Product Innovation Educators

APRIL 10, 2023

The steps in ranking and valuing Jobs-to-be-Done—for product managers We have talked a few times about Jobs-to-be-Done in past episodes. When using this approach, we may find the customer has multiple Jobs-to-be-Done and each job has a variety of attributes. We had to pull those jobs apart.

User Testing 91

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Roman Pichler

SEPTEMBER 11, 2023

Listen to the audio version of this article: [link] Organise the Team around a Product As the name suggests, a product team is focused on a product. A first step to form effective product teams is therefore to identify the products in your organisation. But what is a product? This sounds simple enough.

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Reporting Tools User Testing Customer Experience Product Research 339

The Product Coalition

MAY 11, 2023

GQM Use in Ancient Times On a recent product requirements document, I laid out measures of success using an old favorite: Goal-Question-Metric (GQM). The result was a very clear definition of success for the product and also a roadmap to measure progress. Presumably some research was done to justify them, but it isn’t obvious.

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The Product Coalition

NOVEMBER 30, 2022

Let’s explore and discover how we can take the Jobs To Be Done framework to the next level and beyond. The most likely answer is that not enough people bought or used the product. But many, many products are developed without knowing from the start that people want the solution, or even care about the problem.

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Product Innovation Educators

MARCH 29, 2021

A framework for product managers to dig deep into their customers’ needs. I am changing the name of the podcast to Product Mastery Now. You don’t need to do anything to keep listening, but it will show in your podcast player not as The Everyday Innovator but as Product Mastery Now. Our guest is Mike Belsito.

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Product Innovation Educators

JULY 26, 2021

Skills for product managers to deeply understand customers’ problems and goals. Clayton Christensen described this as the job to be done. Dave is a managing director at Innosight, where he helps leaders of organizations create customer-centric teams and innovation strategies.

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Mind the Product

MARCH 2, 2021

One of the key things to do in any product lifecycle is to review if it’s meeting your user’s needs. The last time we sat down to do this for the podcast, we decided to use the Jobs To Be Done approach, which led to a key question: how might we power up our JTBD [.]. Product Collective. * Quote of the Episode.

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The Product Coalition

JULY 8, 2022

The truth of the hour is: Come what may, companies or products succeed because they offer a service that a customer truly wants! Christensen once said that when we buy a product we are actually hiring something to get a job done. What is Jobs-to-be-done (JTBD)? For example?—?if

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Product Talk

SEPTEMBER 7, 2022

A lot of product teams claim to be focused on their users. They already had an established product and regular rituals that helped them consider their users. Have a Product in Practice story you’d like to share with Product Talk readers? The product trio collaborating on the opportunity solution tree using Mural.

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The Product Coalition

FEBRUARY 3, 2023

Here are ways you can improve your productivity and stabilize your product team during times of economic downturn. How much % of our bandwidth and resources can we allocate to “ maintaining ” our product, as opposed to innovating ? But is there a “right” way to do it when a team is under strict moments?

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TechEmpower - Product Management

NOVEMBER 13, 2023

As part of the onboarding process, the app asks both job seekers and employers what they’re looking for - in a text box - while providing a few suggestions in a pop-up. Applying that solution to our job matching site made perfect sense. Profile Blurbs and Writing Prompts Let’s look at our job matching site in more detail.

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Daniel Elizalde IoT Blog

JANUARY 10, 2024

As a B2B Product Manager or Innovator, you’ve probably heard a million times about the importance of “understanding your users.” And how can you use that information to build better products and get more buy-in from your stakeholders? ” But what does it really mean to understand your users?

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The Product Coalition

FEBRUARY 21, 2023

Engaging end users in the product development process has become a textbook truth, hailed as the surefire way to build solutions that solve real problems. TL;DR controversy with user engagement Whether you should engage customers when building a product or avoid listening to them at all costs is a flawed question.

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Product Innovation Educators

DECEMBER 20, 2021

How product managers can better understand consumer decisions. Today we are revisiting one of the best tools for product managers, Jobs-to-be-Done (JTBD). Summary of some concepts discussed for product managers. [2:27] 2:27] What does Jobs-to-be-Done mean to you?

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Product Innovation Educators

AUGUST 29, 2022

How product managers can understand their customers better than anyone else. It’s those simple things that add friction to the customer experience and if we want to make products customers love, we need to improve the experience for customers. Summary of some concepts discussed for product managers. [3:18]

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Roman Pichler

JANUARY 12, 2021

Imagine that you are talking to John, a senior salesperson who’s been involved with the product for a while. John mentions the upcoming product release and says, “You really must add the enhanced reporting feature. Saying no, however, is part and parcel of a product person’s job. Don’t Feel Bad about Saying No.

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The Accidental Product Manager

FEBRUARY 5, 2024

Products made for older customers are getting a makeover Image Credit: Katie Mims Who do you sell your product to? Is there a possibility that your product is being used by older customers? If this is the case, what you have done to make it easy for them to use your product?

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Alchemer Mobile

OCTOBER 22, 2020

If you’re in digital product management, 2020 has been a roller coaster. Going back to basics to find inspiration has been one way expert product managers adjusted their strategies to meet rapidly-shifting consumer needs. Best Product Management Books. How to Build Habit-Forming Products. The Lean Product Playbook.

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Haines-Group

OCTOBER 11, 2023

OutCOMEs Not OutPUTs The Problem Many product groups operate largely as feature factories, with the team working hard to output every feature imaginable according to an exhaustive roadmap. At worst, innovative new features represent solutions still in search of a problem. They offer little real value to customers.

