Intercom, Inc.

OCTOBER 2, 2018

What you’re experiencing is the result of almost a year’s work, designed not just to showcase the breadth of content we publish, but to make it easy for you to discover and consume it. We still love that audience, but we now offer products for sales , marketing and support teams and have been going deep on those topics as well.

Blog 162

Blog User Testing Customer Experience Research Software 162

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. Product-Led Growth. So what does this mean for you and your SaaS?

Feedback Software 87

Feedback Software Research Software Product Marketing User Testing 87

The Product Coalition

JULY 21, 2020

Product Managers are a multidisciplinary bunch, with interests and specialities ranging from leadership to design, tech to marketing. Blogs are another great medium for getting bite-sized chunks of information, and upping your product management skills. Check out: What is Product Design?

Blog 78

Blog Data Visualization Product Management Product Manager 78

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. Product-Led Growth. So what does this mean for you and your SaaS?

Feedback Software 69

Feedback Software Research Software Product Marketing User Testing 69

The Product Coalition

JULY 8, 2019

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Good Product Manager

FEBRUARY 7, 2021

Recent Blog Posts. I wrote two posts for the Forrester blog that touch on popular subjects in recent client discussions: Roles and Responsibilities for Product Management and Portfolio Marketing: How Much Do They Matter? : I often field questions like “Who should be responsible for [X]?” Upcoming Presentations and Events.

Presentation 87

Presentation Blog Product Management Product Manager 87

The Product Coalition

JUNE 1, 2020

As a content evangelist, we all want users to engage with our content, bring in more visitors, and expect them to stay for some time and read what you have written (it helps in improving the bounce rate). There are several methods to improve user experience (UX) matter on the blog.

Customer Experience 78

Customer Experience Blog User Experience Inbound 78

The Product Coalition

FEBRUARY 5, 2021

How To Get The Most Out Of Customer Interviews We are at risk of only listening to what we want to hear. The main lesson I learned from conducting almost 100 customer interviews for product discovery over the last six months is that there are many ways in which we can become biased during customer interviews. You got me there.

User Testing 114

User Testing Blog Customer Experience Customer Feedback 114

Good Product Manager

FEBRUARY 7, 2021

Recent Blog Posts. I wrote two posts for the Forrester blog that touch on popular subjects in recent client discussions: Roles and Responsibilities for Product Management and Portfolio Marketing: How Much Do They Matter? : I often field questions like “Who should be responsible for [X]?” Upcoming Presentations and Events.

Presentation 60

Presentation Blog Product Management Product Manager 60

Andrew Chen

DECEMBER 18, 2017

Of course everyone knows the mechanics of setting up a blog – but the hard part is finding your voice, figuring out topics that are interesting for other folks to read, and building a long-term habit. ” Ironic that VCs blog/tweet all day now ;). You might think that there’s too blogs on tech, startups, whatever.

Blog 110

Blog Analytic Tools Research Software Feedback Software 110

Userpilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. Ready to dive in?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Gainsight

NOVEMBER 10, 2021

If you’re a product manager or leader, it’s up to you to embrace change and dive into the most effective product growth strategy for the era. And in the modern SaaS world, that means mastering product-led success. . Ready for a primer on becoming a product-led growth pro? What is product-led success?

Feedback Software 52

Feedback Software Blog Product Research Reporting Tools 52

Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Books for Product Managers. Blogs for Product Managers. Slack Groups for Product Managers. A persuasive leader.

Books 80

Books Blog Feedback Software User Testing 80

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. Top 5 Customer Success Blog Posts of 2018. CSM & Product’ Is the New ‘Sales & Marketing’. Click here to read the blog. Click here to read the blog. Click here to read the blog.

Webinar 71

Webinar Blog Customer Experience Customer Feedback 71

Userpilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. Read to find out what a conversion path in marketing is, why it matters, and its elements and stages. From learning about the product to a desired action, like a purchase. Hence this guide.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Marketing 96

Melissa Perri

DECEMBER 29, 2023

Since publishing my second book, Product Operations, in October, I’ve been reflecting on what I learned writing two business books and wanted to share those insights that I wish someone had shared with me before I started. But my heart was set on Product Management. I wasn't buying it, though. See how people react.

Books 197

Books User Testing Customer Feedback Consulting 197

Product Talk

JANUARY 31, 2024

It’s just helpful to know what to expect so you don’t have to be too hard on yourself when something goes wrong. It’s just helpful to know what to expect so you don’t have to be too hard on yourself when something goes wrong. Let’s be clear: The fact that it’s easy to make mistakes is not an excuse for avoiding discovery.

Product Research 224

Product Research Reporting Tools Feedback Software Customer Communications 224

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Focus on their JTBDs, pain points , and gains from using your product. Userpilot is a product growth platform.

Research Software 93

Research Software Feedback Software User Testing Reporting Tools 93

Mixpanel

APRIL 18, 2024

Believe it or not, rolling out a new product can be a lot trickier for B2B companies. Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. Take Mixpanel, for example.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Alchemer Mobile

NOVEMBER 9, 2022

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. The top challenges of product management.

User Testing 246

User Testing Feedback Software Technical Review Research Software 246

Alchemer Mobile

MAY 17, 2022

What is a customer feedback solution? If a company has a complete and well-developed feedback solution, they can improve customer experience, reduce churn, and create a better product. . Customer sentiment : How do customers feel about your product and brand? Step 2: Determine what feedback methods will fill the gaps.

