what-is-product-management 
Product Management University
NOVEMBER 21, 2022
Products are the lifeblood of your organization–without products, there would be no company. Staffing your organization with highly capable product managers is of utmost importance to ensuring the success of each product, but what happens when your portfolio starts to expand? This is your portfolio.
Gocious Blog
APRIL 16, 2024
Most customers don’t realize the number of people behind the complex products in their lives. From the product owners and managers to the team leads to the skilled technical employees, it takes a large, cross-collaborative team to design and build complex products.
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Alchemer Mobile
AUGUST 25, 2020
The worlds of marketing and product are colliding in new ways as customer experience takes center stage. For some brands, they’re moving the mobile app experience out from product and into marketing. So that leads us back to the purpose of this post: Redefining the role of mobile product managers. So, why the growth?
Product Management University
OCTOBER 16, 2023
Here’s a simple example of portfolio positioning and how it makes your product positioning more strategic. Your accounts payable product improves the customer’s cash flow. What CFO doesn’t want a stronger balance sheet? Your accounts receivable product further enhances cash flow. What is it?
Speaker: Scott Sehlhorst
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.
Userpilot
AUGUST 29, 2023
Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.
The Product Coalition
AUGUST 31, 2022
This is the first of several product management articles I will be writing until I successfully break into product management. This is for my fellow future entry-level product managers and other people looking to go into product management. As a product manager, data has to be your best friend.
Speaker: Nils Davis, Principal, NPD Associates
As a Product Manager, a big part of your job will always be to balance which features to develop, and which to scrap. Even when faced with many seemingly great requests, there is only so much time to develop what’s necessary. Don’t miss this surprising webinar from Nils Davis, author of The Secret Product Manager Handbook!
Speaker: Felix Watson Jr., Product Manager at Google, and Terrell Cobb, Designer at Microsoft
As more product teams adopt agile working styles, poor collaboration between Design and Product Management can harm a team’s ability to create consumer and business value. In this webinar they will teach you: 3 principles that allow Design and Product Management to work together more effectively.
Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior.
Speaker: Roman Pichler, Product Management Expert and Acclaimed Author
Leading stakeholders and development teams is notoriously challenging for product managers: They lack the power to tell the individuals what to do, but they need their support to progress the product. Use Product Management Today’s webinars to earn professional development hours!
Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting
A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets. A System of Metrics.
Speaker: Bruce McCarthy, Co-Author of Product Roadmaps Relaunched and Founder of Product Culture
There are various frameworks and tools that are designed to help product management teams understand what to build, but somehow teams are still shipping products that don’t gain traction. Many times, when companies are building their product roadmaps, they are not properly accounting for customer validation.
Speaker: Stewart Rogers, VP Products, Lambda Solutions
Your product is drowning in data. What about your data?!?! How can you use measure product usage data to effectively enhance the solutions? How do you balance the precious R&D time to maximize what you can measure for you and your Customers? how to select the right analytics product for you Customers.
Speaker: Bronwen Rees, Author and Lead Product Designer at Xero
Join Bronwen Rees, Author and Lead Product Designer at Xero, for a conversation that digs deeper than the recycled buzzwords. This session will cover: What inclusive design is, and why it's important. What biases are and how to avoid them. What you can do on both an individual level and a community level to promote inclusion.
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