The Product Coalition

DECEMBER 11, 2023

If you are the new product leader of your company, your company might be in product leadership debt. In such situations, you would typically be asked to come up with a strategy and roadmap ASAP, but you are still just learning the domain. Typically, the CEO will ask for a strategy or a roadmap. Can you believe it?

Strategy 78

Strategy Onboarding KPIs Leadership Roadmap 78

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

User Testing 120

User Testing Product Marketing Marketing Customer Experience 120

Gainsight

APRIL 21, 2022

2022 has already been quite the year. Since 2021, we have seen more product-led hypergrowth than in years past. In fact, in 2022, there are reportedly over 1,000 companies that were in hypergrowth and reached “unicorn” status worldwide. Product Experience . Creating a Product Roadmap? Finding Product-Market Fit.

Customer Experience 52

Customer Experience Data Visualization Analytic Tools User Testing 52

ProductPlan

FEBRUARY 1, 2023

I have been fortunate to have joined the ProductPlan team as the SVP of Product Management in the latter half of 2022. As I experienced the whirlwind of onboarding and meeting my wonderful colleagues, I also spent much time thinking about the future of product management and the space at large.

Data Visualization 52

Data Visualization Reporting Tools Onboarding KPIs Product Management 52

Userpilot

JUNE 29, 2022

This data enables product managers, customer success, and marketing teams to detect friction points and unravel product growth opportunities. Product marketers also use this data to create more efficient digital marketing campaigns and tailor marketing messages accordingly.

Analytic Tools 89

Analytic Tools Research Software Data Visualization Reporting Tools 89

Innovatemap

DECEMBER 19, 2022

Tina Hafer called this a “must-read for product marketers and product company leaders.” Martina joined Tina on the Better Product Unlock Product Marketing podcast series to share her product expertise. And marketers just starting their career should pick this up like it’s a handbook.”.

Books 52

Books Advertising Branding Customer Experience 52

Userpilot

DECEMBER 18, 2022

After the overnight success of Chat OpenAI, it’s no wonder predictions related to using AI and machine learning to increase our understanding of user behavior , greater automation of low-level tasks , and GPT-4 dominate Product Managers’ and Marketers’ projections for the upcoming year.

Data Visualization 84

Data Visualization Analytic Tools Feedback Software Product Research 84

The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

Product Management 52

Product Management Product Manager Certifications User Testing 52

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. What does product management include?

Analytic Tools 87

Analytic Tools Data Visualization Research Software Feedback Software 87

Usersnap

JUNE 30, 2022

But how do you choose between all of the business strategies out there? What is the best tactic to use in today’s fast-paced market? Product-led growth (PLG) is a model that is user-centric and user-focused. Customer acquisition, expansion, conversion, and retention are product-driven instead of sales-driven.

Feedback Software 52

Feedback Software Research Software Analytic Tools User Testing 52

Usersnap

SEPTEMBER 29, 2022

Not only is tracking the competition daunting, it doesn’t ensure the product chiseled and shaped will be used by YOUR user base. In 2022, the competitive strategy is not as much about analyzing the market opportunities but focusing on the satisfaction of customers. ⤵️ What are the levers of SaaS Growth Strategies?

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

MARCH 18, 2022

Wondering what product success metrics you should use in 2022? Measuring product success during the early stages of your SaaS business can help you spend wisely and reduce wasted energy. Today, let’s find out how you can leverage product success metrics to add more value for your users and drive retention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 52

The Product Coalition

AUGUST 14, 2022

For some reason, most of them want my product strategy and product-market fit lectures during May and June, every year. I gave my talk on “The Journey to Product-Market Fit” three times within a two week timeframe. That’s why the product strategy is so important?—?it

User Testing 124

User Testing Feedback Software Product Research Customer Feedback 124

The Product Coalition

DECEMBER 11, 2023

In part two of this summary, I am moving to talk about strategy and leadership insights. Today I will focus more on leadership and strategy. Strategy and Focus It almost doesn’t matter what drove a company to work with me originally, at some point we get to strategy. Strategy is so hard to craft and too often overlooked.

Workshop 78

Workshop Customer Feedback Leadership User Testing 78

Userpilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. The Kalungi blog is focused on educating users about how to implement inbound marketing in their SaaS businesses. Ready to dive in?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

The Product Coalition

DECEMBER 11, 2023

The roadmap brings the strategy to life, and therefore the roadmap story should start by clarifying the strategy. Part 1: What Are We Trying to Achieve Every strategy starts with a goal. Note that this is a metaphor for your strategy, not your UX. You still need both, but separating them from each other gives you freedom.

Roadmap 78

Roadmap User Testing Workshop Presentation 78

Lenny Rachitsky

DECEMBER 12, 2023

I want to accelerate my PM career Fundamentals 14 habits of highly effective product managers How to know if you’re doing a good job as a product manager What is product management How to get into product management (and thrive) Should I become a product manager?

User Testing 85

User Testing B2C Product Research B2B 85

PMLesson's Ace the PM Interview

DECEMBER 13, 2021

To help figure out which internship program (and workplace more generally) is right for you, we created this list of the 8 best tech internships in 2022. Every year, hiring managers receive millions of applications for various roles. These interns will get an inside look at the business and marketing strategy at Adobe.

Technical Review 52

Technical Review Research Software Feedback Software Software Review 52

The Product Coalition

DECEMBER 11, 2023

They are all based on real stories of product leaders I work with as a consultant or in the CPO Bootcamp , and I’m sure you’ll find them as real as they are. A Roadmap Without a Strategy It’s this time of the year again, and everybody needs to plan their roadmaps. But this creates a false sense of peacefulness.

