How to Create a Jobs-to-be-Done Survey: Template & Questions
Userpilot
DECEMBER 13, 2023
The jobs-to-be-done survey is a great process to help you find out what your customers’ desired outcomes are, so you can make tangible improvements to your product that customers will find helpful. TL;DR JTBD surveys identify unmet customer needs and satisfaction, guiding product improvement and increasing customer happiness.
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