Intercom, Inc.

JUNE 1, 2018

About 50 percent of my time was spent communicating with potential users, whether that was asking them to try Intercom over email, meeting them at conferences, responding to them in blog comments or talking to them on Hacker News. Looking back, I didn’t see these activities as marketing with a capital M, but they absolutely were.

Startups 201

Startups Feedback Software Marketing Strategy 201

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Successfully launching a product requires proper planning which usually follows specific steps and checklists. Market Research.

Product Research 98

Product Research Feedback Software Research Software Product Marketing 98

Good Product Manager

MARCH 29, 2016

Upcoming Product Management and Product Marketing Events. It should be a great event — learn more and get your tickets today! This is one of the few events anywhere that is truly focused specifically on product management leaders and executives. This is shaping up to be a very busy spring!

Events 84

Events Product Research User Testing Customer Feedback 84

Good Product Manager

MARCH 18, 2019

My SiriusDecisions colleague Cristina De Martini and I are looking at agile adoption — not just within product management, but across multiple functions/departments including marketing and sales. Product Management Events This Spring. Thursday, March 28: Product School Webcast on Competitive Analysis.

Events 74

Events Agile Product Research Product Management 74

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Good Product Manager

MARCH 29, 2016

Upcoming Product Management and Product Marketing Events. It should be a great event — learn more and get your tickets today! This is one of the few events anywhere that is truly focused specifically on product management leaders and executives. This is shaping up to be a very busy spring!

Events 60

Events Product Research User Testing Customer Feedback 60

Andrew Chen

FEBRUARY 26, 2024

But eventually, I created a more successful strategy for myself, where I would simply document what I was learning. It was with this attitude that I began to write about viral loops, growth, hacking, measuring retention, and product/market fit, and all the other concepts that came to defined my writing. Thank you!)

User Testing 123

User Testing Customer Experience Blog Events 123

Good Product Manager

MARCH 18, 2019

My SiriusDecisions colleague Cristina De Martini and I are looking at agile adoption — not just within product management, but across multiple functions/departments including marketing and sales. Product Management Events This Spring. Thursday, March 28: Product School Webcast on Competitive Analysis.

Events 60

Events Agile Product Research Product Management 60

Userpilot

OCTOBER 15, 2021

There are seven types of product launch emails: product launch campaign, product launch email sequence, beta (early access) announcement email, new feature announcement email, pre-order announcement email, teaser email campaign, and event announcement email. Product launch campaign. Apple’s product launch.

Feedback Software 98

Feedback Software Research Software Product launches User Testing 98

Amplitude

AUGUST 14, 2018

If you are product nerds like us and hold learning sacred above all else, we are putting together an event just for you: Amplify 2018 —the product conference hosted by Amplitude. This is not your typical conference. We aim to be the most prestigious and influential gathering of product managers in the world.

User Testing 56

User Testing Reporting Tools Finance Engineering 56

Mind the Product

DECEMBER 24, 2020

Whether it’s at one of our conferences or meetups, we host events in over 200 cities around the world and love to invite product people to take the stage, share their insights, and push our craft forward. The post The 10 Product Talks You Should Have Watched in 2020 appeared first on Mind the Product.

Events 194

Events Product Marketing Product Strategy Marketing 194

Good Product Manager

FEBRUARY 8, 2016

Upcoming Events: Spring 2016. The events season is upon us! This is usually a busy time of year with ProductCamps, conferences, and other events, and this year is no different. It should be a great event — learn more and get your tickets today! ProductCamp St. Louis, which is now in its 5th year.

Research Software 60

Research Software Data Visualization Events User Testing 60

Good Product Manager

FEBRUARY 8, 2016

Upcoming Events: Spring 2016. The events season is upon us! This is usually a busy time of year with ProductCamps, conferences, and other events, and this year is no different. It should be a great event — learn more and get your tickets today! ProductCamp St. Louis, which is now in its 5th year.