Roadmap 78

Roadmap User Testing Strategy Customer Experience 78

The Product Coalition

MAY 1, 2022

especially startups on their way to product-market fit, the ARR itself might not be important. This is part of the definition of strategy?—?it’s Strategy is hard. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an It sounds scary, but for some companies?—?especially

User Testing 155

User Testing Customer Experience Product Research Definition 155

The Product Coalition

DECEMBER 11, 2023

I always tell my CPO Bootcamp participants that building a strategy is not like a math exercise. To build a solid strategy, you need to “sleep on it”. The Power of Not Understanding was originally published in Product Coalition on Medium, where people are continuing the conversation by highlighting and responding to this story.

Strategy 78

Strategy Consulting Books Marketing 78

The Product Coalition

MARCH 27, 2022

Creating a Solid Product Strategy One of the CEOs that I work with as part of my consulting services recently reflected with me on the process we went through for creating their new product strategy. It was a lengthy process, with quite a few trials and errors, until we found the right strategy.

Customer Experience 132

Customer Experience Product Research User Testing Data Visualization 132

The Product Coalition

NOVEMBER 27, 2022

Your product will always have bugs, and you will always need to chase and fix the important ones. But sometimes, the really important bugs are not showing in the product itself. These are bugs in your product strategy, and if not fixed, it will be very difficult for your product to succeed.

Customer Experience 136

Customer Experience User Testing Feedback Software Product Research 136

The Product Coalition

JUNE 19, 2022

As product managers who are constantly in meetings and get questions from all around, this is critical. One of my best tips for doing deep product work used to be to work from home. It was a countermeasure to the popular symptom of product managers doing their real work?—?market That’s awesome and very important.

User Testing 123

User Testing Strategy Customer Experience Market Research 123

The Product Coalition

DECEMBER 11, 2023

For example, let’s say that you want to help your product managers become more strategic. In the example above of a product leader who wants to help their product managers become more strategic, an initial solution might be to set a strategy meeting at a regular cadence, say once a month. You deserve it.

Reporting Tools 78

Reporting Tools Management Management Document 78

Userpilot

JANUARY 6, 2023

That is the question that many product managers and marketing managers need to tackle to choose the best pricing strategy for their SaaS products. In the article, we also discuss different strategies you can leverage to drive conversions from freemium or free trial to paid plans.

Customer Experience 76

Customer Experience User Testing User Friction Product Research 76

The Product Coalition

DECEMBER 11, 2023

With everything you have to do every day, it is so easy to neglect strategy. But much like code, your product strategy also requires maintenance. It is your job to make sure the product goes in the right direction, but when you have a strategic debt, the right direction is a very vague term.

Startups 78

Startups User Testing Customer Experience Roadmap 78

Userpilot

NOVEMBER 30, 2022

What are the 7 laws of product GTM? How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference.

Feedback Software 87

Feedback Software User Testing Data Visualization Onboarding KPIs 87

The Product Coalition

OCTOBER 2, 2022

As product managers, we can’t succeed without others agreeing with our direction and doing their part. I want to make it super clear that although you have a specific outcome in mind, in most cases the best strategy is to start with listening, and not with stating your desired outcome right at the beginning of the meeting.

User Testing 119

User Testing Customer Experience Enterprise Strategy 119

The Product Coalition

JULY 2, 2022

primarily focused on product teams, helping them be great at the discovery work that is at the heart of what they do Leadership coaching?—?focused focused on helping product leaders thrive and lead the product organization effectively as well as the product strategy in the right direction Transformational coaching?—?working

Workshop 114

Workshop Customer Feedback Technical Review Product Research 114

Revulytics

DECEMBER 12, 2019

Gartner predicts that by 2021, 75% of software providers will rely on insights from embedded software usage analytics to inform product management decisions and measure customer health (Predicts 2018: Technology Go-to-Market). Enabling feature level consumption pricing. vs. 55.3%).

Analytic Tools 70

Analytic Tools Data Visualization Feedback Software Research Software 70

Userpilot

JULY 24, 2023

Craft your product positioning statement. Create and release your MVP with only core product features. Create a targeted go-to-market strategy for your launch plan. Choose the appropriate marketing channels to reach your target markets. Launch coordinated product marketing campaigns to reach your audience.

Product launches 78

Product launches User Testing Product Research ChatGPT 78

The Product Coalition

DECEMBER 11, 2023

My specialty as a strategic consultant and product executive coach is this complex triangle where the product meets the strategy and the business. Demonstrating that kind of growth after you are already doing quite well is practically impossible. Wait, scratch that. Good luck helping your customers buy!

User Testing 78

User Testing Customer Experience Product Research Consulting 78

Mixpanel

APRIL 27, 2022

Since joining as its new Senior Director of Product Growth, Ghosh has been helping to mature the longtime social media management giant’s product-led growth (PLG) strategies. You joined Hootsuite about a year ago, in part, to help expand the company’s product-led growth strategies.

Data Visualization 80

Data Visualization Customer Experience User Testing Customer Feedback 80

Mixpanel

MAY 28, 2024

Our 2024 Ecommerce Benchmarks Report found that ecommerce week one retention fell from 39% in 2022 to just 22% in 2023. To get valuable insights, ecommerce companies need to formulate an analytics strategy and build a framework to track the metrics that genuinely have an impact on their business. Try it for free.

Data Visualization 52

Data Visualization Analytic Tools Customer Experience Marketing 52

The Product Coalition

OCTOBER 30, 2022

It’s much more important to say that we are trying to establish initial signals of product-market fit than to say that we need a certain ARR value. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an Note that the qualitative here is much more important than the quantitative definition.

Roadmap 113

Roadmap Travel User Testing Leadership 113