Product Management University

FEBRUARY 1, 2024

You followed the textbook process for uncovering an unmet market need, justified the financial investment and successfully released product version 1 to market with great success. Both components collectively form the vision for the product. The strategic roadmap is the next layer down. So, what’s the problem?

B2B 147

B2B Vision Roadmap Framework 147

ProductPlan

JUNE 7, 2022

At ProductPlan, we are revolutionizing how a company delivers products to market by elevating product organizations to the heart of strategy and execution. This vision holds true with our own organization as well. Through this effort, we created a very exciting and strategic annual roadmap. It’s a win-win situation!

User Testing 73

User Testing Vision Customer Feedback Roadmap 73

Dear Strategy

MARCH 15, 2023

The original idea was to have a blog post that went along with every podcast episode in the hopes that search engines, and perhaps even a few actual humans, might find that content and be drawn into my ever-expanding marketing funnel. Now what about the new framework? Cue evil laugh].

Framework 97

Framework Workshop Blog Education 97

BrainMates

FEBRUARY 6, 2024

The Product Zoom Levels Framework By ADRIENNE TAN Product people often have to switch between different horizons. Frustrations like these can be minimised if we have a framework to check what level we’re operating at to ensure we are aligned in our discussions with our executives, peers, teams and stakeholders.

Framework 52

Framework User Testing Customer Experience Product Research 52

Intercom, Inc.

JUNE 2, 2021

To avoid this outcome, we apply a simple three-part framework before we start exploring solutions. Our simple team alignment framework . Is this solution something we want to innovate on and own as an industry leader and differentiator, or is it table stakes where we want to be on par with the market? Investment . Innovation.

Customer Experience 251

Customer Experience Framework Feedback Software Analytic Tools 251

Lenny Rachitsky

DECEMBER 3, 2023

Known for crafting a strong, unified vision, Ebi empowers her teams to achieve outsized outcomes. Known for crafting a strong, unified vision, Ebi empowers her teams to achieve outsized outcomes.

Vision 57

Vision Product Research Document Engineering 57

The Secret PM Handbook

AUGUST 4, 2017

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. We find and validate market problems for which customers will pay for a solution. And then we take the solutions to market. And then we take the solutions to market. Breakthrough!

Framework 170

Framework Product Management Product Manager Weak Development Team 170

ProductPlan

MARCH 5, 2021

This article tackles one of the areas that gets the most interest from product managers: how can they use an essentialist approach to create and communicate better product roadmaps ? To ensure you’re adding the right features and initiatives to your product roadmap, I’ve outlined several suggestions here. Start with the product vision.

Roadmap 116

Roadmap Customer Experience Product Research Vision 116

ProductBoard

OCTOBER 27, 2023

Product roadmaps provide a clear, consistent direction and planning framework for bringing an innovative vision to life—and to market.

Roadmap 52

Roadmap Vision Framework Marketing 52

The Product Coalition

FEBRUARY 25, 2023

This is probably why Director of Product Marketing, Aatir Abdul Rauf decided to share seven questions designed to get product teams started in regard to crafting an effective product strategy. It’s not a roadmap. It’s not a vision. How is the product in line with where the market will be in the future? Need to dig deeper?

Product Strategy 124

Product Strategy Roadmap Strategy Vision 124

Userpilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. Create a go-to-market process (or processes) and train the team to follow them.

Research Software 96

Research Software Data Visualization User Testing Marketing 96

The Secret PM Handbook

AUGUST 4, 2017

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. We find and validate market problems for which customers will pay for a solution. And then we take the solutions to market. And then we take the solutions to market. Breakthrough!

Framework 150

Framework Product Management Product Manager Weak Development Team 150

The Secret PM Handbook

AUGUST 4, 2017

The Secret Product Management Framework. Finally writing down the Secret Product Management Framework was a revelation for me. We find and validate market problems for which customers will pay for a solution. And then we take the solutions to market. And then we take the solutions to market. Breakthrough!

Framework 150

Framework Product Management Product Manager Weak Development Team 150

Userpilot

AUGUST 16, 2022

What if you knew that not all goal-setting frameworks are beneficial to your team? There are a plethora of goal-setting frameworks out there. But choosing a framework is easier said than done. Let’s dive into this article to find the perfect goal-setting framework to grow your product. Tiered goals framework.

Feedback Software 98

Feedback Software Research Software Framework User Testing 98

Lenny Rachitsky

APRIL 28, 2024

Kayvon treated sacred cows like a “built-in roadmap” of innovations worth testing. While frameworks can offer valuable perspectives and guide decision-making, rigid adherence to them can lead to tunnel vision and unhelpful outcomes. Twitter accelerated cultural change and innovation through many small acquihires.

User Testing 113

User Testing Analytic Tools Feedback Software Weak Development Team 113

Roman Pichler

FEBRUARY 19, 2024

You use an outcome-based product roadmap and/or an opportunity solution tree , personas , user journey maps, and the product backlog to capture and validate your decisions and guide the product delivery effort. You employ the following artefacts: product vision and product strategy , business model and business case (if applicable), and KPIs.

Product Research 244

Product Research Product Management Product Manager Customer Experience 244

The Product Coalition

SEPTEMBER 4, 2020

How to Develop Product Roadmap? To lay out and document your strategy, you need to develop a Product Roadmap. Product Roadmap?—?What What Product Roadmap is a guiding strategic document?—? Facebook 10 Year Roadmap It maps out a high-level visual summary of the product vision and direction. Chapter 12/17?—?How

Roadmap 112

Roadmap Development User Testing Product Research 112

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Roman Pichler

AUGUST 15, 2023

A handy tool to capture your answers and describe the product strategy is my Product Vision Board shown in the picture below. You can download the template by clicking on the image and you can find more advice on how to use it in the article The Product Vision Board.

