Sat.Dec 02, 2023 - Fri.Dec 08, 2023

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The Simple Way To Marry Company Strategy and Product Strategy

Product Management University

Here’s the easiest way to marry company strategy and product strategy. The first order of business is to make a clear distinction between your company’s financial goals and strategic goals. They’re often conflated. Financial goals are just that. While meeting those goals is critical to your organization’s success, financial goals themselves aren’t the same as strategic goals.

Strategy 130
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Product Demos: How to Sell Solutions Versus Products

Product Management University

Here’s a simple three-step approach for your product demos that will help you sell solutions versus products. It’ll make differentiation easier and improve your sales win rates. In many cases, the product silos that exist within product management become transparent to buyers during the sales cycle, creating the perception you’ve got a bunch of fragmented products instead of integrated solutions.

Demo 130
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How Subway’s Product Managers Are Going To Come Back

The Accidental Product Manager

Subway product managers have to come up with a comeback plan Image Credit: Mike Mozart I’m pretty sure that even if you didn’t know it, there are more Subway sandwich restaurants out there than there are McDonald’s restaurants. With the chain being that large, you would expect that they must be doing quite well. In the past that has been the story.

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Product Dogfooding in Software Development: A Quick Guide (+Best Practices)

Userpilot

Dogfooding means eating your own dog food. Wait! What? What does it have to do with product management or product design? That’s what you’ll find out from this article. Let’s dive in! TL;DR Product dogfooding is a testing practice. It involves teams using their own product internally to identify issues and opportunities for improvement.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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The Critical Role of Product Strategy When Money Is Scarce (Part 1?—?Seed)

The Product Coalition

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. When VCs and customers aren’t throwing money at whatever you tell them, it becomes a critical tool. Here is how a product strategy can help you create business results, even when the market is not in your favor. Photo by Nonki Azariah on Unsplash Last week I had a pleasant surprise.

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Product Design: The Ultimate Guide for Building Great Products

Userpilot

Product design is much more than an aesthetic and intuitive UI. Our ultimate guide explores: What exactly product design involves How to design successful products , and Tools that can help you design them. Let’s get right into it! TL;DR The aim of the product design process is to create products that solve genuine customer problems, are functional, and offer a positive user experience.

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Product Strategy and Product Discovery

Roman Pichler

Listen to the audio version of this article: [link] What is Product Discovery? Product discovery is the process of “figuring out a solution to a problem we’ve been asked to solve,” writes Marty Cagan. [1] It involves understanding and selecting user needs, exploring solutions, and choosing the most appropriate one. Let’s make this more concrete by looking at a popular product discovery tool, Teresa Torres’ Opportunity Solution Tree (OTS). [2] Before I proceed, let me point out that I am neither

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Feature Scoring in Product Development: When to Do It and Why

Gocious Blog

Choosing between two great options is a struggle for anyone. When faced with the decision, there can be a feeling of loss for the choices not selected. When it comes to ideas and group discussion, it can even feel personal. The more options thrown into the mix, the more challenging the decisions become.

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SUNDAY REWIND: 8 rules for flow in product

Mind the Product

Earlier this year, Ebenezer Diagi, Product Manager and Designer at ZIMVEST wrote a great guest post for Mind the Product on engaging your users through flow. In this Sunday's rewind, we look back to this engaging piece. Read on for a quick recap. Read more » The post SUNDAY REWIND: 8 rules for flow in product appeared first on Mind the Product.

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Opportunity Solution Trees: Visualize Your Discovery to Stay Aligned and Drive Outcomes

Product Talk

Opportunity solution trees help product teams chart the best path to their desired outcome. They keep the team aligned as they manage the messy cycles of continuous discovery. Opportunity solution trees help product teams chart the best path to their desired outcome. – Tweet This In this article, we’ll cover what an opportunity solution tree is, the benefits of using one, how to create one, and so much more.

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Why A Customer Account Roadmap Is Beneficial & How To Create One

Product Management University

The word roadmap usually conjures up thoughts of a product roadmap for people in a technology product company. For customer success managers though, the intent of a customer account roadmap, while similar, is bit more surgical than a product roadmap when it comes to defining success and leading customers to it. Think of the customer account roadmap as the perfect blend of account strategy, execution tactics, and a metrics dashboard that simplifies everything for both the customer success manager

Roadmap 130
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How to reduce churn and grow revenue opportunities with better customer onboarding

Alchemer Mobile

Improve customer adoption and onboarding with continuous feedback By Jasper Lipton, Alchemer Senior Product Marketing Manager, and Vanessa Bagnato, Alchemer Director of Product Marketing Successfully onboarding a new customer has long term impacts on your business, and can improve adoption, reduce churn, and increase revenue. With the ability to automate manual steps and customize the Alchemer Platform to fit your onboarding needs and business, you can collect the information you need to help cu

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Strategic alignment in product – Martin Eriksson (Product Partner, EQT, Mind the Product)

Mind the Product

Join us for an insightful conversation with Martin Eriksson, EQT Product Partner and Co-founder of Mind the Product. Martin unveils The Decision Stack, a model to empower product teams in making more effective decisions. We dissect the five steps of this model, demonstrating the power of a defined vision, cohesive strategy, and an understanding of objectives, opportunities, and principles.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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The Critical Role of Product Strategy When Resources Are Limited (Part 2?—?Rounds A, B, and Later)

The Product Coalition

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. At some point, the results you expected and even produced in the past aren’t replicating. You add features, you replace salespeople, but it doesn’t help. You blame the market, but often that’s just overlooking the real problem.

