The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

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Gainsight

APRIL 21, 2022

2022 has already been quite the year. Since 2021, we have seen more product-led hypergrowth than in years past. In fact, in 2022, there are reportedly over 1,000 companies that were in hypergrowth and reached “unicorn” status worldwide. Product Experience . Creating a Product Roadmap? Finding Product-Market Fit.

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Userpilot

DECEMBER 18, 2022

After the overnight success of Chat OpenAI, it’s no wonder predictions related to using AI and machine learning to increase our understanding of user behavior , greater automation of low-level tasks , and GPT-4 dominate Product Managers’ and Marketers’ projections for the upcoming year.

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Userpilot

JUNE 29, 2022

This data enables product managers, customer success, and marketing teams to detect friction points and unravel product growth opportunities. Product marketers also use this data to create more efficient digital marketing campaigns and tailor marketing messages accordingly.

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Innovatemap

DECEMBER 19, 2022

Tina Hafer called this a “must-read for product marketers and product company leaders.” Martina joined Tina on the Better Product Unlock Product Marketing podcast series to share her product expertise. And marketers just starting their career should pick this up like it’s a handbook.”.

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Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. What does product management include?

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The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

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Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

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Usersnap

JUNE 30, 2022

But how do you choose between all of the business strategies out there? What is the best tactic to use in today’s fast-paced market? Product-led growth (PLG) is a model that is user-centric and user-focused. Customer acquisition, expansion, conversion, and retention are product-driven instead of sales-driven.

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Usersnap

SEPTEMBER 29, 2022

Not only is tracking the competition daunting, it doesn’t ensure the product chiseled and shaped will be used by YOUR user base. In 2022, the competitive strategy is not as much about analyzing the market opportunities but focusing on the satisfaction of customers. ⤵️ What are the levers of SaaS Growth Strategies?

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Userpilot

MARCH 18, 2022

Wondering what product success metrics you should use in 2022? Measuring product success during the early stages of your SaaS business can help you spend wisely and reduce wasted energy. Today, let’s find out how you can leverage product success metrics to add more value for your users and drive retention.

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The Product Coalition

AUGUST 14, 2022

For some reason, most of them want my product strategy and product-market fit lectures during May and June, every year. I gave my talk on “The Journey to Product-Market Fit” three times within a two week timeframe. That’s why the product strategy is so important?—?it

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The Product Coalition

DECEMBER 11, 2023

In part two of this summary, I am moving to talk about strategy and leadership insights. Today I will focus more on leadership and strategy. Strategy and Focus It almost doesn’t matter what drove a company to work with me originally, at some point we get to strategy. Strategy is so hard to craft and too often overlooked.

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The Product Coalition

DECEMBER 11, 2023

The roadmap brings the strategy to life, and therefore the roadmap story should start by clarifying the strategy. Part 1: What Are We Trying to Achieve Every strategy starts with a goal. Note that this is a metaphor for your strategy, not your UX. You still need both, but separating them from each other gives you freedom.

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Userpilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. The Kalungi blog is focused on educating users about how to implement inbound marketing in their SaaS businesses. Ready to dive in?

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The Product Coalition

DECEMBER 11, 2023

They are all based on real stories of product leaders I work with as a consultant or in the CPO Bootcamp , and I’m sure you’ll find them as real as they are. A Roadmap Without a Strategy It’s this time of the year again, and everybody needs to plan their roadmaps. But this creates a false sense of peacefulness.

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PMLesson's Ace the PM Interview

DECEMBER 13, 2021

To help figure out which internship program (and workplace more generally) is right for you, we created this list of the 8 best tech internships in 2022. Every year, hiring managers receive millions of applications for various roles. These interns will get an inside look at the business and marketing strategy at Adobe.

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Userpilot

JANUARY 6, 2023

That is the question that many product managers and marketing managers need to tackle to choose the best pricing strategy for their SaaS products. In the article, we also discuss different strategies you can leverage to drive conversions from freemium or free trial to paid plans.

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The Product Coalition

MAY 1, 2022

especially startups on their way to product-market fit, the ARR itself might not be important. This is part of the definition of strategy?—?it’s Strategy is hard. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an It sounds scary, but for some companies?—?especially

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Alchemer Mobile

NOVEMBER 10, 2022

To help you with this, we compiled a list of the top mobile in-app feedback tools of 2022. Incorporating these tools into your customer experience tech stack will drive more engagement, gather high-quality customer feedback, and help inform your product roadmap. Do you have the right tools to capture that voice?

