Mironov Consulting

JUNE 27, 2020

I have a narrow, somewhat puritanical view about product manager conversations with customers and prospects: we should never lie to them. That might seem obvious or naïve, but recent conversations with several B2B/enterprise clients suggest that it’s actually controversial. B2B is lumpier than B2C.).

User Testing 137

User Testing Customer Experience Weak Development Team Enterprise 137

The Product Coalition

MARCH 16, 2021

User stories are an important part of product development, which means they’re something that any product manager worth their salt needs to master! User stories might be confused with user personas , as user personas are more commonly known across a variety of disciplines, but they are in fact very different things.

User Testing 114

User Testing Agile Customer Experience Certifications 114

The Product Coalition

JUNE 11, 2022

Yet we continue to think our customers won’t mind changing to use our products. This attitude is less prevalent in the B2C world as they are hyper-aware of and interested in addressing the pain of change. In the B2B hemisphere, change goes hand and hand with new products. with user research to test our hypothesis.

Customer Experience 139

Customer Experience User Testing Data Visualization Analytic Tools 139

The Product Guy

FEBRUARY 3, 2019

I prided myself on knowing my customers. I served teachers, students, and administrators, each group with specific product needs and goals. When I built a new feature, I knew exactly who would benefit from it and knew who to call for feedback. In my new PM role at a large B2C, I felt lost.

User Testing 124

User Testing Customer Feedback Product Management Product Manager 124

Feedback Loop

APRIL 3, 2023

Dan Erickson is the CEO and founder of Viable, which helps companies use AI to analyze customer feedback.

User Testing 52

User Testing Customer Feedback Product Management Product Manager 52

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

Userpilot

OCTOBER 15, 2023

TL;DR Growth marketing focuses on enhancing customer lifetime value and retention through continuous experimentation and optimization. In contrast, traditional marketing managers primarily concentrate on classic marketing campaigns for customer acquisition. This article will help answer that exact question.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization User Testing 105

The Product Coalition

FEBRUARY 11, 2023

We discussed business ideas, researched options for funding, and most importantly, we supported each other. Product Market Fit (PMF) Knowing your Target Audience Competition & Demand Find the Distribution Channel Product Market Fit (PMF): A Product Market Fit (PMF) is a way knowing what problems your product will solve.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Mind the Product

MARCH 11, 2020

As CPO, it’s my responsibility to ensure that we build the right product for the right customers, both today and in the future. This area has a special blend of pure product, operations and tech that doesn’t seem to be as prominent in the B2C world. I conducted user research.

Research Software 100

Research Software B2C Artificial Inteligence Customer Experience 100

The Product Guy

JULY 12, 2018

Guest Post by: Eric Kiang (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Paul Hurwitz]. A product manager has a tough role, there are many responsibilities and arguably all of them are important. However there is one thing every product manager must do, but often times it gets overlooked or forgotten.

Customer Feedback 103

Customer Feedback User Testing Product Management Product Manager 103

The Product Coalition

FEBRUARY 4, 2024

Your product’s value needs to be defined, delivered, and perceived as such by your customers. If this isn’t challenging enough, what your customers want and need varies based on their profile and maturity with your product. Do all of your customers use it the same way and for the same purpose? Likely not.

Framework 123

Framework Reporting Tools Definition B2C 123

Feedback Loop

MAY 16, 2022

Shay Howe is senior vice president of platform strategy at ActiveCampaign.

User Testing 52

User Testing Customer Feedback Feedback Software Product Management 52

The Product Guy

APRIL 4, 2017

In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. Product Management”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

The Product Guy

JULY 18, 2019

This evolution is a result of the value that Product brings to an organization looking to build or scale digital products. Product Management at scale has also evolved but at a slower pace. Larger product functions break down the PM function into Product Owners, Product Managers, and Project Managers.

Weak Development Team 137

Weak Development Team B2C Customer Experience Advertising 137

Melissa Perri

MAY 5, 2016

A Successful Start I learned about Minimum Viable Products like 99% of other Product Managers - through The Lean Startup by Eric Ries. Testing products before you build them? I was now going to build things that mattered to my customers. This idea was prime for testing. Customers were pissed.

User Testing 120

User Testing Feedback Software Research Software Customer Experience 120

Good Product Manager

MARCH 29, 2016

How Product Teams Understand Customer Needs for Innovation. My colleague Rachel Young and I have been conducting research for the past year on how b-to-b organizations understand customer needs and apply them to product innovation. Upcoming Product Management and Product Marketing Events.

Events 84

Events Product Research User Testing Customer Feedback 84

Revulytics

SEPTEMBER 18, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. For an even deeper dive, be sure to check out Tim’s Product Discovery masterclass. For an even deeper dive, be sure to check out Tim’s Product Discovery masterclass.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

Userpilot

APRIL 29, 2021

A product without customer onboarding software is a lot like attending a dinner party where you don’t know anyone and haven’t been welcomed in. A majority of consumers experience that same lack of introduction during SaaS onboarding. Customer onboarding is really a synonym for customer education. Table of Contents.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic. But is it enough?

