Business of Software Conference

DECEMBER 28, 2023

But if we can get them right and get some attention on our copy, we can actually stand out – even if we’re no different from our competitors – because everybody saying the same meaningless things,’ Joanna Wiebe , founder of Copyhackers says in her 2015 BoS USA talk.

Software Review 59

Software Review Research Software Feedback Software User Testing 59

Gainsight

APRIL 26, 2023

One of our all-time favorite Pulse moments was at Pulse 2022, when we gave the gift of inSided-branded, Amsterdam-inspired clogs. Pulse Crossing the Pond to Europe We also have fond memories of Pulse 2015, the first year Pulse took over the world. Taylor Swift and Vanilla Ice At Pulse 2015, Taylor Swift stole the show!

Reporting Tools 52

Reporting Tools Customer Experience Education Customer Feedback 52

Mind the Product

MAY 25, 2018

JustGiving was a well-known brand, but firmly associated with registered charities. So we decided to come up with a sub-brand that would help us position the product differently and talk more about what it was rather than what it wasn’t. 2015 – Launch as JustGiving Crowdfunding. JustGiving Crowdfunding homepage, 2015.

User Testing 113

User Testing Weak Development Team Onboarding KPIs Customer Experience 113

The Product Coalition

JUNE 22, 2023

Going further is the idea of Phygital , the inseparable physical and digital worlds where all brand experiences lie. This includes custom flows, multicurrency and branding. As the consumer experience may cross channels and vendors, expectations around marketing and branding may need to be updated.

Finance 109

Finance Banking User Testing Onboarding KPIs 109

Mixpanel

JANUARY 12, 2023

It’s a scientific study in human psychology and empathy, the science of knowing what words will help people understand and connect with your brand and product. From 2015-17, Plaid was a modern API for banking data for developers. Plaid’s homepage March 15, 2015. For example, I recently worked on a blog conversion project.

Data Visualization 116

Data Visualization User Testing Research Software Product Research 116

Userpilot

MARCH 12, 2024

UEBA is a newer, more comprehensive rendition of UBA introduced by Gartner in their 2015 marketing guide. In 2015, Gartner published a marketing guide that included user and entity behavior analytics or UEBA. User behavior analytics helps you track clicks, mouse movements/scrolling, in-app/website navigation, and user feedback.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software User Testing 52

The Product Coalition

JULY 10, 2023

Consumer-generated marketing (CGM) is when companies prompt their customers to create content for their product brand. Doritos Legion of Creators website Whenever a campaign is launched, Doritos fans can create branded content. The purpose is to give customers a voice and to activate the brand’s community.

User Testing 84

User Testing Feedback Software Analytic Tools Data Visualization 84

Antwak Blog

APRIL 6, 2021

Customer advocacy is the type of marketing where you ask your present customers to discuss or talk about your brand and its products which they used. Of course the internet has its benefits, people trust it more hence in this case brand advocates help them to understand the products.

User Testing 52

User Testing Marketing Research Software Software Review 52

Userpilot

DECEMBER 13, 2023

This translates into higher customer satisfaction and brand loyalty. According to Jaime Levy, the author of the 2015 bestseller UX Strategy: How to Devise Innovative Digital Products That People Want , a robust UX strategy should be based on 4 main principles. What are the principles of UX strategy?

Research Software 99

Research Software Analytic Tools Feedback Software User Testing 99

The Product Coalition

JULY 28, 2020

Hulu purchased the rights of Seinfeld in 2015 for $150 Million. A physical product like an automobile, a brand like Gm or Tesla reduces the cost of replication by scaling production in the form of factories. In 2015 it was licensed to distribute on Hulu for $150 Million. Almost zero in most cases.

Customer Experience 78

Customer Experience Data Visualization Differentiation Books 78

The Product Guy

DECEMBER 15, 2019

Prior to Vydia, Gaudio built and managed the marketing team at video Ad Tech company, Yashi, which was successfully acquired in 2015 for $33M cash by Nexstar Media Group. She has recently been awarded accolades such as NJBIZ 40 Under 40 and The American Business Association’s Bronze award for “Female Executive of the Year.”

Technical Advisors 148

Technical Advisors Analytic Tools Product Management Product Manager 148

ProductPlan

SEPTEMBER 22, 2022

Here are a few well-known examples that illustrate the true cost of downtime : A 12-hour downtime for the Apple Store in 2015 cost the company an estimated $25 million. enterprises indicates that the cost of downtime comes from lost revenue (53%), lost productivity (47%), and lost brand equity or trust (41%).

