Userpilot

APRIL 30, 2021

If you’re looking to scale up your SaaS business , you may have considered hiring a marketing agency. Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

Intercom, Inc.

SEPTEMBER 10, 2020

Intercom’s Kate O’Hanlon recently caught up with Mark to talk about his approach to scaling, and why it’s a mistake to think that the formula for success is just about getting product-market fit and then adding sales reps. . Mark’s latest ebook, The Science of Scaling , outlines a precise framework for success.

Onboarding KPIs 226

Onboarding KPIs Customer Experience User Testing Data Visualization 226

UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? What characteristics define market research vs user research? How do we combine market research and user research? It is not just about market research vs user research anymore. How big of a potential market has it got?

User Testing 107

User Testing Market Research Product Research Research Software 107

The Product Guy

FEBRUARY 3, 2019

I prided myself on knowing my customers. I had many, many more customers (millions more), but no way of segmenting these customers into personas or roles like at my previous job. I had many, many more customers (millions more), but no way of segmenting these customers into personas or roles like at my previous job.

User Testing 124

User Testing Customer Feedback Product Management Product Manager 124

The Product Coalition

NOVEMBER 27, 2022

You have users and even happy customers, but the next level of success is yet to come. It is also tempting to think that the problem is not with the product, but rather with marketing or sales that are unable to bring customers fast enough. It is usually when things work, but not getting on a roll business-wise.

Customer Experience 141

Customer Experience User Testing Feedback Software Product Research 141

Userpilot

NOVEMBER 6, 2020

In this post, we’re going to provide you with the best Product Marketing tools for each Product Marketing Job-To-Be-Done – which are critical for allowing your product marketers to do their work independently from your dev team or graphic designers! Conversational Marketing : Intercom. Also: it’s really curated.

Analytic Tools 75

Analytic Tools Feedback Software Data Visualization Reporting Tools 75

The Product Coalition

APRIL 18, 2021

Some takeaways for you from a product interview I had at Google many years ago. Photo by John Tekeridis from Pexels When I decided to move into product management I interviewed, among other companies, for a product management role at Google. But I knew it was coming, so I spent some time thinking about it prior to the interview.

Research Software 135

Research Software User Testing Leadership Weak Development Team 135

The Product Coalition

MARCH 1, 2022

We’ve all heard the term “ customer-centric ” in the context of running a successful business, but what does it really mean? From one perspective, it’s about creating value for customers, delivering an effective product at a good price. This is where customer feedback for sales comes into play. No ifs, no buts.

Feedback Software 136

Feedback Software Customer Feedback User Testing Data Visualization 136

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Gainsight

DECEMBER 1, 2022

Customer Success (CS) leadership roles can be hard to define. If you interviewed 100 SaaS CEOs about what’s in and out of scope for a Chief Customer Officer (CCO) , chances are you’d get 200 answers. As you learn to market yourself, think about your pipeline of opportunities. Invest in Networking. Ask for What You Need.

Customer Feedback 52

Customer Feedback Customer Experience Leadership Branding 52

The Product Coalition

JANUARY 16, 2022

After reviewing over 50 candidates, 25 phone interviews, and 15 full interviews, I eventually had to choose between a few final contenders. For example, you gain nothing from having a new product if the company can’t sell it to the market, so your roadmap must address also the sellability of the product. an actual coach quality.

Roadmap 155

Roadmap Data Visualization Customer Experience User Testing 155

ProductPlan

DECEMBER 9, 2022

With so many social media posts, blogs, videos, ebooks, and podcasts, it’s hard to keep up. 10 Great Questions Product Managers Should Ask Customers. It’s a tenet of Product Management 101 that PMs need to get out of the building and talk to real-live customers… even if it’s just over Zoom.

User Testing 52

User Testing Customer Experience Certifications Product Research 52

Gainsight

APRIL 21, 2022

Every year Gainsight loves to give our customers and community the best of what we have for resources, including events, webinars, articles, ebooks, and more. As we enter the post-pandemic era, we have learned that customer success was one of the leading reasons companies who invested in CS fared better than those who did not.

Data Visualization 52

Data Visualization Customer Feedback Customer Experience Webinar 52

Userpilot

JUNE 25, 2021

Do you want to build an efficient SaaS Product Marketing strategy, but are not sure where to start? There is so much involved in creating a great strategy, from target audiences to KPIs to customer journeys, but Userpilot is here to help. What is a product marketing strategy? Product marketing strategy: Activation stage tactics.

