Handbook Marketing Product Marketing Strategy 
Intercom, Inc.
FEBRUARY 14, 2019
Over the years, I’ve learned a lot through both successes and failures, and these are my top 5 strategies in scaling SaaS businesses from $1M to $500M in revenue: Expand your market. Figure out how your product can solve the problem you originally solved, but for a broader set of customers. How do you keep growing?
Intercom, Inc.
MARCH 13, 2019
As you reach your next wave of growth, you need to continue to invest in those customers and in that product, and recognize that, in order to keep growing, you need that product to appeal to more people. The first strategy of that next wave of growth is to expand your addressable market. How to expand your market.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Intercom, Inc.
JULY 13, 2018
You can spend months working on a great idea, pour tons of time and energy into crafting the perfect marketing, but without customers your business will cease to exist. Get your free copy of The Growth Handbook, brought to you by Intercom. Naturally, I went to town as a marketer. Content marketing works. Just be patient.
The Product Cafe
JANUARY 18, 2024
He is a key advisor and speaker known for his product strategy insights. Leah Tharin Specializes in B2B SaaS, focusing on product-led growth and retention. Renowned for her practical approach to aligning product, marketing, and sales strategies. Trust me, these are books you wouldn't want to miss!
Userpilot
MARCH 18, 2021
A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. This article will dive into how each department should own its own customer retention strategy – and how it should all fit together! TL;DR- 13 Customer Retention Strategies.
Gainsight
APRIL 21, 2022
As the category creator of customer success and the definitive thought leader, this list is filled with the help you need to deliver the ultimate Product Experience for your customers. You will learn everything from utilizing product analytics and product adoption strategies to career advice for Product Management professionals. .
Intercom, Inc.
OCTOBER 29, 2019
Download The Growth Handbook. Authoritative, actionable strategies on how to grow your business. A substitute for strategy or planning. Segmentation cannot incorporate all strategic considerations nor changes to product, pricing, and packaging over time. Informing our approach to the market.
Expert insights. Personalized for you.
188 
Let's personalize your content