Reporting Tools 52

Reporting Tools Airlines Management Management 52

The Product Coalition

MARCH 20, 2020

For example, “ Pandora’s Content Recommender: Using Data to Match Brands with Content Strategies ”, or Spotify’s “ Five Ways to Make Your Discover Weekly Playlists Even More Personalized ”.

Magazine 78

Magazine Customer Experience Customer Feedback Data Visualization 78

The Product Coalition

JANUARY 5, 2021

In 2015, Calm was struggling to stay afloat. The Future While Calm has plans to expand to offline experiences, with Calm-branded books and even a hotel chain, I believe the full potential of digital experiences still remains vastly untapped. Enter Michael Acton-Smith and Alex Tew, the co-founders of Calm.

Customer Experience 112

Customer Experience User Testing Research Software Data Visualization 112

freshtrax

DECEMBER 1, 2023

Framer This service was founded in the Netherlands in 2015. This may be best suited for designing pages with defined brand and style guidelines, as well as for creating designs with a large number of pages. Image source. It originally started as a prototyping tool for designers who could code, leading to the current no-code tool.

Research Software 59

Research Software Customer Experience Reference Web Development 59

freshtrax

AUGUST 3, 2021

She was subsequently named among the 100 most influential people in 2015 by TIME magazine. Also known as Gomi Hayakawa, Shiori was born in Tokyo, graduated from Tama Art University, Department of Graphic Design and is currently the CEO of Utsuwa, which operates an apparel brand for people with concerns about their body shapes.

Research Software 98

Research Software Startups Consulting Education 98

Mind the Product

DECEMBER 13, 2018

Headquartered in Kuala Lumpur, Malaysia, the company operates the JobStreet and JobsDB brands helping hundreds of millions of job seekers in seven markets across Asia to find employment and pursue their passion. He is a published O’Reilly Media author with two titles: Design Sprint (2015) and Product Roadmaps Relaunched (2017).

Analytic Tools 150

Analytic Tools Workshop Data Visualization Government 150

Intercom, Inc.

DECEMBER 31, 2019

And that changes a lot: how we think about marketing, how we think about what our product is and how we think about what customer success actually is…This shift moves us from brand promiscuity to brand loyalty.”. Apple finally relented and joined the streaming game in 2015.

Artificial Inteligence 259

Artificial Inteligence Entertainment Messaging Customer Experience 259

freshtrax

JUNE 11, 2019

159 billion USD) in 2015. Top 10 Japanese tech companies by sales (2015-2016). Top 10 Japanese tech companies by profit (2015-2016). According to an article by Tech :: Note , the Japanese tech industry has grown as a whole with continual increases in the total revenue of the industry, from 14,380 billion yen (approx.

Technical Review 97

Technical Review Reporting Tools Research Software Data Visualization 97

freshtrax

MAY 8, 2019

of the household final consumption expenditure were paid via cashless payment methods, such as credit cards, electronic money, and mobile payments in 2015. Though this is one of the newest mobile payment services, its brand awareness is very high because of the generous reward promotion campaign it conducted in December 2018. (We

Research Software 96

Research Software Banking User Testing Technology 96

Mind the Product

APRIL 1, 2020

In September 2015, about the time I left Xero , a friend of mine, Trent Mankelow, asked me if I wanted to join him and start a new meetup for product people. People love going beyond theory and hearing real-life stories from the trenches, learning what worked and what didn’t, especially from local brands they’ve heard about and admire.

Product Research 121

Product Research Events User Testing Customer Experience 121

The Product Coalition

NOVEMBER 25, 2019

Jian, a Google APM from the 2015 cohort had this to say about the variety of the job: Some programs also offer experiences like speaker series and world trips! There are certain problems that have already been solved by bigger companies like brand-recognition and Product-Market fit.

Analytic Tools 78

Analytic Tools Weak Development Team Naming Certifications 78

Roman Pichler

SEPTEMBER 18, 2017

For a brand-new product, the strategy should communicate what it takes to get to launch, enter the introduction stage, and serve the early market. The product was launched in April 2015, but I am not convinced that it has entered the growth stage. When it comes to product strategy , I like to consider the current life cycle stage.

