customer-interviews 
Product Talk
MARCH 2, 2022
Creating frequent touch points with customers is one of the core tenets of continuous discovery. I’ve often said that I believe interviewing customers frequently and consistently is a keystone habit. Question: When you talk to customers on a weekly basis, who should you be talking to? So that could be a current customer.
Mind the Product
NOVEMBER 28, 2023
A how-to guide for product managers on structuring customer interviews Read more » The post Interviewing customers has never been more important – here’s how you do it appeared first on Mind the Product.
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Intercom, Inc.
AUGUST 4, 2021
Preparing to interview for a new job is challenging. When we’re looking for our next incredible support teammate, we want to set up every candidate to give the best interview they can. When we’re looking for our next incredible support teammate, we want to set up every candidate to give the best interview they can.
Mind the Product
MAY 15, 2023
There are several reasons why a product manager might be a step or two removed from direct contact with customers. Read more » The post Interviewing customers: the art of asking questions appeared first on Mind the Product.
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
We all want to build successful products - and that means satisfied customers. Join Nick Noreña, educator, entrepreneur, and currently Innovation Coach and Advisor at Kromatic, as he covers how we can effectively action our findings from customer discovery conversations. Prove the value of your discovery efforts to stakeholders.
Mind the Product
JUNE 16, 2023
Product Director Marta Rolak looks at why talking to customers can be scary and shares some techniques to help product managers alleviate their anxieties during customer interviews Read more » The post Feeling uncomfortable about customer interviews?
Mind the Product
JUNE 22, 2023
Practical advice for maximising the opportunity for insights from customer interviews Read more » The post 5 strategies to conduct effective customer interviews for better product insights appeared first on Mind the Product.
Speaker: Jeannie Walters, Founder and Chief Experience Officer, Experience Investigators
Not sure what data you should be looking at to make loyal customers? This webinar will kick off with a candid interview with Jeannie on creating a perfect customer experience and end with an audience Q&A. Need help giving your CX a human touch? Are you struggling with making VoC the center of your company's mission?
Speaker: Sunil Parekh, Head of Product Management, SimplyInsured
Data can be qualitative or quantitative, and comes from multiple sources: customer interviews, product usage & funnel analytics, company financial performance, and internal stakeholders. How do you use that data to create a product roadmap that is aligned with your organization’s business objectives?
Speaker: Carrie Melissa Jones Founder, Gather Community Consulting
Mediocre, copycat brand communities that fail to deliver on employee or customer expectations. Confidently conduct interviews, surveys, workshops, and other forms of research that help your community deliver continued impact to your business. They simply move ahead with their communities and “iterate” as they go.
Speaker: Teresa Torres, Internationally Acclaimed Author, Speaker, and Coach at ProductTalk.org
Industry-wide, product teams have adopted discovery practices like customer interviews and experimentation merely for end-user satisfaction. As a result, many of us are still stuck in a project-world rut: research, usability testing, engineering, and a/b testing, ad nauseam.
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