Product Strategy 226

Product Strategy Strategy Research Software Customer Experience 226

The Product Coalition

MARCH 8, 2024

Think of digital transformation strategies as your roadmap to success in the digital age. Digital transformation helps businesses automate processes, improve efficiency, and innovate faster, allowing them to outmaneuver competitors and capture market share. Vision & goals Now, chart your course.

Enterprise 123

Enterprise Research Software Feedback Software Strategy 123

Dear Strategy

MARCH 15, 2023

The original idea was to have a blog post that went along with every podcast episode in the hopes that search engines, and perhaps even a few actual humans, might find that content and be drawn into my ever-expanding marketing funnel. Now what about the new framework? Cue evil laugh].

Framework 52

Framework Workshop Blog Education 52

The Product Coalition

OCTOBER 15, 2019

3 Different Types of Roadmaps Every PM Needs to Master Roadmapping is not easy. Every company demands different types of Roadmaps, and every PM has their own flavour. Here is a step by step process to create roadmaps so you can influence anyone in your company like a true Jedi. So what is Product Roadmap?

Roadmap 119

Roadmap Data Visualization Software Review Technical Review 119

Userpilot

AUGUST 29, 2023

A project manager is focused on the completion of a specific project, whereas product managers focus primarily on the long-term vision and evolving a product to deliver value over time. Here’s why it’s important: Defines a product vision and aligns strategy with organization goals. Champions a customer-centric approach.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. UX vision is a clear and inspiring statement that guides the long-term design strategy and keeps teams and stakeholders on the same page. The plan, often depicted in a UX roadmap, outlines the work necessary to achieve the goals.

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

Usersnap

NOVEMBER 10, 2023

In his book “Start with Why” , Simon Sinek boldly claims that the ‘Why’ behind your actions matters more than the ‘What’ This principle isn’t limited to leadership or personal motivation; it extends to every facet of the business, including product roadmaps. So how to create and present roadmaps effectively?

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

Roman Pichler

MAY 4, 2022

Scrum is a popular agile framework. That’s understandable, as the framework is focused on the development of complex products. You might not know, for example, which marketing strategy is most appropriate or which sales channels are most effective. Consequently, you’ll benefit from the input of a marketer and a sales rep.

Product Research 301

Product Research Agile User Testing Framework 301

Userpilot

AUGUST 10, 2022

Are you wondering about the difference between the Minimum Viable Product vs Minimum Marketable Product? MVP reduces the time to market and allows a quicker release of the product. A Minimum Marketable Product (MMP) is a more developed version of the MVP and it is ready to be sold to customers. If so, you are in the right place!

Product Research 95

Product Research User Testing Feedback Software Research Software 95

Sachin Rekhi

AUGUST 4, 2021

Take product roadmaps for example. And yet there is incredible divergence in the quality of product outcomes that result from those roadmaps. This is due to the very process by which the roadmap is developed. Some teams do a team brainstorm and voting exercise to develop their roadmap.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Mind the Product

FEBRUARY 15, 2018

Much has been written about the process of creating product roadmaps, not least the six great articles written by my own team. I believe the actions of a product leader all too often are the root cause of a “bad” roadmap. Without thoughtful leadership around them, it may not be in product manager’s gift to achieve a “good” roadmap.

Roadmap 165

Roadmap Weak Development Team Leadership Research Software 165

The Product Guy

NOVEMBER 9, 2017

Why do I need a framework? A research conducted by Alpha UX found that 25% of Product Manager surveyed wished for a clearer product roadmap and strategy. While salary increase is a complex subject with variables outside of our control, I believe that having a clear product roadmap and strategy is every Product Manager’s responsibility.

Framework 138

Framework Agile User Testing Research Software 138

ProductPlan

AUGUST 17, 2020

Much has been written over the last few years on the idea of the featureless roadmap , which challenges product teams to present their plans grounded more in strategic vision – or by themes – rather than a laundry list of specific features. How to Decide on Roadmap Themes that Produce Meaningful Outcomes.

Onboarding KPIs 100

Onboarding KPIs Roadmap Customer Experience KPI 100

UX Planet

JANUARY 4, 2024

In this narrative, I’ll delve into the three key aspects that bridge these roles seamlessly: Customer Centricity, Design Thinking for Product Roadmapping, and Internalizing Empathy during Stakeholder Management. The insights gained during these sessions were not confined to the design phase but extended seamlessly into product roadmapping.

Strategy 90

Strategy User Friction User Testing Research Software 90

The Product Coalition

SEPTEMBER 15, 2019

For new product managers or in startups with newly formed product teams, the building roadmap is their first kick at having the influence of the company direction. You might be super excited to go away for 2–3 weeks, conduct market research and come back with a colourful looking roadmap. So what can you do?

Framework 61

Framework Product Research User Testing Product Management 61

The Product Coalition

NOVEMBER 23, 2021

Having sharp business acumen and interest in technology-driven framing has allowed him to envision the concept of growing premium organic foods on his 100-acre farmland and create a niche market for some of the premium organic grains across India and overseas. I have defined the below dimensions as a cohesive framework.

Startups 123

Startups Strategy Technical Review B2B 123

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. As roadmapping is a key part of the job, good PMs are competent users of product management applications that streamline the process. Product manager skills: market research.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

The Product Coalition

AUGUST 6, 2023

How you develop, launch, and improve a product determines your success in the market. Clear roadmaps will ensure you reach your goals. But there’s a reality about life, yeah following your roadmap chronologically will help you reach your goals safely, but there’ll be distractions and roadmaps are not linear.

Feedback Software 109

Feedback Software Development User Testing Customer Experience 109