Roman Pichler

MAY 11, 2021

Myth #1: The product owner must ensure that the stakeholders are satisfied. But the value a product creates is ultimately determined by its users: No product will be successful in the long run if it does not solve a specific user problem, create a tangible benefit, or help the users achieve a specific goal.

Weak Development Team 325

Weak Development Team Product Research User Testing Customer Experience 325

Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? And how is it different from traditional marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

Research Software 98

Research Software Onboarding KPIs Definition Product Marketing 98

Roman Pichler

JULY 6, 2021

Be Prepared to Look after People, Not Products. When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Grow Your Leadership Skills.

User Testing 321

User Testing Product Research Weak Development Team Customer Experience 321

The Product Coalition

AUGUST 8, 2022

The story of how the first product of the information age was created and found product/market fit. Source: Wikipedia Gutenberg’s Entrepreneurial Journey Under these conditions, imagine how hard it was to launch a world-changing product. The result… a five year contract whereby three men became official partners.

Technical Review 143

Technical Review Development Team Review User Testing Research Software 143

Mixpanel

APRIL 18, 2024

Believe it or not, rolling out a new product can be a lot trickier for B2B companies. Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. And there are several reasons why.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

ProductPlan

JUNE 5, 2020

Continuing education plays a crucial role in long-term career success in just about any profession. Product management is certainly no exception. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment.

Certifications 105

Certifications Customer Experience Artificial Inteligence Product Management 105

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 89

Product Research User Testing Customer Feedback Research Software 89

Product Management University

FEBRUARY 5, 2020

If you use market segments and personas interchangeably, your market aim could be a little off! Use them in conjunction with one another though, and you have higher value targets for product management, product marketing, sales and customer success teams. Related Articles.

Marketing 130

Marketing Healthcare Article Product Marketing 130

Userpilot

MARCH 14, 2023

User segmentation is an essential strategy in product management. It improves customer experience, increases retention, and drives product growth. In this article, we cover: Why user segmentation is essential for product managers. JBTDs, user roles, etc.). The most common ways to segment users.

Analytic Tools 91

Analytic Tools User Testing Customer Feedback Feedback Software 91

Product Management University

FEBRUARY 16, 2017

Wealth made simple: news and articles from IRC Wealth. There’s a universal product management framework that takes product management, product marketing and sales enablement down to the lowest common denominator. Related Articles. The Product Management Career Ladder: Tactical.

Framework 100

Framework Product Management Product Manager Sales Training 100

Roman Pichler

MAY 11, 2021

Listen to this article: [link]. Myth #1: The product owner must ensure that the stakeholders are satisfied. While internal stakeholders such as marketing, sales, and support play an important role in successfully offering a product, it would be wrong to try to please them and to say yes to all their ideas and requests.

Weak Development Team 156

Weak Development Team Product Research User Testing Customer Experience 156

Product Management University

OCTOBER 6, 2020

In theory, and I emphasize in theory, the impact of a product led growth model should be very minimal on product management. For product marketing, it pretty much changes everything. What is Product Led Growth? In B2B, it changes everything about how you build, market, sell and acquire customers.

B2B 147

B2B Customer Experience Definition Demo 147

Roman Pichler

JULY 6, 2021

Listen to this article: [link]. Be Prepared to Look after People, Not Products. When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job.

User Testing 156

User Testing Product Research Weak Development Team Customer Experience 156

The Product Coalition

JULY 10, 2020

While some may say that a Product Manager is ‘the CEO of the product’, that’s not entirely true. But there are numerous differences that keep these two roles separate. As a Product Manager, you have very little authority. Saying that…many Product Managers have actually gone on to become great CEOs.

Product Management 101

Product Management Product Manager Management Management 101

Mind the Product

MARCH 12, 2020

Product operations is an emerging function. How does it help modern product management organizations to scale effectively? Similar to the emergence of design ops in the last five years, product operations fulfills a need to streamline a scaling function. What product ops is. What Product Managers do.

Product Research 186

Product Research User Testing Weak Development Team Customer Experience 186

The Product Coalition

AUGUST 6, 2023

We asked product leaders how they lead daily standup activities. By Tremis Skeete , for Product Coalition Daily standups — the daily meetings product team members are either excited about or quietly dread. How do product managers lead standups? Here’s what they said. What work and/or research will you do today?

Research Software 137

Research Software Reporting Tools Product Research User Testing 137

Product Management University

MAY 21, 2020

Are there any simple ways to determine the value of our products in a way that can be measured? The simplest way to quantify the value of your product portfolio, your solutions and your products is to do it from the customer’s viewpoint. Here’s a great exercise for product management, product marketing and sales.

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Certifications Workshop Reference Naming 130

Product Management University

APRIL 9, 2020

If there was ever a time to make sure your product priorities and marketing messages are in lockstep with the new priorities of your target customers, it’s now. Here are three things you should do ASAP. The outcomes your customers need and expect from your products might be very different than they were before the pandemic.

Customer Experience 130

Customer Experience Healthcare B2B Framework 130

The Product Coalition

MAY 15, 2019

As a result, like many others I too have started to think of myself as more of a “product person” these days?—? One signal I’ve been giving much thought too of late is the collision of two roles, Product Management and Product Ownership. are they one role, two roles? The answer is often unclear.

