ProductPlan

AUGUST 23, 2022

Those people will attempt to use the product to solve problems, improve processes and outcomes, or—for B2C products —to simply have a little fun, distract themselves, connect with others, or learn something new. Your product will integrate with accounting software, CRMs, and inventory systems. Why Customer Empathy Matters.

User Testing 52

User Testing Research Software Feedback Software Product Management 52

Gainsight

APRIL 17, 2019

The move to the cloud and to software-as-a-service (SaaS) models changed a lot of things about business. Yet for many cloud CEOs, the only part of their business that they are the most blind about is the aspect that’s most existential to being a software company—namely the product. I fully believe in the concept of servant leadership.

Analytic Tools 79

Analytic Tools Feedback Software Data Visualization Customer Experience 79

The Product Guy

APRIL 4, 2017

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

Revulytics

SEPTEMBER 18, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

The Product Guy

MAY 15, 2017

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

The Product Guy

MARCH 2, 2017

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Coalition

FEBRUARY 15, 2021

All startups built double-sided marketplaces, serving B2C as well as B2B customers. Therefore, the first question any aspiring agile startup should answer for itself is simple: is it a sales-driven, product-driven, or tech-driven enterprise? not to mention an understanding of software architecture?—?gain

Agile 177

Agile Startups Technical Review Software Review 177

The Product HQ

APRIL 20, 2024

Business-to-business (B2B) or business-to-consumer (B2C) product managers (PMs) have mastered various hard skills. Product managers also have essential soft skills such as communication, leadership, empathy, collaboration, understanding customers, and strategic thinking. There is no shortcut to becoming a B2B product manager.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Product Innovation Educators

AUGUST 14, 2023

He is convinced that product is the single most important success driver for tech companies, which is why he founded Prodify to share what he learned from being an advisor to over 50 tech companies to realize their full potential. Ben has led successful technology products for the last 25 years. He

Technical Review 100

Technical Review User Testing Vision Weak Development Team 100

Gainsight

AUGUST 22, 2019

For others, CS is taking on more revenue-related activities , like upsell and expansion, or marketing-related activities like advocacy —be it reviews, event speakers, advisory councils, success stories, and more. . B2B might work differently than B2C. Responsibilities will shift and so will KPIs.

Customer Experience 20

Customer Experience Customer Feedback User Testing Marketing 20

Sequent Learning

FEBRUARY 2, 2021

Product Management for Non-Software Products. Prior to joining Sequent Learning Networks as Vice President, JJ spent 18 years in various leadership roles in the financial services, telecommunications, and healthcare industries for companies such as First Data, T-Mobile and American Hospital Association. How to manage tech debt.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Software Review 52

Intercom, Inc.

JULY 9, 2020

In many ways it offers him a unique perspective which he shares with us here – from his early days exploring search as a means to supporting his gaming tournament websites to spearheading the growth of an increasingly important tech discipline. And then lastly, we also had a lot of thought leadership content.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

Userzoom

MARCH 28, 2018

Even in the B2B sector, where a lot of times people go, “This makes sense with B2C, but it doesn’t make sense to B2B,” but that’s actually wrong because the truth is the same people who are buying and using consumer apps are also B2B purchasers. I can write code. Paul: You need a very broad skill-base.

Customer Experience 50

Customer Experience User Experience User Testing Research Software 50

Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That that the world cares deeply about the details.

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

Mironov Consulting

FEBRUARY 6, 2020

A music streaming service needs different health indicators than an aircraft manufacturer or online ad marketplace or security software vendor or dating app. So we should take the time to propose various metrics, review them with our teams, argue a bit, and consider our first choices as experiments rather than instant full-year commitments.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

The Product Coalition

MARCH 21, 2019

There may be a sales strategy, a marketing strategy, and product strategy, and operational strategy, an technology strategy, etc. It it at the intersection of customer, tech, and business which means that everyone function in an organization is impacted by the product. Sales has to sell it. Marketing has to talk about it.

Strategy 60

Strategy Analytic Tools Technical Review Customer Experience 60

Product Talk

MAY 10, 2023

Ellen: We had done a lot of consumer research upfront because our company started as a B2C. A designer would come up with some multiple ideas and then be like, “What if we did this or this or which ones are technically feasible?” Who else at the company was engaging with your customers? Where did that knowledge come from?

Product Research 130

Product Research User Testing Feedback Software Research Software 130

Intercom, Inc.

MARCH 8, 2018

The last 12 of those have been in leadership positions. My first real job was at GE Capital in Australia, and then I moved back to London and joined a company called Complinet, which was a back office compliance software company. The only exception is some B2C work with financial services and insurance companies.

Research Software 186

Research Software Feedback Software Reporting Tools User Testing 186

The Product Coalition

DECEMBER 11, 2018

Your own passion for the job and desire to show leadership, the feeling of being irreplaceable; these can be strong arguments to hang around way after you are truly needed. Because a new trend is quickly gaining traction in tech and product management: remote work. And not just for freelancers.

Analytic Tools 60

Analytic Tools Technical Review Data Visualization Customer Experience 60

The Product Coalition

OCTOBER 5, 2021

Guest post by Angus McDonald, Senior Product Manager at Terem Technologies, and Kayla Li, Delivery Manager at Terem Technologies Word from Scott: Over the years we’ve helped many different teams uplift in different ways. David Marquet’s book ‘ Leadership is Language ‘ is a great source of ideas for helping promote the right mindsets.

Weak Development Team 151

Weak Development Team Reporting Tools Research Software Feedback Software 151

Userzoom

NOVEMBER 6, 2019

Every company will be a software company or is a software company, in some way or form or some time now or soon. You don’t have to just have great, you know, enterprise grade back-end, you have to have fantastic consumer grade front-end as well, whether you’re in B2C or B2B, doesn’t matter.

Research Software 68

Research Software User Testing Product Research UX 68