stab at what many would consider the ideal product management discipline (B2B).

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You Can’t be Lean Unless You’re Agile

Mind the Product

I see so much talk and confusion over what’s Lean and what’s Agile. The two terms can get used interchangeably, so much so that in some places they’re blended into one term, simply Lean-Agile (thanks again, SAFe ??). However in order to do our jobs effectively we need to be able to separate these two. [.]. Read More. The post You Can’t be Lean Unless You’re Agile appeared first on Mind the Product.

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Why There’s No Single “Right” Way to Do Discovery: Part 1

Product Talk

A few months ago, fellow Product Talk coach Hope Gurion and I sat down to discuss why there’s no single right way to do discovery. In this first conversation in the series, we discussed three guiding principles of continuous discovery: building a collaborative decision-making model with the product trio, externalizing your thinking, and focusing on outcomes.

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How to “steal like a designer” and boost creativity

Intercom, Inc.

Originality is the holy grail of creativity. But does true originality exist in design or is it always influenced by what came before? Let’s be honest: creativity is a nebulous landscape. With the evolution of digital technologies, we’re now exposed to other people’s opinions, ideas, and work on an almost minute-by-minute basis. So whether its originality of thought or artistic brilliance, the sheer scale of visual and conceptual input we experience on a daily basis can blur the lines betw

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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What is the Voice of the Customer (VOC)?

Alchemer Mobile

When brands listen to and act on the voice of the customer (often referred to as simply “VoC”), it can completely revolutionize the way their business operates. When you listen to your customers, you can make more informed product decisions, create a better mobile app experience, develop successful marketing campaigns, launch loyalty programs that actually retain customers, and much more.

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Breaking Down the Product and Engineering Wall: A Catalyst for Product Success

UserVoice

While there are many reasons to unite your product and engineering teams, shipping better software faster is among the most compelling of the bunch. At UserVoice, we found that the separation of our product and engineering teams led to finger-pointing. Engineers would grumble “I don’t understand why we’re building this, it doesn’t make sense,” while the product managers would see what the.

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Why You Should Have a Customer-Centric Goal for Product Adoption

Mind the Product

Chances are you’re already measuring your product adoption in one way or another. It may be daily or monthly active users, or something more specific for your type of product. After speaking with many SaaS companies we found out that usually when it comes to adoption, many teams don’t take it further than setting up [.]. Read More. The post Why You Should Have a Customer-Centric Goal for Product Adoption appeared first on Mind the Product.

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How to Break Into Product Management

The Product Coalition

Breaking into Product Management is not easy. The competition is high, and most roles require you to have 2–3 years of experience before… Continue reading on Product Coalition ».

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How customer expectations are rising – and what to do about it

Intercom, Inc.

It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Our recent report showed that while 73% of support leaders say customer expectations are increasing, only 42% of them believe that they’re actually meeting those expectations. That’s a significant gap between expectations and reality – and one that it’s all too easy for your support team to fall into.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. When it comes time to launch, however, they fall into the trap of thinking submitting an app to the app stores is the same as launching an app.

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SWOT Analysis | How to Give Your Product Portfolio a Good SWOT

Product Management University

SWOT analysis is far from a new concept, especially for individual products. In B2B though, assessing your product portfolio’s S trengths, W eaknesses, O pportunities and T hreats should be an annual ritual. Why? It offers a macro view of your portfolio’s performance and provides valuable insights that drive your go-to-market strategy and ultimately impacts your product, marketing and sales investment priorities.

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Product backlog keeping you up at night? Throw it away.

UserVoice

What would you say if I told you that your product backlog is hindering your product and engineering teams from building the software your customers actually want? What if I said that by eliminating your backlog entirely and beginning each development cycle with a blank page you will reap tremendous benefits? It turns out, the majority of the time and energy spent in your backlog is wasteful and a.

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Building Accessible Products – Jonathan Hassell on The Product Experience

Mind the Product

Accessibility is one of those things that we all know we should do, but are rarely confident that we’ve done it well. To get over that hump, we talked with Prof Jonathan Hassell about how and when to embed and test for accessibility (or a11y!), when you can skip it, and how to convince stakeholders [.]. Read More. The post Building Accessible Products – Jonathan Hassell on The Product Experience appeared first on Mind the Product.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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The Must-Read Book List for Building New Product Ventures

The Product Coalition

We’re kicking off a new venture with an enterprise tech product at its core. I’m eager to see the founding team we’ve put together succeed, so I’ve put together a list of books that contain the ideas that I’ve found most useful for a new product venture at this stage (getting from 0.1 to 1). Putting together the list was harder than I thought. I wanted to keep the list short and focused enough that it was digestible and usable as fast as possible, also broad enough to cover the key ideas the tea

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CX expert Annette Franz on putting the ‘customer’ in ‘customer experience’

Intercom, Inc.

