Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. The “ Jobs to be Done ” framework is a useful resource to help frame the context from their side of the fence. Again the goal here is to treat this stage of the process as primary market research.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Mind the Product

MARCH 20, 2020

She condemns the SAFe framework, which separates the role of product owner and product manager, asserting the former as tactical and the latter strategic. Start today, by analysing all the information available – customer and user research, market research, and user data. Preparing for the C-Suite.

User Testing 208

User Testing Product Research Customer Feedback Customer Experience 208

Userpilot

AUGUST 20, 2023

The build-measure-learn process is a fundamental part of the lean startup methodology introduced by Eric Ries in his book “The Lean Startup.” Read on to see how to apply this framework at every stage of your product development cycle and drive product growth. It’s central to the build-measure-learn framework.

User Testing 97

User Testing Feedback Software Product Research Research Software 97

The Product Coalition

MARCH 9, 2020

Recently we decided to enter this market in our own company( JoySpot ), so I started studying this market heavily to learn how can a Startup penetrate it and be competitive versus titans like Tinder. If you don’t have time to read the whole article, I recommend you to go straight to the tips for startups in the end.

Startups 78

Startups Marketing Reporting Tools Research Software 78

The Product Coalition

JUNE 9, 2020

I was attending a very small startup event where Gregory Culpin presented the company and its market vision. This provided the opportunity to build and lead a very talented product team and create the product marketing function. I first heard of Elium , formerly known as Knowledge Plaza, in 2011. In March 2020, after 3.5

Research Software 79

Research Software Startups Product Research Customer Experience 79

DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. Make small bets, via experimentation.

User Testing 40

User Testing Research Software Product Research Market Research 40

DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. Make small bets, via experimentation.

User Testing 40

User Testing Research Software Product Research Market Research 40

The Product Coalition

JANUARY 24, 2018

That is what I´m calling “magical framework”. Expectations of the market are getting higher and your product needs to meet them. So, in this post I want to do the opposite: I won´t give you one more “magical framework”. The main challenge for a product manager or leader is to identify which situation requires each technique.

Framework 60

Framework User Testing Customer Feedback Customer Experience 60

The Product Coalition

OCTOBER 8, 2018

So the product management is the only one function that is offering business startups the significant advantages such as in setting up business objectives, targeting markets to deliver measurable products and services, and prioritizing the goals of startups. Still confused about the concept of product management?

Startups 60

Startups User Testing Customer Feedback Product Management 60

Intercom, Inc.

JANUARY 14, 2021

I got an MBA and tried several startups – some failures under my belt there – and then ended up at a company in the business intelligence space called GoodData. As I mentioned, I was a PM at a fast-growing San Francisco startup and I grew to be VP product, so I’d seen the pain points and the struggles of being an individual PM.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Melissa Perri

JUNE 29, 2017

Let’s look at where these terms and disciplines originated from and how some common frameworks explain them. I wasn’t called a Product Manager until I bailed out of that and landed in a startup. That was until I had my first experience teaching Product Management at a company using the SAFe framework. I liked this name.

Product Research 325

Product Research Product Management Product Manager Customer Experience 325

Userpilot

JULY 18, 2023

To become a product manager, start building essential skills and experience by working in related roles like sales , marketing , or customer success. Finding your first gig may be easier in startups than in enterprise organizations. In this way, PMs can identify gaps in the market and opportunities to outcompete rivals.

Data Visualization 98

Data Visualization Product Research User Testing Onboarding KPIs 98

The Product HQ

APRIL 20, 2024

This entails studying the frameworks and approaches that product managers favor over others to ensure the smooth running of all processes across cross-functional product teams. Create a fictitious startup within the SaaS industry. Conduct your market research and determine the product strategy.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

The Product HQ

JUNE 1, 2024

It also helps to know about frameworks like Kanban. The following duties, tasks, and responsibilities are what a typical software product manager job description includes. You need to understand all the relevant product processes, methodologies, functions, and concepts involved for starters.

Reporting Tools 98

Reporting Tools Research Software Feedback Software Analytic Tools 98

Userpilot

DECEMBER 8, 2022

Entering immature markets and devising a relatable product vision are also serious challenges. Over 90% of SaaS startups fail, only 35% get past the 10-year mark, and only 40% of these ever become profitable. To avoid product failure, don’t launch without achieving product-market fit first. Let’s look at these in more detail.

Feedback Software 98

Feedback Software Research Software User Testing Analytic Tools 98

Userpilot

AUGUST 29, 2023

Product teams advocate strongly for users: they’ll gather customer feedback, conduct market research, isolate a clear target market, and ensure new features are built to directly address user needs. In a small startup, a product manager might oversee everything. Champions a customer-centric approach.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 248

Agile Product Research User Testing Feedback Software 248

The Product Coalition

APRIL 7, 2021

Fireart engineers have vast expertise and domain knowledge in fintech, health tech, marketing and advertising, telecommunications, eCommerce and retail, and many other business sectors. Fireart ranks as the leader among Top Mobile App Development Companies for Startups on MobileAppDaily on a global scale. sk and Bia?ystok.

Research Software 113

Research Software Feedback Software Artificial Inteligence User Testing 113

The Product Coalition

FEBRUARY 2, 2023

One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time. With this framework in hand, you’ll be well-equipped to develop successful and effective products that meet the needs of your customers and create value for your business.

