Userpilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? Strategic account management increases customer lifetime value , drives up referrals and revenue, and reduces customer churn. Get more referrals : Account management focuses on retaining existing accounts by keeping them satisfied.

Feedback Software 93

Feedback Software Analytic Tools Product Research User Friction 93

Userpilot

MARCH 6, 2024

To turn users into loyal customers and product advocates , consider loyalty programs and referral schemes. moment , adopting the product, converting to paid accounts, and promoting the product via WOM or referrals. It’s your job to make the transaction as smooth as possible and address any last-minute concerns.

Analytic Tools 95

Analytic Tools Data Visualization Research Software Onboarding KPIs 95

Userpilot

APRIL 22, 2024

Encouraging referrals and reviews to expand word-of-mouth. Delivering value to your customers throughout their journey creates more opportunities for upselling, cross-selling, and referrals. Then craft an onboarding path that addresses their specific jobs-to-be-done (JTBD) and responsibilities. Welcome survey example.

Analytic Tools 83

Analytic Tools Feedback Software Research Software Customer Experience 83

PMLesson's Ace the PM Interview

JULY 25, 2022

🍎 Trying to get a referral at Apple? Check out Exponent's free j ob referral tool. Connect directly with Apple employees and Exponent alumni who landed a job. What does that mean for you and your job in the coming months and years? Job referrals act as an internal vote of confidence.

Customer Experience 52

Customer Experience Software Engineering Reference Engineering 52

The Product Coalition

NOVEMBER 29, 2022

They care about academic performance and job prospects more than their predecessors. In comparison with millennials, they are more likely to experiment when choosing a job (for example, searching for positions in solution architects ). LinkedIn researchers state that zoomers change jobs more often than millennials.

Research Software 115

Research Software Product Research Transportation Customer Experience 115

Userpilot

AUGUST 18, 2022

Investing in a customer advocacy program boosts brand awareness, reduces acquisition costs, and drives word-of-mouth referrals. Customer advocacy falls under the fourth stage of the AARRR user journey – Referral. Segment users based on their jobs to be done to give engagement a boost. Drive word-of-mouth referrals.

User Testing 98

User Testing Customer Experience Customer Feedback Feedback Software 98

PMLesson's Ace the PM Interview

JUNE 21, 2022

Being one of the biggest tech companies on the planet, it should be no surprise that landing an interview (and a job offer) at Meta is no easy feat. What does that mean for you and your job in the coming months and years? Nevertheless, this doesn't mean you should simply find a referral from just anyone you can at Meta.

Feedback Software 52

Feedback Software Software Engineering Reference Messaging 52

The Product Coalition

MARCH 3, 2023

good search terms, complementary services that can send referrals). Eventually, I discovered Jobs To Be Done. Instead of personas, I fill out a “Job Card” for each use case. (It usually converts better than talking about the product.) 2) Where do they look for solutions? So I can turn up there (e.g. What were you hoping to do?

User Testing 148

User Testing Research Software Feedback Software Product Research 148

Userpilot

JULY 22, 2023

Use growth loops, content marketing, and referral programs to drive user acquisition. There are various forms of growth loops such as referral programs, social sharing, and user-generated content but they all share three main components: input, output and action. upselling vs cross-selling). The three-stage growth loop framework.

Feedback Software 84

Feedback Software User Testing Strategy Onboarding KPIs 84

Usersnap

OCTOBER 21, 2021

How often are you as a potential customer looking for a tool to help get your job done better? What can you do to get better customer feedback , and leverage that into amazing customer referrals that drive business leads and customer growth? Customer referrals are an effective and seamless way to get new customers and boost business.

Product Research 93

Product Research Feedback Software User Testing Research Software 93

PMLesson's Ace the PM Interview

APRIL 13, 2022

Anton is passionate about helping college students and young professionals land their first jobs in tech. About eight years ago, Anton was wrapping up a Master's degree and was looking for a job. Product management roles are often some of the first jobs posted for companies on track to grow.

Product Management 52

Product Management Product Manager Technical Review User Testing 52

Userpilot

AUGUST 14, 2023

The Pirate Metrics Framework is a great growth marketing framework – covering the 5 stages of acquisition , activation , retention , referral, and revenue. Use growth loops like referral programs to drive potential users to your app. Referral: Loyal users become brand advocates. Evernote’s referral page.

Onboarding KPIs 96

Onboarding KPIs Strategy Marketing User Testing 96

Userpilot

JUNE 5, 2023

There are six stages of the funnel: Acquisition , Activation , Adoption , Retention , Referral , and Revenue (AAARRR); and, success is measured differently across each stage. Referral – At this stage, your users become avid product advocates and start recommending your product to others. SaaS Conversion Funnel.

