Sat.Jan 22, 2022 - Fri.Jan 28, 2022

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Managing mature products — Simple steps to success

Mind the Product

Not every product makes it to maturity, but every product does potentially have a lifecycle of growth, maturity, and decline. In this post, we explore what steps product managers can take to ensure that a mature product continues to thrive over time. [.] Read more » The post Managing mature products — Simple steps to success appeared first on Mind the Product.

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How Product Managers Can Build Empathy with Agile Teams 

DevelopmentCorporate

Product managers serve many constituencies - customers, partners, development, operations, marketing, sales, support, finance, etc. While they would like to be considered to be the CEO of their product, they’re not. A core challenge for product managers is to use their influence to optimize how all parts of the organization work to achieve the product and company’s goals.

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The 7 “T’s” of Product-Led Transformation

Sequent Learning

Transformation is a word that isn’t commonly favored by the Product community because Transformation Programs rarely allow Product Teams to autonomously decide how they’ll achieve their mission. However, Transformation Programs incur significant costs. According to the CIO magazine, Global spending on digital transformation technologies and services was $1.3 trillion in 2020 of which 70% of that spend is wasted.

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Mobile App Ratings and Reviews Aren’t Enough – Here’s Why

Alchemer Mobile

Don’t get us wrong—mobile app ratings and reviews matter. We’re not here to tell you otherwise. Consumers are more skeptical of digital marketing tactics than ever before, and peer recommendations in the form of mobile app ratings and reviews stand as one of the greatest drivers of discovery and conversion. But they’re only one piece of the puzzle.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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4 ways to accelerate sales using the Intercom integration with HubSpot

Intercom, Inc.

Successful sales and marketing teams understand the most important element of the buyer’s journey – the person behind it. Learn how to better understand, nurture, and convert leads with the Intercom integration with HubSpot. A great customer relationship management (CRM) platform is at the core of every marketing and sales team’s tech stack. Integrations like the Intercom integration with HubSpot empower these teams to use data from live chat and messaging, smart workflows, and business intellig

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Discovery in an agile world – Anthony Marter on The Product Experience

Mind the Product

This week, product coach and consultant Anthony Marter joins us on the podcast to chat about the tricky balance between strategy, business case, and discovery. [.] Read more » The post Discovery in an agile world – Anthony Marter on The Product Experience appeared first on Mind the Product.

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Do your team a favor and start delegating more

Atlassian

Subscribe to Work Life Get stories like this in your inbox Subscribe. 5-second summary. Failing to delegate can increase your risk of burnout. It also shortchanges your team by denying them opportunities for professional growth. Managers often don’t delegate because of limiting mindsets, such as “No one can live up to my standards,” or “It’s easier to do this myself.” Use the 6-step process at the bottom of this post to overcome barriers to delegation.

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How do we feel about being called ‘women in tech’?

Intercom, Inc.

Here’s the thing about Women in Tech. For a movement that was created to address the lack of female representation in the industry, it can also play into many shallow debates, preconceived ideas, and harmful expectations. From being the token woman who always gets invited to redeem all-male panels to snide comments about how “she’s just a diversity hire,” the term “women in tech” can sometimes feel more like a burden than a blessing.

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A Data-Driven Case: Market Sizing (TAM, SAM, SOM) & GTM Goals

The Product Coalition

Few years back, I had an interview opportunity with Mckinsey for the role of a Product Management consultant. I was given an estimation based case for a hypothetical situation to pitch investors for funding. My approach was purely number-based, but I overlooked the potential of tactical and strategic skills. Today, I will summarize a few aspects of this case in a structured way, more than just being data-driven.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Busting product management myths: Part 1 of 2

Mind the Product

There are a number of additional myths about product management. This two-part series will address 10 more of the popular myths about product management, and provide a sense of reality about them. [.] Read more » The post Busting product management myths: Part 1 of 2 appeared first on Mind the Product.

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What leaders get wrong about innovation

Strategyzer

Most people overestimate the value of ideas. They think they just need to come up with a good business idea to be successful. The reality is ideas are free. They're everywhere.

Testing 137
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Your Startup’s Management Training Probably Sucks — Here’s How to Make it Better

First Round Review

Plenty of startups leave manager training on the backburner until they become a bigger company — or try to fit it into a 30-minute lunch-and-learn. Melissa and Johnathan Nightingale, founders of Raw Signal Group, unpack why this is a mistake and outline their top tips for management training that makes a mark.

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Play, Score, Learn: Gamification in Neve

The Product Coalition

How the consultancy, This is Milk is working to build communities of learners by applying game elements and gamification techniques… Continue reading on Product Coalition ».

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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7 signs that you need a product manager

Mind the Product

To help you understand whether you need to dedicate a qualified product manager to your project, here are 7 signs to look out for. [.] Read more » The post 7 signs that you need a product manager appeared first on Mind the Product.