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Feedback Software Customer Feedback Differentiation User Testing 78

Product Innovation Educators

FEBRUARY 19, 2024

Market research essentials for product managers Today we are talking about the knowledge area called market research. How do you know that the product you’re developing will actually create value for customers, that they’ll love it, and that they’ll buy it? It’s our job to fix those problems for the customer.

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Product Innovation Educators

APRIL 24, 2023

The ABCD framework for dealing with tensions in product management and innovation As product innovators, we encounter many tensions. Summary of some concepts discussed for product managers [4:59] What is “both/and” thinking? “Either/or” thinking tends to be our default.

Research Software 98

Research Software User Testing Product Research Reporting Tools 98

The Product Coalition

OCTOBER 9, 2023

“If somebody had been asked to do research about the year 1800 into how transportation could be improved, what would he have done? Berlyne As product managers, we have all enthusiastically dived into customer feedback, hoping to find insights that will take our product game to the next level.

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The Product Coalition

MARCH 24, 2021

Narrowing Down the Battlefield Figure 1 shows the ‘Technology Adoption Life Cycle’ for discontinuous innovations. We can see that such innovations face a chasm between the early and the mainstream market. Crossing this chasm decides if the innovation will become a success or has to leave the market.

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Mixpanel

APRIL 12, 2024

And what makes you a builder is not just your ability to code, sketch an illustration, or write copy for a marketing campaign; it’s that you handle everything involved in taking an idea to a finished product. Is AI capable of thinking like a product manager and running a product dev project from zero to shipped?

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The Product Coalition

OCTOBER 25, 2021

This month, we’re focusing on all things Product Leadership. Before we start diving into the ins and outs of leadership in Product Management, it’s important to ask and to understand what we mean by Product Leadership. Who Are Product Leaders? We might call someone a Product Leader because… …it’s their job title.

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The Product Coalition

NOVEMBER 11, 2021

Once you have completed enough discovery on your product or feature, the next stage is to prepare for the development process?—?to In others, Definition is integrated into your continuous product development activities. So I asked the team to share the playbook we’ve used to help prepare them to begin Definition. What is Definition?

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The Product Coalition

APRIL 14, 2023

This seems obvious, but it turns out many product people are wrong about what these motives are. I recently asked a PM what was driving people to trial his product, which is aimed at team leads to help them track performance on their teams. People want to have productive teams,” he replied. There are jobs at stake.

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Feedback Software User Testing Analytic Tools Customer Feedback 153

Userpilot

JUNE 30, 2022

What is the application of the jobs-to-be-done model in product management ? How can you use it to build successful products? The product management jobs-to-be-done framework relies on the idea that the customer is ready to spend money on a product only when it helps them complete a particular job.

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Feedback Software Research Software Framework User Testing 77

Intercom, Inc.

MARCH 16, 2018

Sometimes your customers really want to use your feature or product, but they also want something else that simply isn’t compatible with it. McDonalds and Weight Watchers are selling wildly different products, but they’re competing for the same customers. The attractiveness of the outcome of your product vs the other product.

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Analytic Tools Customer Experience Data Visualization User Testing 219

Product Innovation Educators

DECEMBER 4, 2023

How product managers can navigate leadership challenges Today we are talking about four leadership motions that enable increased organizational effectiveness and productivity and alleviate organizational friction, waste, and indecision. The product piece has always been with me. I started working at Netscape right after its IPO.

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The Product Coalition

OCTOBER 24, 2023

Now, imagine that these boxes represent products, and the inventors are product managers. What they all have in common is one question: ‘Will this product change the world?’ This is where we introduce our thesis: ‘Why Product Management is the Future and Always Will Be.’ The principles of product management are universal.

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Analytic Tools Customer Experience Data Visualization Product Research 117

The Product Coalition

FEBRUARY 27, 2021

When you ask someone what his job is, you will usually get a title and a short description. But, people's real job is to make their company win, meaning that they have to sub-optimize their own goals to optimize the whole system. Think about it; sometimes you need to not excel in your job to make your whole company win.

Leadership 141

Leadership Customer Experience User Testing Branding 141

Intercom, Inc.

JUNE 2, 2022

Success isn’t stationary, and organizations need to keep innovating and adapting to new trends and customer needs if they want to keep being relevant in the future. Success isn’t stationary, and organizations need to keep innovating and adapting to new trends and customer needs if they want to keep being relevant in the future.

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Product Innovation Educators

MAY 3, 2021

How product managers can build great products by focusing on their customers’ unmet needs. Jobs-to-be-Done (JTBD) is a valuable tool for product managers and innovators, and there are different thoughts on how to actually put it into optimal practice. 1:54] What is Jobs-to-be-Done?

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The Product Coalition

AUGUST 22, 2023

Understanding user needs and pain points is essential for building successful products and services, but that doesn’t mean we need to get stuck going down a multi-month research hole in order to be “ready” to collaborate, innovate, or prototype. What about the product(s) your team has in the market? Not sure where to look?

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UX Planet

MARCH 2, 2024

When I first began working on an AI project nearly a year ago, I frequently reflected on the process for developing GenAI products. Part 1: The need for Reevaluation If you have worked on the GenAI products/ features before or are just starting, you might find adopting a reverse engineering approach beneficial.

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Product Innovation Educators

DECEMBER 5, 2022

How product managers can go beyond the obvious in VOC. This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is a global community of professional members whose skills, expertise and experience power the most recognized and respected innovative companies in the world.

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