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How Agile Has Changed Product Management

Roman Pichler

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 249
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How Agile Has Changed Product Management

Roman Pichler

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156
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The Biggest Difference Between Product Management and Portfolio Management

Product Management University

The biggest difference between product management and portfolio management is product management focuses specifically on the success of each product whereas portfolio management focuses on the success of the company (the portfolio) in chosen market segments.

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My Faith in True Market-Facing, Customer-Value-Driven Product Management Has Been Fully Restored!

Product Management University

After countless conversations, articles, webinars and conference sessions, I started to feel like the profession of product management had been reduced to…. Convincing stakeholders the above supports company goals (product strategy). Cranking user stories through the agile factory. Finding user problems.

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Run a Business, Not a Backlog

Speaker: John Mecke, Managing Director of DevelopmentCorporate, Jon Gatrell, Principal Partner at Market Driven Business

The role of a product manager has evolved significantly over the past 20 years. In today’s Agile world, product managers are expected to be leaders in market knowledge, strategy, organizational enablement, etc. Numerical literacy is a key skill for effective product managers.

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3 Empowerment Levels in Product Management

Roman Pichler

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

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One Critical Part of Product Management That Got Lost in Agile Development

Product Management University

Agile is a software development methodology. It’s not a way to do product management. It’s not how you do product marketing or sales. Agile development is a methodology for building software, and it’s a good one! There is, however, one critical part of product management that got lost in the shuffle!

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The Product Corner: Maximizing Impact, Reducing Hours, and Accelerating Roadmaps with Data

Speaker: Edie Kirkman - VP, Digital at Focus Brands

In this engaging webinar, we will explore how companies can become more efficient and effective in understanding customer interactions with their products. By leveraging data-driven insights, companies can accelerate time-to-market, enhance product quality, and align offerings with customer needs.