Lenny Rachitsky

MARCH 12, 2024

Even better, the messages I get daily from listeners melt my heart. Creating a mix is a great strategy because it helps the world discover unknown-but-wisdom-rich people while still bringing listeners in with known names. average star rating across nearly 4,000 reviews. My podcasting lessons so far 1. People will start to come to you.

Technical Review 137

Technical Review Analytic Tools Research Software Feedback Software 137

Intercom, Inc.

NOVEMBER 27, 2019

A genius inbound marketing strategy. It’s in the name: a company inspired by the needs of salespeople has to be good at selling itself. Going East is definitely the area of focus in the future. Your messaging is off. Salesforce? Directly to Asia and the Middle East. This is truly cross-functional stuff.

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. So if we wanted to, we want to test a specific product name or a specific tagline, we can bring it to an audience of a few hundred or so and pick different options versus each other will do that for we'll save that for kind of larger launches. Thank you very much for having me, Rebecca.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Yes, my name is Marcus. So if we wanted to, we want to test a specific product name or a specific tagline, we can bring it to an audience of a few hundred or so and pick different options versus each other will do that for we'll save that for kind of larger launches. Thank you very much for having me, Rebecca.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userpilot

JULY 12, 2021

Heap is a comprehensive product analytics suite that tracks all sorts of in-app user interactions and requires no prior definition or configuration of events. Once you install Heap in your app, it starts tracking user activity from day one – no additional definition or configuration of events required. Source: heap.io.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Intercom, Inc.

JANUARY 31, 2019

The other thing was that we believed sales at its core was about result-driven communication – and if this was true, by definition we needed to focus mainly on creating communication software for people doing inside sales. We use the insights from our product as to what messages are resonating with the customers.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Intercom, Inc.

DECEMBER 2, 2019

From new navigation features and refreshed product names to several brand new apps, there’s definitely something for everyone. “Messages is now called Outbound because it’s home to more than just messages” Most significantly, Messages is now called Outbound because it’s home to more than just messages.

Outbound 38

Outbound Customer Experience Customer Feedback User Testing 38

Mixpanel

FEBRUARY 23, 2021

Many definitions of product-market fit are murky, and the pathway to get there even murkier. More than one expert we spoke to pointed to Lenny Rachitsky’s definition matrix, which optimizes for retention, growth, and profitability. And this is what we heard. The problem with defining product-market fit.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Intercom, Inc.

JULY 23, 2018

With a high volume of inbound leads, you have a long tail of small accounts that individually are worth less in ARR but collectively could mean a big pay day for your company. I use these templates as a skeleton for my message and then I add color based on what I know about the account to make it unique.

Customer Experience 151

Customer Experience Messaging Inbound Research Software 151

Intercom, Inc.

FEBRUARY 27, 2020

We’re even changing the name of what used to be Answer Bot. Does the single biggest topic people ask about cover 1% of your total inbound volume of questions? But another Intercom product is Messages. I wouldn’t claim to be a speaker, but I definitely studied the language for a few years.

User Testing 23

User Testing Artificial Inteligence Data Visualization Customer Experience 23

Intercom, Inc.

APRIL 21, 2022

Messaging is increasingly ubiquitous in our personal lives, yet we still pick up the phone to talk to support in the same way we did 50 years ago. Switch to messaging mid-call. Switch is the best of both worlds: it combines the personal touch of a phone call with the convenience of messaging. The clue’s in the name.

Customer Experience 118

Customer Experience Messaging Technology Naming 118

Intercom, Inc.

MARCH 29, 2022

And we have over 180,000 teammates logging into Intercom every month, using our platform to send over 500 million messages and reply to over 20 million conversations. We’re used to being left on hold, being swamped with irrelevant messages in spam, trying new products or features that are just hard to navigate and use.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Intercom, Inc.

MAY 21, 2020

“ At the end of the day, expectation setting is the name of the game here” Ryan: Definitely. After doing a bit more research, we realized that at the end of the day, expectation setting is the name of the game here. Ryan: On the other side of things, we have this thing called the Inbound Custom Bot.

User Testing 221

User Testing Customer Experience Data Visualization Reporting Tools 221

Pragmatic Marketing

NOVEMBER 9, 2009

There is no single, definitive “agile method.” Product owners can close the gap between a product manager’s inbound role (that is, understanding the needs of the marketplace) and the development team’s need for product direction (that is, understanding the detail of personas and their problems). Spotting fundamental flaws.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Business of Software Conference

JANUARY 16, 2020

So positioning is not the same thing as messaging. Name me a couple of features. You’re definitely not a database.’ And they name this thing. One inbound leads increased by 100% which establish business that’s a lot. It’s not a tag line. It’s not your vision in the market. Salesforce.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108