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The Product Coalition

MARCH 27, 2022

Creating a Solid Product Strategy One of the CEOs that I work with as part of my consulting services recently reflected with me on the process we went through for creating their new product strategy. It was a lengthy process, with quite a few trials and errors, until we found the right strategy.

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The Product Coalition

DECEMBER 11, 2023

For example, let’s say that you want to help your product managers become more strategic. In the example above of a product leader who wants to help their product managers become more strategic, an initial solution might be to set a strategy meeting at a regular cadence, say once a month. You deserve it.

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The Product Coalition

JUNE 19, 2022

As product managers who are constantly in meetings and get questions from all around, this is critical. One of my best tips for doing deep product work used to be to work from home. It was a countermeasure to the popular symptom of product managers doing their real work?—?market That’s awesome and very important.

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The Product Coalition

DECEMBER 11, 2023

With everything you have to do every day, it is so easy to neglect strategy. But much like code, your product strategy also requires maintenance. It is your job to make sure the product goes in the right direction, but when you have a strategic debt, the right direction is a very vague term.

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Userpilot

JULY 24, 2023

Craft your product positioning statement. Create and release your MVP with only core product features. Create a targeted go-to-market strategy for your launch plan. Choose the appropriate marketing channels to reach your target markets. Launch coordinated product marketing campaigns to reach your audience.

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The Product Coalition

OCTOBER 2, 2022

As product managers, we can’t succeed without others agreeing with our direction and doing their part. I want to make it super clear that although you have a specific outcome in mind, in most cases the best strategy is to start with listening, and not with stating your desired outcome right at the beginning of the meeting.

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Revulytics

DECEMBER 12, 2019

Gartner predicts that by 2021, 75% of software providers will rely on insights from embedded software usage analytics to inform product management decisions and measure customer health (Predicts 2018: Technology Go-to-Market). Enabling feature level consumption pricing. vs. 55.3%).

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Mixpanel

APRIL 27, 2022

Since joining as its new Senior Director of Product Growth, Ghosh has been helping to mature the longtime social media management giant’s product-led growth (PLG) strategies. You joined Hootsuite about a year ago, in part, to help expand the company’s product-led growth strategies.

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The Product Coalition

OCTOBER 30, 2022

It’s much more important to say that we are trying to establish initial signals of product-market fit than to say that we need a certain ARR value. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Note that the qualitative here is much more important than the quantitative definition.

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The Product Coalition

FEBRUARY 1, 2022

My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on January 26, 2022.

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Mixpanel

FEBRUARY 16, 2024

Build persona foundations from research In the spring of 2022, I had recently joined Mixpanel and was tasked with solving “our enterprise adoption problem.” I’ve learned that the best way to build products that people love is by constantly listening to and understanding customers’ needs. Here are a few ways we do it. Try it for free.

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The Product Coalition

SEPTEMBER 7, 2022

It is better to move gradually and test the market than create a business-perfect expensive solution that no one will need. MVPs Save Time And Money In 2022, the Protonn business startup platform closed after 6 months of operation. The founders were unable to adapt their business model to the changing reality, and the firm closed.

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The Product Coalition

FEBRUARY 27, 2022

This is true for people, but also for anything else you encounter, like processes, strategy, and even the product itself. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Write Down Your Raw Thoughts Everyone knows that you only get one chance to make a good first impression?—?but

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The Product Coalition

JANUARY 16, 2022

My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on January 12, 2022. the strategic level that matters.

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The Product Coalition

SEPTEMBER 11, 2022

My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an an executive’s guide to strategic product management is waiting for you at www.ganotnoa.com/ebook Originally published at [link] on September 7, 2022. But it’s a great starting point. And we have eternity to deal with the details.

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Userpilot

MARCH 30, 2022

Asses Product-Market Fit before sunsetting a product. Numbers and data are important – but talking to customers and gathering feedback can provide you with a new page on your product’s sunsetting story. Is it that there’s no product-marketing fit, or that you’ve spent too much time working on the wrong things?

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The Product Coalition

DECEMBER 25, 2022

My free e-book “ Speed-Up the Journey to Product-Market Fit ” — an executive’s guide to strategic product management is waiting for you at www.infinify.com/ebook Originally published at [link] on December 21, 2022. Open your eyes and get to know your customers broadly so you are not left in the dark.

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