The Product Coalition

OCTOBER 20, 2023

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents.

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Mixpanel

MAY 8, 2023

For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. But with customers spending more time researching and buying online, websites and product experiences are converging to accommodate customer needs, and the scope of analysis for most marketers is increasing.

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Amplitude

DECEMBER 18, 2020

Product analytics sits at the intersection between your customer, your product, and your business goals. Product analytics keeps your team close to customer wants and needs throughout the product development process. Adience’s research highlights the power of product analytics. What Is Product Analytics?

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The Product Coalition

DECEMBER 25, 2023

However, I can certainly think of product or marketing professionals who use the term value when referring to cheap widgety dashboards and features aimed at novelty seekers, or following an industry trend with no real vision. Why is change management in enterprise software so hard? What is the “job” of a McDonald’s Milkshake.

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Amplitude

JANUARY 23, 2020

In the last decade, data governance has undergone a transformation. We’ve seen that self-service analytics platforms like Amplitude have fundamentally changed how teams interact with product data, their immediate teammates, and their organizations. The Amplitude team can relate.

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Userpilot

DECEMBER 6, 2023

Still, they differ in focus (user vs. website), platform (website vs. anything), strategy (product vs. user), and tools. Web designers are tasked with creating aesthetically appealing website structures based on the latest trends and technologies. They are tasked with designing the optimal solution that the project requires.

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Split

MARCH 20, 2024

A streamlined release management process is imperative for mitigating deployment risks and accelerating software delivery. As this journey requires cross-functional cooperation, it’s valuable to leverage solutions that promote release orchestration. It also facilitates stakeholder visibility and governance of releases.

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Mixpanel

SEPTEMBER 30, 2021

As a product leader at Mixpanel, I can go on and on about the value of using product analytics in my work. ( Below are some of my best practices on wielding these two tools together, with a little added guidance on avoiding common misfires. Why use both user interviews and product analytics? But analytics come in the next stage.

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Birst BI

DECEMBER 18, 2018

According to Gartner, more than 3,000 CIOs ranked Business Intelligence (BI) and Analytics as the top differentiating technology for their organizations. If BI and Analytics is such a game-changer, then why is the average adoption rate in organizations only 32%? But the industry is undergoing a fundamental transformation.

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Amplitude

APRIL 20, 2021

Today, we are thrilled to announce several data management capabilities to proactively surface issues in your data. These updates enhance our existing data management experience— Govern —with the addition of new tools to help your team audit data, spot unusual events, and keep taxonomy consistent across your team’s usage of Amplitude.

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Amplitude

MAY 6, 2020

Product Intelligence software helps teams use their customer data to build great product experiences. It is also about changes in how cross-functional teams access, make sense of, and act on complex behavioral data. But customers leave anyway, and the company loses market share and falls further behind. Data Literate.

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Userpilot

JUNE 8, 2021

Finding the right collection of product management software isn’t easy, especially with hundreds of products available in the market. Today we’re going to help you narrow down your options by compiling a list of the 15 best product management software you can include in your product stack! Session Recording Software.

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Userpilot

FEBRUARY 28, 2024

Funnel tracking software can solve this problem. But with so many tools in the market, which one should you choose for product analytics ? Unlike sales funnel software, funnel-tracking tools track numerous funnels such as goal completion, conversion , and review funnels. Want the best of everything?

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Iteratively Blog

MARCH 15, 2020

As folks who constantly deal with data, finding the right resources to refer in times of need is a challenge. Additionally, if you simply Google the phrase, ‘data analytics resources’, you will be overwhelmed. 1 The Data Science Roundup by Fishtown Analytics. It’s compiled by Tristan Handy from Fishtown Analytics.

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Amplitude

OCTOBER 27, 2020

The power of product analytics becomes apparent when any team at a company—marketing, product, design, engineering—can quickly ask and answer questions about user behavior and customer journeys. But getting to that point requires an investment in product data management. They trust the data, and they can act quickly.

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The Product HQ

MAY 10, 2024

Do you want to become a data product manager? As the world moves towards a data-driven economy, businesses are keen on data trends and hiring people who know the ins and outs of data. Big data analytics is a growing global market expected to reach $550 billion by 2028. Otherwise, skip ahead.

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The Accidental Product Manager

DECEMBER 14, 2020

Is it possible that new sources of data will help product managers in hard times? Perhaps getting more data might be just exactly what you need to make it through this pandemic? The Power Of More Data. Just having access to the data is not enough. Image Credit: Wonderlane. Let’s face it: pandemics suck.

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Amplitude

JANUARY 29, 2021

For Amplitude, that meant diving deep into our customers’ challenges, and innovating across all aspects of our platform to become the complete, best-in-class solution for product analytics. . Product Analytics: Prove the Impact of Digital Products and Automate Key Insights.

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TIBCO - Thought Leadership

APRIL 9, 2019

With the dramatic rise in the importance of AI and automation, digital business leaders are faced with a daunting challenge: they need to simultaneously become more insight-driven, more automated, and more agile. Innovative technology is the solution. How can organizations find the right balance? Streaming Business Intelligence.