Product Management 92

Product Management Product Manager User Testing Product Research 92

The Product Coalition

JULY 10, 2019

© Knowledge Officer Product management is one of the most leading professions nowadays. If you are a junior product manager or someone who is inquiring about the role, you might find the role duties a bit confusing as the role won’t seem to have any precise or consistent definition.

Research Software 60

Research Software Feedback Software User Testing Customer Experience 60

Product Innovation Educators

OCTOBER 20, 2017

Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. 6 steps to product-market fit. (1) Liberal arts as a path to product management. Read several people’s paths to product manager in this article [link].

User Testing 48

User Testing Customer Feedback Product Marketing Marketing 48

The Product Coalition

JANUARY 10, 2021

Have you heard this before as a product manager? When I go to leadership meetings to talk about the product, I’m occasionally asked how long things are taking, or what is stopping us shipping X by Y date, or what is preventing us from reaching a key OKR by the end of the year?—?all Why does everything take so long to build?

Reporting Tools 112

Reporting Tools Product Management Product Manager Customer Experience 112

Userpilot

SEPTEMBER 11, 2023

What do you need to successfully navigate the different product launch phases? What will it take to turn your product into a bonafide growth engine ? TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market. What is a product launch?

Product launches 99

Product launches Product Research Data Visualization Research Software 99

The Product Coalition

DECEMBER 31, 2023

As a product leader, your role entails much more than leading the product itself. Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry.

User Testing 104

User Testing Workshop B2B Leadership 104

Gainsight

NOVEMBER 20, 2019

To truly excel in product management, you need to have a respect for design, an understanding of countless processes, a passion for problem-solving, excellent communication skills—the list goes on and on. Download three podcast episodes at the beginning of every week. Books for Product Managers.

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Books Blog Feedback Software User Testing 80

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. In this article, we take an in-depth look at the user persona creation process. A user persona answers three primary questions: Who is the user?

Data Visualization 95

Data Visualization Analytic Tools Research Software User Testing 95

Bain Public

APRIL 13, 2020

According to Alpha’s 2020 Product Management Insights Report , product management has entered the c-suite. As product management influences more high-level decisions and business strategies, partner alignment/collaboration becomes key. You don’t want to know the answer to a question you’re going to ask.

User Testing 52

User Testing Product Management Product Manager Customer Feedback 52

Bain Public

FEBRUARY 26, 2020

Thanks to Livescale, live shopping allows brands to monetize their social influence, promote their products on video, and sell online with live streaming solutions where orders and payment systems go right to their e-commerce platform. Who is the face behind the innovative product management?

Research Software 52

Research Software User Testing Feedback Software User Friction 52

Userpilot

APRIL 25, 2022

What is product leadership and how is it different from product management ? In the article, we’ll be discussing what the product leadership role entails and how it is different from the product management role. What is product leadership? Let’s dive in!

Leadership 94

Leadership Analytic Tools Research Software User Testing 94

The Product Coalition

AUGUST 4, 2019

Why are Product Management Books important ? Equally, there is more competition than ever to land those practical experiences in Product Management. If you’re looking for a voice of authority on Product Management, this is a pretty great one! The Product Book will help you take your first steps in product.

Books 60

Books Product Management Product Manager User Testing 60

The Product Coalition

JUNE 9, 2020

As a direct result, I became Head of Product. I wanted to share what I’ve learned after doubling both product and engineering teams. In my opinion, this is absolutely key for a product team. There’s no standard academic path for product people. It’s much more productive to delegate roles and responsibilities.

CTO Coach 78

CTO Coach Research Software User Testing Product Research 78

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product World. Product Marketing Rendezvous. Source: Product Marketing Alliance. Table of contents.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

The Product Coalition

DECEMBER 11, 2023

Part of your role as a product leader is pure management: management of the execution, and of the people who report to you. It can be quite challenging, both because it is objectively complex and because of time management. In order to succeed, make sure to create the management routines that would help you.

Reporting Tools 78

Reporting Tools Management Management Document 78

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch. Launch your product.

Product launches 85

Product launches User Testing Product Research ChatGPT 85

The Product Coalition

FEBRUARY 27, 2022

So you found a new position as a product leader, congratulations! Only among my consulting customers , two companies recently hired a new VP of Product. I decided to write this article to help you, product leaders, with your new position. and in product leadership positions there is so much of it! save it for then!

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Weak Development Team Leadership Data Visualization Positioning 139

Gainsight

APRIL 21, 2022

Since 2021, we have seen more product-led hypergrowth than in years past. According to an October 2021 Wired Magazine article titled “Earth’s Unicorn Population Is Exploding,” it was revealed that a record-breaking 264 companies were hitting “unicorn” status in the US, with VC investment hitting $240 billion. Product Experience .

Customer Experience 52

Customer Experience Data Visualization Analytic Tools User Testing 52

Mind the Product

FEBRUARY 25, 2020

It’s not rocket science that awesome products come from awesome teams, so what’s the key to creating and managing a team that’s designed for maximum impact? Here, taking advice from a number of product pros, we look at a selection of ways to build product teams and empower them to achieve success.

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Weak Development Team User Testing Workshop Magazine 118