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466: Use the 4 leadership motions to be more effective – with Janice Fraser

Product Innovation Educators

How product managers can navigate leadership challenges Today we are talking about four leadership motions that enable increased organizational effectiveness and productivity and alleviate organizational friction, waste, and indecision. The motions reflect a need for leadership change as organizations struggle for higher performance while supporting employees.

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Product Experimentation Guide for Product Managers

Userpilot

A mindset of product experimentation is vitally important for product success and growth. If product managers can consistently apply the scientific method, analyze the effect of multiple variables changing, and gather reliable data about the future direction of the product, they’re in a strong position to improve customer outcomes. Ready to learn more about experimentation?

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Image generation AI: A paradigm shift in creativity and governance

Mind the Product

AI image generation provides creators with new and exciting capabilities but also raises some profound ethical questions. We look for a way forward that will harness its immense possibilities while also ensuring safety, transparency and responsible governance. Read more » The post Image generation AI: A paradigm shift in creativity and governance appeared first on Mind the Product.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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GPT Needs UXR

dscout People Nerds

User research can help us understand and utilize GenAI both effectively and ethically. But GenAI can also provide opportunities for UXR at a pivotal time.

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Revenue Goals are Not Company Strategies

Mironov Consulting

We’re in the Silly Season: companies of all sizes are doing annual planning — intending to lock down 12 months of iron-clad commitments, non-negotiable delivery dates, major organizational changes, and accurate predictions of revenue.  In my experience, this is mostly ineffective if it’s done only once a year — especially if focused on how much money we need to make, rather than how we’re going to make it.

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How to Use Data-Driven Insights to Drive SaaS Growth

Userpilot

Data is the backbone of modern marketing. Thus, properly harnessing data-driven insights is key to achieving product growth and business success. This article explores what data-driven insights are and why they are important. It will also guide you through uncovering and harnessing these insights in your SaaS business. TL;DR Data-driven insights are the conclusions reached from analyzing raw data and identifying the patterns and trends in them.

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Driving digital innovation in fashion: Adriana Hoppenbrouwer-Pereira

Mind the Product

Adriana Hoppenbrouwer-Pereira Is the Co-Founder of the Digital fashion platform The Fabricant. We caught up with her at Web Summit 2023 to hear about her experiences in launching a disruptor product within the fashion industry. Read more » The post Driving digital innovation in fashion: Adriana Hoppenbrouwer-Pereira appeared first on Mind the Product.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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How Value and Cost of Delay—Not Cost Savings—Applies to Centralization Decisions, Part 2

Johanna Rothman

In the first post, How Centralization Decisions Create Friction, Increase Cycle Time, and Cost Money, Part 1 , I explained how centralizing even relatively small decisions to centralize has high costs. Why do organizations centralize? To supposedly capitalize on “economies of scale.” That's the problem of understanding the cost of work—but not the value of that work.

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How to Safeguard Employee Personal Information: Offshore Team Case

TurnKey Labs

Ever wondered about the true cost of leaving your offshore team’s data unprotected? Picture this: cybercrime is estimated to cost the world a staggering $10.5 trillion annually by 2025. Cybercrime is no longer a distant threat; it’s an impending financial storm.

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Customer Experience Management vs Customer Relationship Management

Userpilot

Customer experience management vs customer relationship management? Both are important for affecting your customers, but what exactly are they, and how do they differ? Read on to find out their key differences and how they work together to help grow your product. TL;DR CEM focuses on the entire user journey with a brand, addressing needs and expectations at all touchpoints.

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Stop “protecting your team”

Mind the Product

Amanda White, senior product manager at Tanzu Labs, looks at the unintended consequences of protecting product teams from interruptions and suggests that more importance should be placed in developing balanced teams with high levels of autonomy. Read more » The post Stop “protecting your team” appeared first on Mind the Product.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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OEM Analytics: What Is it & How Does it Work?  

Reveal

Reveal Embedded Analytics In the dynamic world of data analytics, the demand for comprehensive and integrated solutions has reached unprecedented levels. In response to this pressing need, OEM analytics has emerged as a pivotal force in reshaping how businesses harness and interpret their data. This article aims to serve as a guide to understanding the benefits and competitive advantages of OEM analytics, offering valuable insights into selecting the right OEM analytics solution.

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All the Key Benefits of Staff Augmentation – and Why Top Software Companies Use It

TurnKey Labs

Time is the one thing we can’t control. And this is no more true than in software development, where there always seems to be a looming launch deadline or milestone around the corner at all times. To speed up development, companies look to automate as much as they can though this only goes so far.

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Mixpanel Funnels: Features, Report Types, and Use Cases [+ Better Alternative]

Userpilot

Mixpanel Funnels lets you use product analytics to measure how user flows lead to different actions being performed in a particular series. This guide will walk you through what Mixpanel Funnels is, which settings you can adjust for each funnel report, and show you a few key use cases. TL;DR Mixpanel Funnels are reports that show you the drop-off conversion rates throughout different funnel steps.