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User Onboarding in Enterprise SaaS #prodmgmt

The Product Guy

In this article, we will briefly explore one part of these interactions, specifically between the user and product itself. While it sounds simple, it is the most critical and often the most ignored part of the product development cycle. People use products, people develop products. Why User Onboarding.

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25 must-read product management articles

Roadmunk

I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader. This list is not the be all end all; there are countless ‘must-read’ articles for PMs. I’ve hand-picked articles that specifically helped me during key moments in my career.

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Defining Guidelines in Product Management

The Product Guy

Are reading articles, taking online courses, watching videos and participating training program enough to make one a good product manager? How to learn by doing it and lead a new team at the same time? How to plan for future growth for oneself, the product team and the products overall?

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Pay Attention to the Nuances: How To Make User Interviewing Your Superpower

The Product Coalition

How to prepare for a user interview, all the way to sharing the results with your team. I compiled this guide back when I was training product managers on my team to be able to run user interviews. Questions not to ask There are such things as bad questions when you’re interviewing a user.

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Beyond “Cheaper, Faster, Better”?—?Vertical Integration for Startups

The Product Coalition

The article discusses an approach to solving the “Cheaper/Faster/Better” problem from the lens of Vertical Integration. I apply this lens to a startup that develops solutions in the health-tech market. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different.

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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article.

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Best Userpilot Alternatives in 2021 – By Use Case and Persona

Userpilot

They are not helping you – the potential user; they are not helping our smaller competitors, who find themselves juxtaposed with enterprise software for a completely different user persona, and it’s not helping us – when we get leads that want something we can’t offer anyway. Best for large enterprises. There are two.