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For Your Reading: Articles for Product Coalition Writers

The Product Coalition

As we work together to make product learning accessible, we invite you to read these articles to learn more about what we do. So if you’re a writer who submitted an article to us, and you feel that what you’ve read here so far applies to you — then welcome to Product Coalition. We are a community of volunteers.

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Writing coach Leslie O’Flahavan on the dos and don’ts of customer messaging

Intercom, Inc.

Writing a clear, timely, and empathetic message to your customers is a very sought-after craft. For the past 25 years, she’s been helping people and businesses draft their own style guides and write better emails, chats, and social media messages to improve both communication and the customer experience. Say it like you mean it.

Messaging 118
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How To Align Your Product Strategy to Your Corporate Messaging

Dear Strategy

For those of you who are regular followers of the Dear Strategy podcast and blog, you know that, beginning with this episode, we will be moving away from answering direct strategy questions, and moving toward discussing real-world applications of some of the concepts that we’ve been discussing here over the past 4 years.

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Product in Practice: Building to Learn at Singularity Creations

Product Talk

So she began an educational journey, listening to podcasts and reading about product discovery best practices. This simple opportunity solution tree captures how Helena was thinking about messaging at the beginning of this process. So what we did was have the users send notifications to each other disguised as messages.”.

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Critical Insights to the CS Culture, Career, and the CCO Role Revealed in the 2021 Game Changer Podcasts

Gainsight

In the 2021 season of The Game Changer Podcasts, Gainsight’s Adam Joseph, Regional Vice President-EMEA, pulled out all the stops for his listeners. In episode 12, Adam recounted reading a Harvard Business Review article that said, “Culture is the glue that binds an organization together, and it’s the hardest thing for competitors to copy.”

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Reading list: Lessons learned about people management

Intercom, Inc.

Over the coming weeks, I, along with others on the team, will be selecting and sharing articles from the Inside Intercom archives that have proven helpful to our customers and visitors in the past. With so many of us looking for positive outlets for our increased time at home at the moment, we hope these articles can be helpful again.

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SaaS Product Announcement Examples [+ How To Create Them]

Userpilot

This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? A product announcement is a message used to communicate an update to both existing and potential customers on a product launch or new feature. You're in the right place.