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Celebrating a Decade of Delivering Results

Innovatemap

Launched in 2014, we’ll officially celebrate our 10th anniversary later this month. Since our start in The Speakeasy , our journey has been a testament to helping leaders we believe in achieve the product visions they believe in. But she needed a partner to translate her vision to a solution. “My

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Innovatemap announces team, services and geographic growth in 2021

Innovatemap

The agency serves high-growth SaaS startups and scaleups through excellence in product management, product marketing, product design, and brand. The growth is in direct correlation to the accelerated trend of startups and scaleups investing in a stronger digital presence for their brand and for product-led growth strategies.

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Tips for Rewriting a Digital Product

Roman Pichler

Wouldn’t it be great to make the product better, improve the user experience and add brand-new features? Finally, capture your insights and describe the product’s current strategy: the people it serves, the value it creates for the users and business, and its key features, for instance, by using my Product Vision Board.

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Driven by Purpose: The Secret Behind Successful Products

The Product Coalition

Product managers must articulate what success looks like for a product and rally a team to turn that vision into a reality. A few points to consider: 91% of consumers are likely to switch to a brand or product that supports a good cause, given a similar price and quality.

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The new Mixpanel.com: How to marry design with the right tech stack

Mixpanel

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The Mixpanel homepage circa 2014. Thinking through a rebrand Amir, our CEO at Mixpanel, has shared his thoughts on our new vision. What should a website do?

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The new Mixpanel.com: How to marry design with the right tech stack

Mixpanel

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The Mixpanel homepage circa 2014. Thinking through a rebrand Amir, our CEO at Mixpanel, has shared his thoughts on our new vision. What should a website do?

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The new Mixpanel.com: How to marry design with the right tech stack

Mixpanel

Over the past year, the design, brand, and engineering teams at Mixpanel have been working hard on a complete overhaul of how the world experiences us: our website. The Mixpanel homepage circa 2014. Thinking through a rebrand Amir, our CEO at Mixpanel, has shared his thoughts on our new vision. What should a website do?