The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

User Testing 119

User Testing Product Marketing Marketing Customer Experience 119

Product Management University

OCTOBER 23, 2023

In most B2B organizations, it’s more the exception than the rule that customer success managers inherit accounts where they’re in a position to play offense because the customer is thrilled with your products. Let’s dream for just a minute.

User Testing 130

User Testing Onboarding KPIs Product Research Management 130

Product Warrior

MARCH 9, 2023

How do you create confidence in your product strategy with those that approve investment i.e. c-suite or board members? Unfortunately, without anything better, many product leaders rely on the product roadmap to demonstrate their strategy. This is often referred to as empowered product development teams.

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

Product Warrior

MARCH 9, 2023

How do you create confidence in your product strategy with those that approve investment i.e. c-suite or board members? Unfortunately, without anything better, many product leaders rely on the product roadmap to demonstrate their strategy. This is often referred to as empowered product development teams.

Product Strategy 52

Product Strategy Roadmap Onboarding KPIs Strategy 52

The Product Coalition

NOVEMBER 23, 2021

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. Let me walk through the entire workshop in the phases with its results.

Startups 120

Startups Strategy Technical Review B2B 120

Userpilot

NOVEMBER 23, 2023

Dave Martin on how product roadmaps kill outcomes. They lack vision and lead nowhere. It’s difficult to implement outcome-based roadmaps because stakeholders don’t trust product teams to deliver on business goals. Strategic value is about aligning features with the company’s vision and long-term goals. A roadmap example.

Feedback Software 105

Feedback Software Analytic Tools Product Research User Testing 105

The Product Manager Coach Blog

MAY 7, 2024

Core Responsibilities of a Staff Product Manager: St rategic Oversight: Setting the strategic direction for products, ensuring decisions align with the company’s broader objectives, and effectively responding to market dynamics. What is a Senior Product Manager? Which Role Is Right For You?

Product Management 52

Product Management Product Manager Data Visualization B2C 52

Gainsight

OCTOBER 16, 2020

And when I started in product management back in 2000, it was that sense of excitement and possibility that attracted me to the job—the promise of AOL Instant Messenger and the blank slate. B2B product management has always been strategic. But it’s becoming even more so in this new world of Product-led Growth.

Product Strategy 59

Product Strategy Strategy Customer Experience User Testing 59

The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Userpilot

MARCH 8, 2022

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

bpma ProductHub

APRIL 17, 2017

There is an emerging set of tools to do this and make the linkage between the roadmap, objectives, and strategy more visible to employees. has a strategy tool that allows users to clearly define the vision; the “why” to your product roadmap. product/features/strategy. business-strategy-link-roadmap.

Roadmap 188

Roadmap B2B Strategy Product Strategy 188

ProductPlan

JANUARY 7, 2022

But if you’re responsible for the success of your company’s products, you can’t just relax. Markets and technologies change. Example: App maker wants to transition its client-side product to SaaS. Imagine a B2B software company selling a downloadable app that enterprises install on their machines.

Analytic Tools 84

Analytic Tools Research Software Data Visualization Product Research 84

Userpilot

JULY 30, 2021

The product manager role is responsible for understanding what customer problems to solve and what success looks like for a product. The different types of product managers include the traditional product manager, the product owner, the growth product manager, the technical product manager, and the platform product manager.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Userpilot

NOVEMBER 21, 2023

Instead of staying in the zone of most competence, divide your attention across all aspects of the product, like the business, tech, and UX. Without vision and looking ‘ahead’ it’s easy to get bogged down in ‘urgent’ low-impact tasks. That’s because there are no 2 product organizations that would be exactly the same.

Technical Review 104

Technical Review User Testing Product Management Product Manager 104

Userpilot

AUGUST 30, 2023

Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. Product management and leadership speakers.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

UX Studio: Product Management

JUNE 22, 2021

The two jobs everyone has to do in a product team. In a product team, everyone has two jobs. You might be an engineer writing code, a designer drawing easy-to-use interfaces, or a marketer promoting what you build. Thinking about what a great product would be for your customers is an ongoing task that is never finished.

Data Visualization 130

Data Visualization User Testing Analytic Tools Weak Development Team 130

Mind the Product

NOVEMBER 13, 2017

Jordan Bergtraum is a management consultant with over ten years of experience in the B2B SaaS industry, mostly as a head of product for various organizations in the legal, education, facilities management, and pharmaceutical spaces. He has been responsible for product strategy, UX, and teams consisting of product and project managers.

Research Software 124

Research Software Product Management Product Manager Management 124

Intercom, Inc.

DECEMBER 21, 2021

Productboard founder and CEO Hubert Palan on mastering product strategy. Far too many businesses rely on early-on hunches to inform their product strategies. Later’s Farhan Virji on adapting B2C support strategies for B2B teams. There are support people, marketers, product managers, salespeople.

Reporting Tools 118

Reporting Tools Feedback Software Research Software Technical Review 118

bpma ProductHub

APRIL 10, 2017

Boston Women in Product (BWP) hosted “Product Roadmaps: A Roundtable Discussion” on March 28th, 2017. Creating a Focused Product Roadmap. According to Richard Banfield of Fresh Tilled Soil, a successful product roadmap is a strategic document that focuses on the product vision and conveys the path to achieve it.