User Testing 102

User Testing Workshop B2B Leadership 102

The Product Coalition

JANUARY 24, 2021

For example, I have seen product teams that create OKRs around meeting with customers, and engineering teams that created OKRs around closing the tech debt. The problem with this approach is that it leaves a huge gap in the company’s ability to deliver on its top OKRs: the product itself. Is that realistic?

Analytic Tools 181

Analytic Tools Customer Experience B2C Enterprise 181

Good Product Manager

MARCH 29, 2016

How Product Teams Understand Customer Needs for Innovation. My colleague Rachel Young and I have been conducting research for the past year on how b-to-b organizations understand customer needs and apply them to product innovation. Upcoming Product Management and Product Marketing Events.

Events 60

Events Product Research User Testing Customer Feedback 60

Userpilot

DECEMBER 21, 2022

Product analytics is the process of tracking and analyzing how users interact with the product or services. Product analytics help you understand customers better, identify trends, and find friction points that block the customer journey. What is Product Analytics? Let’s take a quick look.

Analytic Tools 98

Analytic Tools Onboarding KPIs Data Visualization Embedded Analytics 98

Mind the Product

APRIL 10, 2017

Big companies have spent millions investing in these practices in a heroic effort to modernize the way they develop products. Personally, I can’t stop thinking about the pain that this new reality – the one that comes after Agile – is going to cause a lot of enterprise companies. Agile isn’t to blame for this.

Agile 194

Agile Research Software Product Research Customer Experience 194

The Product Guy

APRIL 23, 2019

Guest Post by: Surbhi Gupta (Mentee, Session 8, The Product Mentor) [Paired with Mentor, Tim Nunn]. For a Product Manager, building the right product is more important than building the product right.”. What is your motivation for building this product? What is the growth rate of this user base?

Product Research 141

Product Research User Testing Customer Experience Customer Feedback 141

Department of Product

JANUARY 17, 2023

This thread goes some way to explaining the complicated, unintended consequences of Apple’s updated privacy policies, but the long and short of it is this: Apple introduced a new App Tracking Transparency policy (ATT) which required app developers to ask permission from a user before their activities were tracked for ad selling purposes.

Reporting Tools 52

Reporting Tools User Testing Customer Experience Product Research 52

The Product Guy

MARCH 2, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Better Products. Better Product People. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Centercode

JUNE 26, 2019

Centercode, the leader in providing end-to-end Customer Validation software-as-a-service (SaaS) solutions to global B2C and B2B enterprises, announced that it has closed on a growth equity investment led by NY-based private equity firm Argentum.

Feedback Software 40

Feedback Software User Testing Customer Feedback User Friction 40

Centercode

JUNE 26, 2019

Centercode, the leader in providing end-to-end Customer Validation software-as-a-service (SaaS) solutions to global B2C and B2B enterprises, announced that it has closed on a growth equity investment led by NY-based private equity firm Argentum.

Feedback Software 40

Feedback Software User Testing Customer Feedback User Friction 40

Userpilot

APRIL 30, 2024

Software as a Service offers specialized tools for product growth , CRM, project management, ERP, collaboration, financial management, customer service, and marketing automation. HubSpot and Salesforce are both CRMs that offer customer analytics, survey tools, and extensive integrations.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Reporting Tools 104

Good Product Manager

MARCH 19, 2015

Identifying Non-Customers for “Customer” Interviews. One of the challenges I frequently hear about from product management leaders is that they are trying to get their product managers to better understand market opportunities and customer needs.

Customer Experience 68

Customer Experience User Testing UX B2C 68

The Product Guy

APRIL 13, 2018

The same cannot be said about large and complex enterprises. In contrast, the service or project based companies will often encounter customers who will order something with a fixed time, fixed budget and fixed scope. The customers expect you to deliver value to them, and deliver it fast. When to use Wagile?

Feedback Software 90

Feedback Software B2C Agile Software Developers 90

Mind the Product

JUNE 28, 2018

Is there a difference between developing an enterprise and a consumer product? In both cases your software product is used by humans, but an enterprise is a legal entity, while a consumer is a person. Here, there is tremendous space for variation in user context and user needs. Buyer vs User.

B2C 142

B2C B2B User Testing Feedback Software 142

The Product Guy

MAY 15, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. Better Products. Better Product People. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. 63% of consumers who were proactively engaged in Q1 were still seen later in the year (Q3-Q4).

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

The Product Coalition

JANUARY 17, 2021

A large potential customer comes in, and you need to shift priorities to do whatever it takes in order to convert them. I like to describe it using Dave McLure’s AARRR framework: you are pouring leads into the pipe on the left, and you get happy customers on the other side of the pipe on the right. Let’s see why it happens.

User Testing 109

User Testing Customer Experience B2B Reference 109

Feedback Loop

MAY 30, 2022

Ronke Majekodunmi is a senior product manager at PayPal.

Product Management 105

Product Management Product Manager Management Management 105