Research Software 60

Research Software Data Visualization Events User Testing 60

The Product Cafe

JANUARY 18, 2024

We've been picking out the best stuff for you to learn more, improve your skills, and find the best events to meet new people and grow your network. Let's take a quick look at the top product people, books, courses, and conferences you should check out this year. This could be the conference that changes everything for you.

Artificial Inteligence 52

Artificial Inteligence Technical Advisors Customer Experience Certifications 52

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. Best reports, statistics, and product benchmarks.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Business of Software Conference

SEPTEMBER 4, 2023

Bridging Product, Marketing, & Sales STRATEGY MARKETING CULTURE Find out more about BoS USA 23 Book Now Learn how great SaaS & software companies are run We produce exceptional conferences & content that will help you build better products & companies. Unsubscribe any time.

Events 40

Events Books Strategy Product Marketing 40

Good Product Manager

OCTOBER 30, 2016

Three Tips for Aligning Product Management and Product Marketing. These roundtables are intimate, invite-only events for SiriusDecisions clients where we facilitate open discussion between functional leaders from different b-to-b organizations on a chosen topic of interest. Join me in Austin and San Francisco this Fall.

Product Marketing 60

Product Marketing Marketing Product Management Product Manager 60

Good Product Manager

OCTOBER 30, 2016

Three Tips for Aligning Product Management and Product Marketing. These roundtables are intimate, invite-only events for SiriusDecisions clients where we facilitate open discussion between functional leaders from different b-to-b organizations on a chosen topic of interest. Join me in Austin and San Francisco this Fall.

Product Marketing 60

Product Marketing Product Research Research Software Marketing 60

Userpilot

APRIL 21, 2024

We also share examples of different conversion paths and optimization strategies. From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Is it booking the product demo? Buying your product? Signing up for a conference? Userpilot events.

Research Software 104

Research Software Feedback Software User Testing Reporting Tools 104

ProductPlan

JUNE 5, 2020

There’s an abundance of books, podcasts, as well as events at your disposal that cover various product management topics. Books, podcasts, conferences, and in-house mentorships are all great channels for building your product management knowledge and expertise. The organization is a complete product management ecosystem.

Certifications 95

Certifications Customer Experience Artificial Inteligence Product Management 95

Userpilot

SEPTEMBER 4, 2023

Brands should utilize diverse channels from SEO to social media and implement strategies like content marketing to increase awareness. Tactics, like lead nurturing through emails and personalized product recommendations, help drive acquisition. Trends analytics : View trends on up to 4 events over a specific timeframe.

Data Visualization 98

Data Visualization User Testing Analytic Tools Customer Feedback 98

Gainsight

NOVEMBER 16, 2023

Throughout the journey of the event, attendees learned about emerging technologies that drive Customer Success (CS), from Customer Education to Community , Product Experience , and more. From bedazzled makeup looks to dazzling dance moves, we took time to unwind and have fun after concluding day 1 of the conference.

Customer Experience 52

Customer Experience Education Data Visualization Technology 52

Dear Strategy

APRIL 3, 2019

NOTE: This is the first installment in a special 5-part series on Understanding the Target Market for Your Product or Business. Dear Strategy: “How can I better understand the target market for my podcast (or any product for that matter)?”. That is, how to understand the target market for your podcast.

Strategy 53

Strategy Marketing Advertising Workshop 53

Mind the Product

JULY 9, 2019

After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.

Product Research 146

Product Research Customer Experience User Testing Entertainment 146

Userpilot

SEPTEMBER 14, 2023

Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. You normally use customer discovery questions as a part of the initial market and customer research. Their aim is to identify market gaps and unsatisfied customer needs. How easy is our product to use?

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Business of Software Conference

AUGUST 2, 2021

Part of the event was focused on raising capital for the purposes of international expansion. The insanely “optimistic” approach many people have to internationalising software products and if you’ve ever been in a meeting discussing this kind of strategy you’ll know what I mean. Name Change.