Analytic Tools 82

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 82

Userpilot

JANUARY 9, 2023

You can find excellent SaaS micromarketing examples in companies like Slack – with its viral growth loops, Kontentino – with its targeted welcome survey, Airtable – with the contextual upsell, and Dropbox – with its referral benefits. A deep understanding of each persona (age, gender, geography, job title, etc.)

Research Software 95

Research Software User Testing Strategy Customer Experience 95

PMLesson's Ace the PM Interview

MAY 4, 2022

The most important step you can take is getting an internal referral from a current employee at the company. Here's a guide on how to get that referral, and why it's so important. Why Referrals Matter Getting a referral at Amazon can make or break your ability to make it to the interview round.

Technical Review 52

Technical Review Reference Weak Development Team Software Review 52

Lenny Rachitsky

DECEMBER 12, 2023

and picked out the cream of the crop, organized by their job-to-be-done. I want to accelerate my PM career Fundamentals 14 habits of highly effective product managers How to know if you’re doing a good job as a product manager What is product management How to get into product management (and thrive) Should I become a product manager?

User Testing 88

User Testing B2C Product Research B2B 88

Userpilot

OCTOBER 4, 2022

Facebook does a great job at encouraging customer engagement with different fun banners. Facebook does a great job at encouraging user engagement with different fun banners. Encourage customer referrals (Dropbox). Well executed, your referral program also has the power to convert ordinary customers into loyal fans.

Feedback Software 97

Feedback Software Customer Experience Customer Feedback Data Visualization 97

Userpilot

OCTOBER 10, 2022

Other customer satisfaction metrics include the product-market fit score, the customer effort score (CES) , the customer satisfaction score (CSAT ), the customer health score , and the actual number of referrals. To increase their motivation to promote your product, build marketing and referral schemes that reward them for their effort.

User Testing 93

User Testing Feedback Software Onboarding KPIs Analytic Tools 93

Userpilot

AUGUST 31, 2022

Why you should care about building your fanbase: increased word-of-mouth referrals, access to feedback that will help you improve, and less marketing and acquisition costs. Users go through the AARRA funnel and become raving fans at the fourth stage(Referral). Here are some immediate benefits: Raving fans drive word-of-mouth referrals.

Feedback Software 94

Feedback Software User Testing Customer Experience Onboarding KPIs 94

Userpilot

JULY 8, 2021

Pirate metrics put simply, is a system for grouping and tracking metrics across different stages of the user journey : acquisition, activation, retention, referral, and revenue. SaaS AAARRR stages: acquisition, activation , adoption , retention ,revenue ( expansion )and referral. Referral stage metrics. In short- AARRR.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Framework 98

Userpilot

OCTOBER 3, 2023

TL;DR The 5 stages of the customer journey maps are Awareness, Activation , Adoption , Retention , and Referral. The referral stage refers to a phase in the customer journey where satisfied customers become advocates for your product and actively refer new customers or clients for you.

Onboarding KPIs 104

Onboarding KPIs Customer Experience User Testing Customer Feedback 104

Userpilot

FEBRUARY 14, 2021

The six stages of a SaaS Customer Lifecycle include Awareness, Conversion, Purchase, Activation, Renewal, and Referral. Hubspot’s six stages of a SaaS Customer Lifecycle includes Awareness, Conversion, Purchase, Activation, Renewal, and Referral. Figure out what “jobs” they want to get done with your product. Activation.

Feedback Software 95

Feedback Software Research Software Customer Experience User Testing 95

Userpilot

JULY 31, 2023

Loyal customers can become brand advocates, promoting your company through word-of-mouth , reviews, and referrals, leading to organic customer acquisitions. Instead, collect customer data with welcome surveys to understand users’ specific pain points and jobs to be done. It’s a simple way to build an emotional connection with users.

Feedback Software 97

Feedback Software Analytic Tools Data Visualization Customer Feedback 97

Userpilot

MARCH 6, 2023

Referral programs provide users with an incentive to recommend the product to others. You found a new tool that you want to use but you need other people to play with it for it to work, so you send them an invite, and the job is done. Dropbox offers extra storage for free while Revolut pays customers for referrals.

Onboarding KPIs 96

Onboarding KPIs Customer Experience Advertising Product Research 96

Mind the Product

JANUARY 23, 2020

It’s a product manager’s job to figure out how influencer marketing has changed the user experience — the look and feel of our products, and the user journeys themselves. So while you would get a conversion, you wouldn’t be able to track where the referral came from. The influencer gets a kickback, they post again, and so on.