Research Software 64

Research Software Analytic Tools Feedback Software Onboarding KPIs 64

Under 10 Consulting

JANUARY 2, 2020

When a company is small, the product manager (by whatever title) is responsible for activities across the entire product life cycle—from ideation to market delivery and sales support. Strategic product manager, technical product manager, product owner, marketing manager, and more. Guide and curate market and customer research.

Data Visualization 87

Data Visualization Reporting Tools Analytic Tools Research Software 87

The Product Coalition

NOVEMBER 7, 2021

After a while, I started feeling more comfortable in the cybersecurity world and was able to talk intelligently about my product and the market. Treat Them Like Customers The good news is that you already know how to work with people who have an opinion, even a say, about the product, and are not product people. Even the hard parts.

User Testing 138

User Testing Customer Feedback Feedback Software Customer Experience 138

The Product Coalition

JULY 17, 2022

Product managers need to talk to customers. Here is what my boss once taught me about how to really listen to our customers. Photo by David Clode on Unsplash In SVPG’s Coach the Coaches workshop held last month in London, Marty Cagan talked about the fact that product managers must have direct access to customers.

Customer Experience 129

Customer Experience User Testing Workshop Data Visualization 129

Product Innovation Educators

APRIL 17, 2023

He also helps middle market and scrappy companies generate new product strategies for significant, sustainable growth. When I was interviewing product managers, I realized most of them had spent only a year or a year an half at each of several organizations. ” I want to hear it from marketing, sales, the CEO, and the CFO.

Customer Experience 95

Customer Experience Leadership Startups Engineering 95

Gainsight

OCTOBER 13, 2022

The state of the SaaS market right now is stress-testing the growth strategies of all kinds of SaaS companies. . But the companies that are prepared to weather any market conditions are the ones poised to become unstoppable. Chief customer officers should consider ways to efficiently scale. CS, it’s time to own NRR.

Research Software 52

Research Software Customer Experience User Testing Customer Feedback 52

The Product Coalition

DECEMBER 19, 2021

I wasn’t sure I needed someone back then, but since the CEO requested it, I decided to interview him anyway. This is one of the most popular questions I receive from my consulting customers as well as CPO Bootcamp participants. I realize we can’t fight the trends in the talent market, but it is dangerous. Here are my best tips.

Product Management 167

Product Management Product Manager User Testing Weak Development Team 167

The Product Coalition

APRIL 19, 2021

PO Interview Questions?—?The The Product Backlog and Refinement TL; DR: Product Owner Interview Questions?—?The The Product Backlog and Refinement If you are looking to fill a position for a Product Owner in your organization, you may find the following 71 interview questions useful to identify the right candidate.

Product Research 112

Product Research Customer Experience User Testing Agile 112

The Product Coalition

SEPTEMBER 11, 2022

Photo by George Becker on Pexels When I first chatted with Arik, the person who was about to become my husband less than 2 years later, he felt I was interviewing him for a job. For example, let’s say that you are building a new product and are conquering the customer journey step by step. all because I wanted to get to know him.

Customer Experience 116

Customer Experience Definition User Testing Engineering 116

Usersnap

JULY 1, 2020

It’s been 2 years since we at Usersnap started developing a tool for Customer Experience. For research purposes, we talked to many experts, interviewed a large number of potential customers, and even built a community ! We learned a lot and shared our findings on our blog through stories and ebooks.

Data Visualization 98

Data Visualization Reporting Tools Customer Experience User Testing 98

The Product Coalition

FEBRUARY 5, 2021

The Dreaded Cold Outreach Both my partners had a few contacts in the fashion e-commerce industry that we reached out to but we needed to find many more customers to interview. I spent a month or so trying to book meetings with additional target customers through different cold outreach techniques.

Research Software 140

Research Software Feedback Software User Testing Product Research 140

The Product Coalition

JUNE 27, 2021

Once you created a first draft that you are happy with, it’s time to bring it to the market and iterate according to the feedback you get. You can usually get to the proper level of detail only after your product has been in the market for a while and you have a deeper understanding of what your customers really need.