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Revulytics

JULY 19, 2017

As part of a list of summer reading recommendations for marketers recently published by Forbes, Juniper Networks CMO Mike Marcellin named “Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster and More Innovative” as his pick. Let’s take a look at how software usage analytics can help advance these agile goals.

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Userpilot

JANUARY 31, 2024

You can get the answers you need simply from product management analytics tools. To help you know which tool to use, this article will cover the ten best product analytics tools. TL;DR Product analytics tools analyze user interaction, preferences, and engagement with a product.

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Mixpanel

MAY 26, 2020

For today’s post, we spoke with Rohit Gossain , who has held multiple product management and data science roles over the last decade with technology companies such as Shutterfly, OpenTable, Adobe, and Expedia Group. . Mixpanel: How have you seen product analytics evolve over the course of your career?

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Userpilot

MAY 17, 2024

Exploring alternatives to Google Analytics? In this post, we’ll discuss exactly that – which Google Analytics competitor is best depending on the different use cases. Alternative tools can provide a clearer, more transparent approach to user data handling, ensuring compliance with global data protection regulations.

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Mind the Product

SEPTEMBER 22, 2017

In one of the keynotes of this year’s MTP Engage Hamburg, Johanna Kollmann reviews established system thinking concepts and applies them to the world of today’s product management. Practical Ways of Understanding Systems. As soon as a system is understood, we can try to change or improve it. Systematic Improvement.

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ProductPlan

FEBRUARY 15, 2022

A product operations manager at a smaller technology company may engage in different activities than someone at a larger firm. Meanwhile, smaller companies need more tactical support around managing data, tools, and communications. Where does the product operations domain intersect with data?

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Mixpanel

MAY 26, 2020

For today’s post, we spoke with Rohit Gossain , who has held multiple product management and data science roles over the last decade with technology companies such as Shutterfly, OpenTable, Adobe, and Expedia Group. . Mixpanel: How have you seen product analytics evolve over the course of your career?

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Mixpanel

APRIL 12, 2024

And what makes you a builder is not just your ability to code, sketch an illustration, or write copy for a marketing campaign; it’s that you handle everything involved in taking an idea to a finished product. It’s agonizing over moving targets, considering new data, and even changing your mind on what you think is good.

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Mind the Product

APRIL 23, 2019

It doesn’t matter whether you’re in a startup or an established company, when you start work on a product, you need to validate your problem, your solution, and find your market. When you scale, uncertainty arises in the form of change – your market changes, your users’ needs change, and your organization changes.

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Izenda

JUNE 2, 2020

At one time or another, we’ve all railed against the tech stack choice used by our organization to deliver a software application. The truth is that the best technology stack is the one that serves your company’s needs at the given moment. Perhaps Ruby on Rails helped your company build a platform that made it what it is.

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Userpilot

JULY 12, 2021

Data is the engine for SaaS, but without data analytics tools , your SaaS team will not be able to make sense of the data. The right set of SaaS analytics tools can help you generate actionable insights that fuel strategic decisions.

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Userpilot

JULY 14, 2023

What is a product analytics framework and why is it important? We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analytics tools. Trend analysis tracks patterns and trends in user behavior, preferences, and market dynamics.

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Mixpanel

AUGUST 18, 2021

Data privacy laws are evolving constantly to better protect consumers’ personal information. The GDPR in Europe, the CCPA in California, the LGPD in Brazil—these laws give more data transparency and agency to consumers, while limiting certain data collection practices. First things first: Why is data privacy so important?

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Iteratively Blog

APRIL 7, 2020

When we talk to folks about analytics, one question usually pops up. Breaking it down, what they want to know is essentially the difference between using tools that autotrack analytics versus having their engineers programmatically add tracking code, and which one is better for their company. What is explicit event tracking?

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Userpilot

DECEMBER 7, 2021

Hire a UX designer if you need someone to own the overall design process in your Saas business. In his words: “there are visual designers who only worry about the aesthetics. Then there are UX designers who do visual design plus a whole lot of other stuff.” Extracting insights from user research data.

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TIBCO - Thought Leadership

OCTOBER 16, 2020

The push for digital transformation that was accompanied by an unexpected global pandemic has changed technology boundaries. And this has led to many complaints and service disruptions during the pandemic. Studies are finding that consumers faced digital service problems during the work-from-home push. trillion U.S.

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UX Studio: Product Management

JUNE 7, 2019

Technology today has started to unfold around us to change our lives for good, and it’s vital for UX Designers to keep up-to-date with the latest digital trends in the industry. We experience digital products and services on a whole new level: through discrete interactions. VR and AR – how did it progress? gestural designs.

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Mixpanel

FEBRUARY 5, 2020

For this installment of “Metrics That Matter,” we spoke with Rohit Gossain, Head of Data Products and Platforms at Shutterfly , a leading retailer and manufacturing platform for personalized products and communications. How data helps Shutterfly prioritize where to invest their resources.

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