B2B Product Management
SEPTEMBER 29, 2023
Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. And B2C products are products or services that are sold directly to consumers. Here is a brief overview of the key differences between B2B and B2C products.
Userpilot
NOVEMBER 21, 2023
If so, you should definitely watch the talk that Jason Knight , a product consultant and advisor, gave at this year’s Product Drive hosted by Userpilot. TL;DR Product managers often don’t get the due recognition for their work and their role is often marginalized by frustrated leadership or other teams. Let’s dive in!
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The Product Coalition
MARCH 23, 2022
I apply this lens to a startup that develops solutions in the health-tech market. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. Should the organization work with an outside consulting company (e.g. This might require a partner strategy.
Intercom, Inc.
DECEMBER 21, 2021
Throughout the year, we’ve talked to business leaders, experts, and pioneers about all kinds of topics: from creating world-class customer experiences to the challenges of running a business during the pandemic, from being an ally and addressing gaps in diversity to building technical leadership careers.
Mind the Product
JANUARY 30, 2019
Listen if you’d like to learn more about: The fundamental way marketplaces differ from other B2B and B2C models. Links mentioned in this episode: Sangeet Paul Choudary – in the Harvard Business Review ( Pipelines, Platforms, and the New Rules of Strategy ) and his personal site. Using metrics to drive product decisions.
Userpilot
JULY 30, 2021
The different types of product managers include the traditional product manager, the product owner, the growth product manager, the technical product manager, and the platform product manager. Type of product (B2B, B2C). Technical Product Manager role. What does a product manager do? Product leadership style. Evaluating ideas.
Mironov Consulting
AUGUST 8, 2017
Especially in B2C or B2B2C markets where our tech is part of a long value chain: perhaps our software helps some employee collect data to tune a service that improves delivery of some consumer product… Creating real-world value is a multi-step process involving many players. Bonus points for clarity. Just this once.
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