User Testing 90

User Testing Product Research Strategy Product Strategy 90

The Product Guy

AUGUST 10, 2017

According to Jeff Gothelf , Lean Startup emphasizes making assumptions about your target market, testing them with rapid prototypes, and iterating based on customer feedback. However, the pressure to jump from customer research straight into a solution can lead you down the wrong path. 5 pitfalls and how to fix them.

User Testing 118

User Testing Customer Experience Research Software Customer Feedback 118

The Product Coalition

NOVEMBER 30, 2020

If you are looking to fill a position for a Product Owner in your organization, you may find the following 71 interview questions useful to identify the right candidate. So far, this Product Owner interview guide has been downloaded more than 6,000 times. Do you want to get this article in your inbox?

Product Research 89

Product Research User Testing Research Software Feedback Software 89

The Product Coalition

SEPTEMBER 14, 2020

Pitfall #1: No Long Term Thinking The lean philosophy says you don’t really know what’s happening in the market until you meet the market. For example, even if potential customers tell you they are willing to pay for something, you can’t know for sure until they are actually paying for it. Help yourself succeed?—?in

Startups 102

Startups User Testing Agile Product Research 102

Under 10 Consulting

JANUARY 29, 2020

Product leaders and marketing managers learn a great deal about the competition as part of their daily interactions with customers and with sales people. It might even be an appropriate choice for some customers. You can see how your competitive re-positioning strategy is closely linked to your own product and market strategy.

User Testing 69

User Testing Research Software Software Review Systems Review 69

The Product Coalition

OCTOBER 25, 2021

the research articles, the important topics and revelations, and as you move towards the end, the articles become lighter: interviews with celebrities, lifestyle pieces, and so on. Last week, one of my customers consulted with me on what is the best metric to trace for the migration from an old system to a new one.

User Testing 168

User Testing Magazine Product Research Research Software 168

ProductPlan

OCTOBER 26, 2021

Delighting customers and creating innovative solutions for their problems dictates our priorities. A selfless approach based on customer empathy and satisfying stakeholders is an asset on the job, but less so for ourselves. Why did you bounce around between product marketing and product management? To your users and customers?

CTO Coach 94

CTO Coach User Testing Product Research Data Visualization 94

The Product Coalition

JUNE 8, 2020

listen to the full interview here. You can claim that the first priority is retention of existing customers, then growth within these customers (because that’s what seems more feasible given the current market), and then adding more customers like them. Really really fast. How and where to start from? click here.

Strategy 78

Strategy Product Research Customer Experience User Testing 78

The Product Coalition

NOVEMBER 1, 2020

But I often see them do it wrong (especially in interviews), or believing that “they don’t have it” so they can’t move up the ladder to their next level. Photo by Rodolfo Clix from Pexels When I first decided to move into product management, I also decided to interview at Google. The first interview which was over the phone went fine.

Product Research 89

Product Research Research Software Weak Development Team User Testing 89

The Product Coalition

NOVEMBER 15, 2020

We should develop a platform that will allow our customers to do it themselves. Customers in the specific market segment we are operating in are unhappy with the products our competitors offer. By bringing in new, innovative technology, we can deliver a product that customers are truly happy with.

Leadership 90

Leadership Definition Strategy Roadmap 90

Usersnap

FEBRUARY 6, 2021

Customer experience, or CX, is critical in today’s user-centered market. Customers have more information than ever before available at their fingertips, and they can share reviews with the world at lightning speed. Fortunately, customers aren’t the only ones with ample available information. Don’t Make Me Think.

Feedback Software 52

Feedback Software Research Software Analytic Tools User Testing 52

The Product Coalition

OCTOBER 19, 2020

In 2000, Sergey Brin interviewed for Internet Magazine and said: “ when users come to Google.com all they want to do is search. You can find detailed guidance for this in the first part of my e-book “ Speed-Up the Journey to Product-Market Fit “. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an

User Testing 88

User Testing Magazine Technical Review Customer Feedback 88

UX Studio

APRIL 16, 2019

They also do it to improve the way in which they create and deliver value for their customers. Analysing market potential. This setup requires the involvement and collaboration of product managers, product owners, business analysts, developers, marketing experts, researchers and of course, designers etc. Technical constraints?

User Testing 96

User Testing Data Visualization Research Software Feedback Software 96