User Testing 138

User Testing Feedback Software Product Research Research Software 138

Userpilot

JUNE 12, 2024

Collaborate with product teams to align marketing efforts with product launches and updates to improve product experience. Conduct market research to stay ahead of industry trends and competitor activities to improve acquisition efforts. Utilize analytics tools to track and report on key performance indicators.

Analytic Tools 52

Analytic Tools Data Visualization Research Software Customer Experience 52

Userpilot

APRIL 6, 2023

Pick the right prioritization framework and make data-driven prioritization decisions to manage the roadmap. This eventually leads to product failure, and in the case of smaller startups – business failure. Finding the product-market fit. Let’s look at a few best practices. The tree consists of 3 main levels.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

MARCH 8, 2022

An iterative product framework for identifying and pursuing the right opportunities to create value. She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156

Agile Product Research User Testing Feedback Software 156

Userpilot

JANUARY 23, 2024

As for creating a brand positioning strategy, there are some steps you need to follow: Identify your target market and create a detailed customer persona. Conduct deep market research through surveys and interviews to understand customer preferences and market trends. Creating a market research survey with Userpilot.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). This framework covers five major questions: What do we aspire to be? Where do we play?

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

The Basics of Product Management

JUNE 30, 2020

This can be combined with other useful frameworks, such as Google’s OKR Framework. Let us say the entire team, including sales and marketing, are given a task to go from point A to point B. This is also a good way to find the elusive product market fit. Market Research. It can never stop.

Product Research 52

Product Research Feedback Loop User Testing Feedback Software 52

Userpilot

AUGUST 23, 2023

Value chain analysis matters most to startups who don’t have much initial data to work with. Monitor product usage to identify primary and secondary activities Looking at product usage is a crucial part of building a value chain framework, as it will show you how customers are currently using your software.

User Testing 98

User Testing Customer Feedback Feedback Software User Friction 98

The Product HQ

MAY 10, 2024

As artificial intelligence technologies continue to evolve and become more mainstream, so too does the demand for machine learning product managers grow among startups and Fortune 500 companies alike. You do this by getting involved with a machine learning system startup. Keep on reading then.

Artificial Inteligence 52

Artificial Inteligence Reporting Tools Research Software Technical Review 52

Product Innovation Educators

NOVEMBER 12, 2018

The myth of innovation leads large companies like Lowe’s to believe they can’t behave like a startup. I started at Lowe’s running international marketing research and eventually worked my way into innovation. [4:56] I needed to prove out the theories I learned in academia as a behavioral economist.

Product Research 82

Product Research Startups Books Research Software 82

bpma ProductHub

OCTOBER 16, 2016

Unless you work at a startup where you don’t have any existing products yet, there is probably a vocal group of stakeholders, such as customers and sales, that’s interested in fixing real or perceived issues with your existing products. I use the Pragmatic Marketing Framework™, which I teach every week.

Reporting Tools 150

Reporting Tools Research Software Analytic Tools User Testing 150

Userpilot

JULY 17, 2023

Enterprise companies with multiple or complex products tend to have larger product teams made up of specialists, while startups often have to cope with smaller structures where members perform numerous roles. Product marketer Product marketers develop and implement the product’s Go-To-Market (GTM) strategy.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

UX Studio: Product Management

JANUARY 8, 2021

Ramotion is a small design agency located in San Francisco, USA, that works with growing startups and enterprises. . As a global web and app design company, we continuously collaborate with startups and enterprises all over the world. The company also deals with open-source frameworks like Node.JS, Python, and PHP.

Research Software 72

Research Software User Testing Product Research Artificial Inteligence 72

Usersnap

FEBRUARY 5, 2024

Conduct thorough market research and user interviews to gain insights into what your audience truly desires. The secret lies in aligning the discovery process seamlessly with your existing product management framework. Rather than a chaotic endeavour, envision it as a well-laid roadmap.

Product Research 52

Product Research Onboarding KPIs User Testing Feedback Software 52

Userpilot

JANUARY 31, 2022

Run continuous market research, discovery, and/or user research to better understand how to solve problems. A product manager in a startup will not have the same challenges as one in a scale-up or even one going through digital transformation in a large enterprise company. Different Approaches, Same Job.

Research Software 98

Research Software Analytic Tools Feedback Software Product Research 98

The Product Coalition

MAY 15, 2019

The agile manifesto turned eighteen this year, the Scrum framework is even older?—?have a framework which promotes rapid feedback cycles and adaptation, they created what we know today as Scrum. The Scaled Agile Framework (SAFe) encourages this misconception of a strategic Product Manager role and a tactical Product Owner role.

Product Management 92

Product Management Product Manager User Testing Product Research 92

The Product Coalition

DECEMBER 21, 2020

It’s a framework to make quick, painless, and informed judgments about your idea so that you know whether it’s worth pursuing. Market research Every product design cycle should start with a robust research phase. Let’s dive right in! What is idea validation? Don’t worry if it doesn’t make total sense right off the bat.

User Testing 154

User Testing Product Research Research Software Feedback Software 154

Usersnap

NOVEMBER 10, 2023

Now, Next, Later The Now, Next, Later framework is an adaptation of the Kanban view and brings a high-level perspective to product roadmaps, distinctly categorizing items into immediate (Now), short-term (Next), and future (Later) buckets. Real-world Examples: Github Roadmap , Trello Roadmap , Netflix Roadmap 2. This adds credibility.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52