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How to Tame Your Wandering Mind and Actually Get Some Work Done

Nir Eyal

You have a big deadline looming, and it’s time to hunker down. But every time you start working, you find that, for some reason, your mind drifts off before you can get any real work done. What gives? What is this cruel trick our brains play on us, and what do we do about it? Thankfully, by understanding why our mind wanders and taking steps to deal with distraction, we can stay on track.

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Product Managers Know Kids Want Some Buzz With Their Soda

The Accidental Product Manager

Why just drink soda when you can get soda with a kick? Image Credit: Person-with-No Name. Product managers who are responsible for selling alcohol are in a bit of a bind these days. For some reason, perhaps because of everyone’s health kick, sales of alcohol have been declining over the past few years. Today’s millennials are just not buying as much beer, wine, and hard liquor as their parents once did.

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Product Management Curiosity

The Product Coalition

An essential attribute for product managers is curiosity. The kind of curiosity that is innate to someone. Not forced curiosity because it… Continue reading on Product Coalition ».

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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SUNDAY REWIND: Product experimentation pitfalls and how to avoid them

Mind the Product

Experimentation can add real value to your product. It’s certainly a must-have tool for your product manager toolkit, if used correctly. Used incorrectly and you might find yourself heading in the wrong direction entirely — a point made by Jon Noronha, in his 2018 ProductTank Francisco talk. This Sunday Rewind we jump back to this [.] Read more » The post SUNDAY REWIND: Product experimentation pitfalls and how to avoid them appeared first on Mind the Product.

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Product @ Google v. Startup

The Product Guy

Google is no longer a startup and there are many interesting differences to learn about. Watch and learn more from product management expert, Amin Bashi.

Startups 113
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Great Startups Deserve Great Brands — Build a Strong Foundation by Avoiding These Mistakes

First Round Review

After working with hundreds of startups on brand strategy, Arielle Jackson shares the most common early marketing missteps that founders make. From how to articulate your product benefit and clarify your company's purpose, to tips for infusing your brand with personality and making your launch announcement count, her advice will help you lay the foundation for a great startup brand.

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The Differences, Pros and Cons Between Waterfall and Agile Methodologies

The Product Coalition

At the beginning of any software development project, managers think of which methodology is between waterfall and agile. It’s essential to follow clearly defined processes or software development life cycle (SDLC) to ensure software development quality. Software outsourcing services company states that there are two major development methodologies regarding waterfall and agile.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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The role of the first product manager by Andrew Moll

Mind the Product

In this ProductTank Barcelona talk, Andrew Moll, Head of Product at Abacum explains how the role of the first product manager at a startup can vary wildly from what product managers hired later on or those at larger companies might encounter. Watch the session in full to see the talk or read on for an overview [.] Read more » The post The role of the first product manager by Andrew Moll appeared first on Mind the Product.

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CSQLs: Creating an Integrated Journey from Sales to CS and Back Again

Gainsight

In the era of Customer Success 2.0, the solid force of customer-centricity ensures that no department is isolated within your company, certainly not the Customer Success team. CS adds value to all parts of your business, whether Product, Sales, or Marketing. It can make your company a truly customer-centric organization. It’s so important that it is one of the New 10 Laws of Customer Success. .

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In-App Feedback: Top 5 Ways To Engage Mobile Customers For SaaS Business Success

Usersnap

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. Don’t you agree? What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. Sounds sweet, right? Well, collecting in-app feedback, whether mobile or web, is key to knowing what to build, design and improve upon.

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SaaS is Helping to Re-engineer the Caregiving Service in Farming

The Product Coalition

A leadership story of Chris Bomgaars, founder of EveryPig. Source: everypig.com Pork production is quite a competitive environment in the US now. The companies that are surviving in this industry have to get large. At the same time, consolidation faces a big problem: it gets hard to collect real-time data on health issues. As a result, more pig deaths and financial losses are happening.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Project kick-offs and why you need them

Mind the Product

The uninitiated mostly scoff at the concept of always kicking off a project, while those who know how powerful they can be can’t live without them. Here's why product managers need kick-offs, when to run them, how to structure them for success, and what not to do! [.] Read more » The post Project kick-offs and why you need them appeared first on Mind the Product.

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369: Steps this product manager took launching a product to save lives – with Mark Adkins

Product Innovation Educators

Lessons from a medical device company bringing oxygen to kids who need it – for product managers. Today we are dissecting how a product came into being, examining it from initial insight through product development and to launch. Joining us is Mark Adkins, co-founder and CEO of LeanMed, a medical device company for the medically underserved regions of the world.

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What Peloton Can Teach Us About Community and Customer Success

Gainsight

Ignoring the haters! It’s indisputable that Peloton — and other digital fitness companies like it — have changed the way millions of human beings exercise. Sure, the latest Sex and the City reboot and stock price drop aren’t great for business. But as a Peloton rider myself, I have seen first-hand how Peloton has transformed the fitness industry. (Yes, I fit the CEO tech nerd stereotype to a tee.