User Testing 157

User Testing Technical Review Data Visualization Vision 157

freshtrax

NOVEMBER 9, 2023

One Concern One Concern , a startup founded in 2015, offers a Resilience-as-a-Service (RaaS) solution that improves decision-making by combining disaster science with AI and machine learning. as well as useful services for service design, branding, and marketing. The company operates in the U.S. Written by Takaaki Sako

Technical Review 59

Technical Review Startups Data Visualization Systems Review 59

UX Studio

JUNE 30, 2023

A website that reflects their brand and meets the expectations of their target audience is just an example. San Jose, CA; San Francisco, CA $150 – $199 / hr Web Design, Corporate Identity, Graphic Design, Social Media Marketing, Animation, and Motion Design Propane Agency Propane Agency is a brand and digital experience agency.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Pragmatic Marketing

DECEMBER 20, 2016

Did you know that the search call volume increased by 16 percent from 2015 to 2016? If you want to deliver more inbound leads, you must be prepared to explore new opportunities which lend themselves to the consumers’ willingness to engage with user-friendly brands and businesses. Create Click-to-Call Digital Ads.

Inbound 87

Inbound Customer Experience Marketing Advertising 87

Gainsight

MARCH 1, 2021

According to Forbes, it is considered one of the top 25 Apple-related brands. Nick : How did you grow and scale from a company that managed around 4 million devices for 5,000 customers in 2015 to managing more than 20M Apple devices for over 47,000 customers in just five years? . First, Sam, give me an overview of Jamf. .

Customer Experience 52

Customer Experience User Testing Customer Feedback Data Visualization 52

The Product Coalition

NOVEMBER 19, 2019

Jian, a Google APM from the 2015 cohort had this to say about the variety of the job: Some programs also offer experiences like speaker series and world trips! There are certain problems that have already been solved by bigger companies like brand-recognition and Product-Market fit. link] How mature is the program?

Analytic Tools 60

Analytic Tools Weak Development Team Certifications Naming 60

UX Studio

APRIL 6, 2023

2 – Parachute Design Canada-based boutique web designing company specializing in website design, SEO, custom logo design, and branding since 2003. They provide custom web design services that help clients achieve their brand and digital marketing objectives. Anjelika Kour founded the women-owned web design company in 2015.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

Parachute Design Canada-based boutique web designing company specializing in website design, SEO, custom logo design, and branding since 2003. They provide custom web design services that help clients achieve their brand and digital marketing objectives. Anjelika Kour founded the women-owned web design company in 2015.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Userpilot

NOVEMBER 17, 2021

He set up a 20-people office in Coimbatore, which grew into a 60-seater office in 2015. In addition, the company uses physical events to grow its brand and connect with businesses in the enterprise software development ecosystem. Since it was uneconomical to scale the business in London, Saravana turned to his home country, India.

Customer Experience 97

Customer Experience User Friction Enterprise Document 97

UX Studio

DECEMBER 14, 2023

2015: Going international The dream of having international client partnerships seemed ambitious back then, but still, it all started with the bold decision from Budapest, Hungary, with a team of 10-12 people. We launched our brand new product called Ranking Racoon , an ethical marketing tool for SEO professionals.

Research Software 89

Research Software UX Feedback Software User Testing 89

Userpilot

APRIL 10, 2023

After shifting to the freemium model in 2015, the company reached 1 million daily active users. Conclusion A freemium strategy can help you increase your brand awareness and grow your user base. To get access to the more advanced writing assistant features, like tone or word-choice suggestions, you need to upgrade.

Feedback Software 92

Feedback Software Analytic Tools User Testing Strategy 92

freshtrax

JULY 16, 2019

Originally, Kudan was developing augmented reality (AR) applications using Vuforia, an augmented reality software development kit (SDK) (acquired by PTC in 2015); however, it started developing its own AR SDK in 2013. PKSHA Technology Inc. SanBio Ltd. TKP Corporation. Real Estate. Sansan, Inc. HEROZ, Inc. RAKSUL INC.

Research Software 91

Research Software Reporting Tools Startups Data Visualization 91

UX Studio: Product Management

JANUARY 8, 2021

As a digital product agency, it strives to help clients with branding, positioning, web and app development, copywriting, and information architecture. . The company started its journey in 2015 as a solely mobile app development firm. Techugo is an app designing company that kick-started its journey in 2015 with just three enthusiasts.

Research Software 72

Research Software User Testing Product Research Artificial Inteligence 72

Intercom, Inc.

AUGUST 8, 2019

Lane has such an interesting story: she joined Slack as the 50th employee back in 2015, when the support team was just eight people. Content strategy is part of your brand. It’s part of the brand, right? And I was excited to sit down behind the mic with Lane Collins. It’s part of the customer experience.

Customer Experience 168

Customer Experience User Testing Research Software Data Visualization 168

TSIA

OCTOBER 28, 2015

Thank you everyone for an amazing TSW 2015 Service Transformations conference! In case you missed it, I unveiled my brand new ebook at the conference, “How to Avoid the 5 Most Common Mistakes Made in Managed Services.” ” It’s totally free, and you can download it here !

Download 40

Download Management Management Branding 40