Naming 52

Naming Workshop Events Consulting 52

Userpilot

JULY 15, 2022

Make use of branded conference swag to promote your company at conferences and raise positive awareness. Sometime later, they attend a networking event where a former colleague talks about how x tool has helped them automate social media post scheduling. Five strategies to confront the dark funnel and make it work for you.

Analytic Tools 98

Analytic Tools Research Software Feedback Software Data Visualization 98

Mind the Product

JUNE 13, 2018

Joe Leech, Product Strategy Consultant. Joe Leech is a Product Strategy and UX consultant with 14 years experience helping companies and startups with product design, building the right stuff in the right order, and applying psychology in design and user experience. So what are you waiting for? Leadership Forum.

User Testing 90

User Testing Data Visualization Workshop Product Research 90

Business of Software Conference

SEPTEMBER 1, 2022

Having created and dominated the online storefront market for SMBs, this was a key part of Shopify’s strategy to build a business to last 100 years. It took a radical rethink of product, marketing and internal processes to make progress before ultimately, becoming a core piece of Shopify’s business. It is yours.

Enterprise 52

Enterprise Customer Experience User Testing Differentiation 52

Business of Software Conference

AUGUST 10, 2023

First full time sales person If you’re a founder, you found product market fit your hire hiring your first sales executive. They’ll also be digging deep into the change along with Bob Moesta at Business of Software Conference USA, Raleigh NC, October 2-4 2023. Unsubscribe any time. It is yours.

White Paper 52

White Paper User Testing Demo Customer Experience 52

Business of Software Conference

MARCH 11, 2021

Here’s a few that stand out in different ways but this is by no means a ranked list… Product, marketing, strategy, operations and company growth. Kathy Sierra, Serious Pony: Building a minimum badass user A completely different way of thinking about your product and your users. Upcoming Events.

CTO 52

CTO User Testing Customer Feedback Customer Experience 52

bpma ProductHub

DECEMBER 12, 2016

I’ll admit that early stage startups don’t always (think that they) need product managers BUT that’s not always the case. Heck, you could even start your own startup (after all, you do know a thing or two about product-market fit and how to create products, don’t you?). Wrapping it up in a bow.

Research Software 150

Research Software Product Management Product Manager Startups 150

Userpilot

SEPTEMBER 4, 2023

Brands should utilize diverse channels from SEO to social media and implement strategies like content marketing to increase awareness. Tactics, like lead nurturing through emails and personalized product recommendations, help drive acquisition. Trends analytics : View trends on up to 4 events over a specific timeframe.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Bain Public

JUNE 14, 2021

(Montréal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product of Bain Public joins Cédric Tawil, Director at Startup Grind Montreal , in a fireside chat discussing what the future of product management holds and how businesses can prepare for it. This fireside event is hosted by Cédric Tawil from Startup Grind Montreal.

Startups 52

Startups Research Software Product Management Product Manager 52

Mind the Product

SEPTEMBER 24, 2019

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016 her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. Now the Product Director at Symec, Lily also runs ProductCamp in Bristol & Bath.

Product Research 115

Product Research Customer Experience Entertainment Consulting 115

Andrew Chen

FEBRUARY 12, 2024

If you’re marketing, an event at a conference adjacent to dozens of other events, you have to catch the eye of attendees. Maybe you don’t actually have product market fit yet, or your marketing strategy. Perhaps your unit economics don’t yet work, or your team has major gaps.

User Testing 108

User Testing Product Research Testing Startups 108

Business of Software Conference

DECEMBER 17, 2020

She will share some of her experiences in helping to shape and scale a successful commercial strategy that has meant the company has grown incredibly quickly; from the outset, the intention was to establish a reputation in a key market before applying its AI know-how to other challenges, such as risk or compliance. Sketchnote.

CTO 52

CTO Management Management Leadership 52