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. At least, that’s Annette Franz ‘ s two cents on the matter. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. With three decades of experience under her belt, she has learned a thing or two about helping companies build customer-centric businesses.

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Key Mobile Strategies for Travel Apps During the Reopening Process

Alchemer Mobile

While travel looks like it will remain relatively unpopular in the first half of 2021 due to COVID concerns, travel brands are gearing up for a surge of travelers in the second half of the year. We hesitate to say anything such as, “Things will likely be back to normal,” because things never will truly go back to “normal.” The phrase “new normal” is overused, but it’s honest.

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Shreyas Doshi on choosing, refining, and tracking product metrics 

Mixpanel

Why do smart product teams often build products with mediocre or no impact? Often, the answer is found in the discipline with which a product team measures the product. . Choosing your metrics: metrics categories. When selecting your metrics, you’ll want to consider a few different categories. These categories cover multiple granularities and perspectives that will help you make rigorous product decisions.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Making Self-Care Tactical — Why You Should Focus on Boundaries, Not Just Bubble Baths

First Round Review

Therapist Jessmina Archbold (publicly known as Minaa B.) shares her detailed guide to deeper self-care work, pushing back against common myths, offering up tactical advice and making the case for focusing on boundaries.

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Goals For Alignment, Not Bonuses

Mind the Product

Goals are important. They can give us a sense of purpose and direction. They aid us in prioritizing where we spend our time. They can empower teams and individuals. They can align us to achieve our most ambitious dreams. Goals can also divide us, be divisive and see people incentivized with conflicting goals and self-serving with individuals fighting [.].

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How to Make Agile Work in Fast-Growing Startups

The Product Coalition

TL; DR: How to Make Agile Work in Fast-Growing Startups For years, I worked in several Berlin-based, fast-growing startups in my capacity as Scrum Master, agile coach, and Product Owner. These are my lessons learned on making ‘agile’?—?including Scrum as a framework?—?work in a fast-growing startup. Also, let me introduce you to the anti-patterns agile startups shall avoid at all costs. ??

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Business Model Disruption: MrBeast vs McDonalds

Strategyzer

2020 has been an incredibly disruptive year for the restaurant industry with losses of over $240B in the US market alone. Supply chains have been cut, the way people consume and order food has been turned upside down by the pandemic. These constraints also represent an opportunity for businesses to rethink how customers engage, how to mobilize people and resources to achieve faster results and how to leverage new technologies to their advantage.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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Announcing my first book, The Cold Start Problem. Plus Clubhouse, and more. It’s 2021, and I’m back!

Andrew Chen

Above: One of the final book cover designs I’m considering! Dear readers, So, you may have noticed that I’ve been away from writing for a bit. Actually for almost a full year. But I have an excuse! After nearly three years and many late nights and long weekends, I have an announcement. My first book is dropping in late 2021, called THE COLD START PROBLEM, published by Harper Business.

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The State of User Research 2021 Report

UserInterviews

The third annual State of User Research report uncovers trends in UXR methods, tools, salaries, and remote work. Includes data from 525 user researchers in 44 countries.

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How to Build an Invention Machine — 6 Lessons That Powered Amazon’s Success

First Round Review

Former Amazon execs Colin Bryar and Bill Carr helped build the "invention machine" that enabled the company to successfully launch everything from AWS to the Kindle. Here, they share granular advice and concrete takeaways for startups looking to alter their own trajectories.

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Lean Product Management by Itamar Gilad

Mind the Product

In this talk to ProductTank Cardiff product management coach and one-time Google product manager Itamar Gilad looks at how to deal with uncertainty through lean product management. Itamar starts with a story from his former company Google and how it has dealt with social networking over the years. Google had a social networking service called [.]. Read More.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Is the Calm App as Calming as it Claims to Be?

The Product Coalition

The health and wellness industry has surpassed the $5 trillion mark. The spending in the wellness category will continue to grow given the rising popularity of the trend among the millennials. Calm was featured as the #1 meditation app in the world and Apple’s app of the year in 2017. The calm app promises to help users sleep better, boost confidence and reduce stress and anxiety.

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TEI 321: How product managers can delight customers – with Chip Bell

Product Innovation Educators

Secrets for working with customers to create products they will love. This podcast is getting a new name to better reflect our objective here—helping product managers become product masters. That new name is Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show in your podcast player not as The Everyday Innovator but as Product Masters Now.

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Decoding Amazon’s Working Backwards Process [Book Review]

NextBigWhat

We all must have heard, read about Amazon’s working backwards principle. But beyond the headline, nothing much has been offered in terms of details. How does Amazon’s working backwards process work? What makes an e-commerce company launch hardware products (like Kindle) or an infrastructural service (AWS) that has no relationship with the core business, yet goes on to become a market leader!