Roadmap 150

Roadmap Customer Feedback Feedback Software Data Visualization 150

UX Planet

FEBRUARY 1, 2024

Imagine there are ten different types of users who will interact with your product, each with unique goals and ways of using the interface. UX User personas are like detailed maps that guide the development of a product to meet specific user needs.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

The Product Guy

NOVEMBER 9, 2017

Themes are critical building blocks for your product’s strategy, each Theme is usually a statement describing an idea that is critical to the vision of your product. Each of these items are also useful when communicating your product’s strategy to various stakeholders within your organization. Milestones.

Framework 138

Framework Agile User Testing Research Software 138

The Product Guy

MAY 7, 2020

Relative to other standard roles defined in an organization such as Ops, Marketing, Tech etc., the Product Manager role is a rather recent phenomenon. As a result, there are various different approximations that are made about the role in an organization depending upon their experience with building products. Product Strategy.

Technical Review 159

Technical Review Research Software Onboarding KPIs Product Management 159

Intercom, Inc.

NOVEMBER 25, 2019

Five years ago I wrote about how product strategy means saying no – you must ruthlessly protect your product from feature creep. . Saying no, however, is just one part of a successful product strategy. The meeting point of company and product strategy. Des: Welcome to Intercom on Product.

Product Strategy 187

Product Strategy Strategy Research Software User Testing 187

ProductPlan

FEBRUARY 28, 2023

You put together a product strategy to draw a connection between solving your customers’ problems and helping your organization meet its goals. You then enact that product strategy by driving the development, market launch, and continual support and improvement of your product.

Feedback Software 52

Feedback Software Information Technology Product Management 52

Bain Public

SEPTEMBER 24, 2019

The best product managers think strategically and make difficult trade-offs quickly. They use unconventional ways to spread the vision and have the ability to keep cool under pressure with tight deadlines. They prioritize conflicts and manage revenue targets, resource constraints, and market demands.

User Testing 40

User Testing Product Management Product Manager User Friction 40

Usersnap

FEBRUARY 23, 2022

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??. Which one wouldn’t?

Feedback Software 59

Feedback Software Research Software User Testing Systems Review 59

Product Management University

AUGUST 21, 2023

The product CEO analogy for product managers has been around forever, but when you think about it, does it really make sense for B2B software? Every product manager wants to have a reputation for being strategic. product managers, will do the same for their products. Let’s have a look see! Feeling good?

Product Management 246

Product Management Product Manager White Paper Vision 246

Department of Product

OCTOBER 23, 2022

Since product development is often a blank canvas (particularly in startups) the sheer number of possible scenarios and opportunities you might want to explore can be overwhelming: Should we build a mobile app or not? Yes, we’re B2B but are we targeting small businesses or enterprise? What colour should our homepage CTA buttons be?

Research Software 52

Research Software Product Research Product Management Product Manager 52

Mind the Product

MARCH 7, 2018

In many companies, improving engagement is a reactive process: as a product manager you wake up to a barrage of support requests after launching a new feature, or your in-app analytics reveal that new users are skipping over key functionality and never reaching their “aha!” ” – Martin Eriksson , Mind the Product.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Product Research 96

UX Studio

JUNE 30, 2023

San Jose, CA; San Francisco, CA $150 – $199 / hr Web Design, Corporate Identity, Graphic Design, Social Media Marketing, Animation, and Motion Design Propane Agency Propane Agency is a brand and digital experience agency. We discuss the project’s background, vision, and goals, and conduct stakeholder interviews.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Roadmunk

AUGUST 17, 2017

The product roadmap. Let’s start with the bread and butter of roadmaps: product. For product-driven companies—be it B2B SaaS shops or consumer-facing apps—a product roadmap is essential to organizational alignment. Lay out your vision and mission-critical business objectives with our strategic roadmaps.

Research Software 60

Research Software Roadmap User Testing Technology 60

UX Studio: Product Management

OCTOBER 2, 2023

They also provide expertise in brand naming, go-to-market strategies, and campaign development. 3 – Masterly Masterly is a US-based full-service agency offering a full spectrum of digital design services, from brand strategy to product design. All aiming at delivering outstanding digital solutions.

Research Software 65

Research Software Data Visualization User Testing Technical Review 65

Product Bookshelf

FEBRUARY 13, 2017

The breadth of knowledge you need to be an effective product manager is very complex. ” The book contains a lot of product strategy, positioning, and go to market content which is often missing in books that focus primarily on execution. The Whole Product. The buck stops with the product manager.

Product Management 81

Product Management Product Manager Management Management 81

The Product Guy

SEPTEMBER 27, 2016

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Amanda Ralph Product Management Consultant.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

The Product Coalition

MARCH 21, 2019

Something that relates directly to your company’s vision. I want you to do it because I think we (the collective high-tech community) should be putting out “better” products. It could have been the marketing push that was done and has nothing to do with the new features. Why would you want to do that? We are guessing.

Definition 60

Definition User Testing Product Research KPI 60

The Product Guy

OCTOBER 25, 2016

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Amanda Ralph Product Management Consultant.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

NextBigWhat

SEPTEMBER 5, 2019

In the week prior to this, we had Deepak Abbot, VP of Product @ Paytm share key insights on what makes the growth tick at Paytm & much more. And in this week’s AMA, we had the pleasure of hosting Shashank Mehta, Director of Product Strategy at Razorpay to talk about Product Management career and had an extremely lively conversation.

Customer Experience 40

Customer Experience B2C User Testing Customer Feedback 40