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Don’t obsess over your product — obsess over your market

Modus Create

A few months ago, I joined Arman Eshraghi (CEO and founder of Qrvey , provider of embedded analytics for SaaS applications) on his podcast SaaS Scaled to share my experience launching SaaS products. You don’t need exorbitant sales and marketing spending to test the market. How to go to market without marketing spending?

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The Evolution of WhatsApp

The Product Coalition

They wanted to create an app that would allow users to send text messages, images, videos, and other media, without the need for expensive SMS plans. Its user base grew exponentially, reaching over 2 billion users worldwide by 2020. This feature catered to users who preferred spoken communication or found typing inconvenient.

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Personalizing User Experience for Greater Product Engagement

The Product Coalition

Imagine two people walking into a mobile phone showroom and purchasing the same phone model at the same time. When it comes to designing a user interface for software applications, this variance in people’s preferences poses a huge challenge. customization, personalization, contextualization. Customization ?—?As

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19 Curated SaaS Product Marketing Examples For Every Stage Of The User Journey

Userpilot

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Use welcome screens to drive users to the Aha!

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Top 5 User Experience (UX) Design Agencies in 2020–2021

The Product Coalition

Here is our list of the best and most trusted UX design companies in the world based on our market research. That’s undeniable that a stand-out user interface and convenient user experience help sell products. When looking at the beautiful design, we often don’t even know who has created such a smooth digital experience.

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Tap into this User Engagement Strategy to Experience Hyper-growth

Userpilot

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. Stop users from only signing up and then never using the product. Converting large numbers of trial users into customers.

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Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

So, what can these brands do to capture, analyze, and act on these changing customer behaviors? We’re thankful that our annual Mobile App Engagement Report was published right around the time that everything started to really shift in the U.S. Customer sentiment distribution. Customer sentiment distribution.