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User Onboarding in Enterprise SaaS #prodmgmt

The Product Guy

In this article, we will briefly explore one part of these interactions, specifically between the user and product itself. We will explore this subject in the context of Enterprise SaaS where a solution is expected to solve multiple pains and generally has a lot of moving parts and complex workflows.

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25 must-read product management articles

Roadmunk

I’m constantly consuming articles on product management, product culture, startups and entrepreneurship to bolster my career as a product person and leader. This list is not the be all end all; there are countless ‘must-read’ articles for PMs. I’ve hand-picked articles that specifically helped me during key moments in my career.

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Breaking through the hype: a practical guide to building an effective AI strategy

Modus Create

As Modus Create CEO Pat Sheridan succinctly puts it in his article on the top digital transformation trends , “As enterprise leaders, we need to figure out how AI augments and supports overall digital initiatives before blindly investing.” to “What should we consider?”

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Beyond “Cheaper, Faster, Better”?—?Vertical Integration for Startups

The Product Coalition

The article discusses an approach to solving the “Cheaper/Faster/Better” problem from the lens of Vertical Integration. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. I apply this lens to a startup that develops solutions in the health-tech market.

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Finding Product-Market Fit – Expert Advice From Prowly’s CEO Joanna Drabent

Userpilot

You can watch the full interview on Finding Product-Market fit here , or read this article for a summary of the key points. Going global was difficult for Prowly, but after a year and a half, they found that their differentiating factor was catering to SMBs rather than enterprises. Differentiating from the competition.

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Defining Guidelines in Product Management

The Product Guy

Are reading articles, taking online courses, watching videos and participating training program enough to make one a good product manager? It was a mind expanding exercise and set a clear structure for me to rethink what is really the differentiation factor in our product. . Some of them are good, and some of them are bad.

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Product Positioning Strategies For SaaS: Types and Examples

Userpilot

In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. It shapes how customers perceive your product, focusing on its unique features and benefits to differentiate it from competitors.