User Testing 130

User Testing Marketing Reporting Tools Product Research 130

Userpilot

AUGUST 30, 2023

ActiveCampaign pays an average of $1350 per referral. Referral programs This is similar to affiliate marketing as they both motivate other people to bring customers to your business. The main difference: referral programs leverage existing customers, while affiliate marketers don’t necessarily have to be users of your software.

Research Software 102

Research Software Feedback Software Customer Experience Customer Feedback 102

TechEmpower - Product Management

JULY 24, 2023

It’s part of our job to ask questions about their plans, challenge their assumptions, and suggest paths to success. What are your referral sources, and what tracking do you need around these sources? The conversations are interesting and varied because they’re about new, exciting, different things.

Reporting Tools 208

Reporting Tools Analytic Tools Development CTO Coach 208

The Product Bistro

DECEMBER 7, 2018

The frequency of posts went from one a week to one a quarter (or less), and I focused on my day job. I was getting pretty solid referrals from them (checking my Google Analytics dashboard). As I have settled into a permanent (well, as permanent as any position is) role, the Product Bistro languished. My traffic started going up.

Data Visualization 195

Data Visualization Advertising Dashboard Reference 195

PMLesson's Ace the PM Interview

DECEMBER 27, 2021

In this article, we'll talk about why resumes matter, what Google looks for in your resume, some concrete tips to improve your resume, and several example resumes of candidates who have gotten the job at Google. The resume screen is the first of these stages, and usually included in the job posting where you apply for the role.

Technical Review 98

Technical Review Software Review User Testing Customer Experience 98

Userpilot

AUGUST 2, 2023

Introduce loyalty and referral programs. What are their goals, pain points , challenges, and jobs to be done? Following our example above, by knowing the customer’s primary job to be done , the design company will drive the new user to adopt the graphic design feature before showing them secondary parts of the tool.

Feedback Software 90

Feedback Software User Testing Customer Experience User Friction 90

PMLesson's Ace the PM Interview

DECEMBER 17, 2021

The most important step you can take is getting an internal referral from a current employee at the company. Here's a guide on how to get that referral, and why it's so important. Why Referrals Matter Getting a referral at Google can make or break your ability to make it to the interview round.

User Testing 52

User Testing Technical Review Software Review Data Visualization 52

Userpilot

FEBRUARY 27, 2024

We also look at the best analytics tools for the job. You do it by tracking how long it takes users to experience the feature value and start using it regularly to get a job done. NPS and CSAT at the Referral stage. In the article, we discuss just that. Let’s get into it! Churn and retention rates at the Retention stage.

Data Visualization 94

Data Visualization Analytic Tools Customer Experience Feedback Software 94

Userpilot

APRIL 23, 2023

The Pirate/AARRR framework focuses on metrics at different stages of the customer journey: Acquisition, Activation, Retention, Referral, and Revenue. Referral: when the users recommend the product to others. Referral stage At the referral stage, we will track just one metric – the Net Promoter Score (NPS).

Onboarding KPIs 92

Onboarding KPIs Framework Analytic Tools Feedback Software 92

Userpilot

NOVEMBER 7, 2023

Set up loyalty programs where you can reward your customers for leaving feedback, reviews, and bringing in referrals. Identify and dig deeper into your customers’ pain points and jobs-to-be-done. And with that info, craft an onboarding path that addresses their specific jobs-to-be-done (JTBD) and responsibilities.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

JANUARY 17, 2024

Encourage customers to enroll in referral programs to minimize customer acquisition costs. For example, you can divide customers based on their jobs-to-be-done and automatically launch relevant onboarding flows for their use case, highlighting only the features the user needs to reach their goals.

Feedback Software 102

Feedback Software Research Software Analytic Tools User Testing 102

The Product Coalition

APRIL 8, 2022

Starting a Company Is a Young Person’s Sport I founded a company when I was in my mid-30s, giving up a high-paying job to fulfill my entrepreneurial dream. And that’s why you hired a recruiter, asked some of your VC contacts for a referral, or posted an ad that led to me sitting in front of you to talk about what I can bring to the table.

Leadership 142

Leadership Weak Development Team Startups Vision 142

The Product Manager Coach Blog

SEPTEMBER 5, 2023

The Referral Advantage: A strong network amplifies your reputation. Being top-of-mind through active networking often leads to referrals, be it for job positions, partnerships, or client projects. Having a strong network means: Learning about job openings before they’re advertised. It’s about personal growth.

Research Software 52

Research Software Feedback Software User Testing Product Management 52