Feedback Software 246

Feedback Software Research Software User Testing Reporting Tools 246

Business of Software Conference

OCTOBER 23, 2019

How does your company’s product provide a solution for the pain points of your target customers and how do you talk about it through the sales cycle? It’s more than branding and messaging – your positioning should answer the question: “What is this and why should I care?”. What if we were using OKRs to measure our opportunities?

Blog 45

Blog User Friction Customer Experience Events 45

Userpilot

FEBRUARY 26, 2024

What is marketing funnel analysis? And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. What is marketing funnel analysis?

Analytic Tools 100

Analytic Tools Data Visualization Feedback Software Research Software 100

Andrew Chen

FEBRUARY 26, 2024

I met tons of incredible people, some of whom went on to create major products and found unicorn companies. Although the intros were very light on context, people were willing to grab coffee and share what they were working on, and what they’ve learned over the last couple years. I learned an incredible amount.

User Testing 123

User Testing Customer Experience Blog Events 123

The Product Coalition

DECEMBER 19, 2022

Product adoption is hard. Photo by AbsolutVision on Unsplash Product Managers spend a huge amount of our time and effort thinking about what to build, and why, and then making sure what is built is the right thing. There are so many products that are half baked, and sort of suck, who win the market.

Customer Experience 116

Customer Experience Education Document Blog 116

Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. There are different types of brand activation campaigns, including experiential, digital, guerilla, and word-of-mouth marketing , among others. Let’s dive in!

Branding 99

Branding Analytic Tools Feedback Software User Testing 99

Dear Strategy

MARCH 15, 2023

What I don’t love quite as much (if I’m being honest) is writing! So, if I’m not too crazy about writing, and I absolutely love podcasting, then why have a blog in the first place? As it stands today, my last podcast was Episode 132 (recorded in April of 2022), while my last blog post was for Episode 130 (written in October of 2021).

Framework 97

Framework Workshop Blog Education 97

The Product Coalition

DECEMBER 11, 2023

Tasks such as automated text generation, image synthesis, and video editing are now facilitated by AI, contributing to streamlined workflows and increased productivity. What is AI for content creation? This ensures efficient resource allocation and optimization of marketing efforts, leading to better overall returns on investment.

Data Visualization 123

Data Visualization Artificial Inteligence Analytic Tools Research Software 123

The Product Coalition

FEBRUARY 25, 2024

From its humble beginnings as a DVD rental service to its current status as a global streaming powerhouse, Netflix’s evolution has been marked by relentless innovation and strategic adaptation to changing market dynamics. Over the years, Netflix continued to innovate and expand its offerings. UX Timeline, back to the past!

Analytic Tools 102

Analytic Tools Entertainment Customer Experience Data Visualization 102

The Product Coalition

APRIL 8, 2024

Product management is an attractive career path, and getting into the field is harder than ever. Why is product management an attractive career? For starters, product Managers generally have attractive salaries. Built In lists the average Product Manager salary at $128,820. What does it take to be a good product manager?

Product Management 111

Product Management Product Manager Customer Experience User Friction 111

TechEmpower - Product Management

JULY 31, 2023

What does the business do? Start by building just enough of your product to get early CAC and CLV signals (they won’t be perfect). Next, define what you need from a metrics and reporting standpoint. A : Activation - What % have a "happy" initial experience? How does it meet customers’ needs? How will you convert them?

Startups 104

Startups Product Research Customer Experience User Testing 104

Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Book the demo to see how you can use it to improve your marketing efforts and drive revenue growth.

Feedback Software 100

Feedback Software Analytic Tools Research Software User Testing 100

The Product Coalition

JUNE 18, 2023

Photo by Canva Studio: [link] The new AI tools are a boon to many professionals, including product managers. Product managers communicate with stakeholders, write specifications, prepare decks, analyze data, and create prototypes. Here are new tools that will boost their productivity.

Data Visualization 125

Data Visualization Feedback Software ChatGPT Product Management 125

Userpilot

APRIL 22, 2024

That’s where funnel marketing comes in. But what exactly is funnel marketing, and how can it supercharge your SaaS product growth? In this article, we break down the concept of the marketing funnel and share examples of practical strategies to give you a better idea of how it helps with user engagement.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Product Research 52

UX Studio

FEBRUARY 15, 2024

Before we get to that one, there’s an even bigger question to consider: What can this magical technology do for us as designers and researchers? Sure, ChatGPT takes the lead in most conversations regarding AI products, and nearly everyone knows about Midjourney. We ranked these products in terms of high, medium, and low trust.

Research Software 93

Research Software Product Research ChatGPT Generative AI 93

TechEmpower - Product Management

AUGUST 7, 2023

What does it mean to be a CTO for a startup? What does the role demand? Here’s a graphic from Socal CTO that illustrates the roles as they change over time: In its earliest days, a startup’s top need is often to produce a product. Getting something to market and getting funding override any other concerns. It might be.

CTO Coach 104

CTO Coach Fractional CTO CTO Fractional VPE 104

The Product Coalition

JANUARY 26, 2024

As we work together to make product learning accessible, we invite you to read these articles to learn more about what we do. By Jay Stansell and Tremis Skeete , for Product Coalition We all want to learn how to be better product people. We are a community of volunteers.

Article 121

Article Reporting Tools Education Definition 121