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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. Use it to make better product decisions. Information from the front lines is critical when helping product decision-makers prioritize what to build next.

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The Value Assessment Framework (Part 3)

The Product Coalition

The value assessment framework allows you to identify gaps in any of the value layers — definition, delivery, and perception. Photo by Iain Kennedy on Unsplash When I was a product lead at Imperva, there was a feature that engineering kept telling me required a rewrite. This concludes the value assessment framework.

Framework 105
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An Organic Farm Startup Onboarding Strategy

The Product Coalition

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. In the first meeting, I was assured that clarity on goal, strategy, the partnership was missing.

Startups 123
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How To Avoid the Product Version 1 and Done Dilemma

Product Management University

Here’s the thing I’ve noticed and it’s a problem in B2B SaaS companies. There’s still a lot of consumer product mindset in the B2B space, especially among investors or even executives with consumer product backgrounds. They’re of the opinion that a string of home run products is the only way to drive growth.

B2B 147
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The Biggest Difference Between Product Management and Portfolio Management

Product Management University

Portfolio Management Portfolio management gets rid of the competing product plans because the first order of priority is determining the market segments, in pecking order, that will contribute the most to your organization’s strategic and financial goals considering the value of the entire portfolio.

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Why Market Leadership Starts With Product Management

Product Management University

There are the obvious things product management does. I want to focus on the responsibilities of B2B product management that don’t get much airtime. In fact, there are a handful of things that aren’t typically associated with product management that should be. Short of corporate strategy roles, it’s not!

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Creating Clarity in a Complex Reality

The Product Coalition

As is almost always the case, what seems to be execution gaps turn out to be product strategy gaps, and so we started with creating a clear product strategy. At some point I gave the CEO homework: to analyze all the recent deals of one of the products and try to find patterns. But you do need to choose.