Mind the Product

OCTOBER 14, 2019

Shipping product to 500 million users without knowing what strategy was? In this ProductTank San Francisco talk, Sam, now with that experience behind him and as Head of Product at Fivestars , outlines: What a good product strategy looks like. How to create a good strategy. What Is Good Strategy?

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Product Strategy Strategy Product Research User Testing 107

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision?

Product Research 120

Product Research Onboarding KPIs Product Strategy User Testing 120

Amplitude

MAY 30, 2020

The best product strategies exhibit a deep understanding of customers. They reflect how customers get value out of your product. And it’s definitely true when it comes to building products that create real, sustainable, profitable growth. What is a data-informed product strategy? It’s true in sales.

Data Visualization 75

Data Visualization Information Product Strategy Feedback Software 75

Mironov Consulting

DECEMBER 5, 2023

  (For fun, let’s call those things strategies.) ”  “Once product/engineering give us hard dates tied to exact feature definitions and use cases and Ideal Customer Profiles, Sales can form the right account-based selling teams.   ” What To Do?   [pause. 

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Data Visualization Strategy Artificial Inteligence Weak Development Team 78

Dear Strategy

OCTOBER 6, 2021

On this episode of Dear Strategy, we talk about the difference between a product strategy and a go-to-market plan, and why it’s important to have both of these key planning tools working together in harmony. That’s really all a strategy is – an overarching plan that provides context and meaning to a set of actions.

Differentiation 52

Differentiation Product Strategy Strategy Marketing 52

ProductPlan

FEBRUARY 1, 2021

Companies had to shift their product strategy. They had to shift their product strategy. My role was definitely more of a CEO role,” Tan said. “It I’m going to have to take on that more focused leadership role, put a strategy in place to steer us out of this conundrum.”. We had never run a meetup digitally.

Product Strategy 64

Product Strategy Strategy Leadership Consulting 64

ProductPlan

MARCH 17, 2021

At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. You don’t have to copy their approach, but you can tease out the best bits and blend them into the perfect strategy for you. Start with the product vision statement, then set out your goals and initiatives.

User Testing 66

User Testing Reporting Tools Data Visualization Customer Feedback 66

Mixpanel

MAY 20, 2020

That’s why I developed a new model for product-led engagement based on building adaptive product teams that, by definition, adjust their actions and behaviors to the organizational context. Below, I’m sharing some guiding principles to help teams move away from a one-size-fits-all approach to product strategy.

Weak Development Team 52

Weak Development Team Product Strategy Strategy Customer Experience 52

ProductPlan

FEBRUARY 4, 2021

Companies had to shift their product strategy. They had to shift their product strategy. My role was definitely more of a CEO role,” Tan said. “It I’m going to have to take on that more focused leadership role, put a strategy in place to steer us out of this conundrum.”. We had never run a meetup digitally.

Product Strategy 52

Product Strategy Strategy Leadership Consulting 52

Dear Strategy

AUGUST 25, 2019

Dear Strategy: “How do you make sure there is an effective inter-working between different levels in a dynamic strategy evolution?”. Dynamic Strategy Evolution” – that could be the name of a band! Most large companies have global product management functions and regional product management functions. End of story.

Product Strategy 40

Product Strategy Strategy Reference Workshop 40

Product Innovation Educators

NOVEMBER 16, 2020

It gave me a framework for integrating what a product manager does, and I have since taught it to many other product managers. . Today we are discussing strategy. This is the foundation for product managers as organizational strategy impacts product strategy. Today, we focus on strategy.

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Strategy Product Management Product Manager Framework 121

ProductPlan

MARCH 17, 2021

At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. You don’t have to copy their approach, but you can tease out the best bits and blend them into the perfect strategy for you. Start with the product vision statement, then set out your goals and initiatives.

User Testing 52

User Testing Reporting Tools Data Visualization Customer Feedback 52

Product Management University

FEBRUARY 1, 2024

The problem is you’re just getting started while the majority of your stakeholders are blissfully dusting off their hands thinking it’s done and eager to tackle the next product idea with carbon-copy expectations of success. The Product Version 1 and Done Dilemma – Root Causes! It’s part of the job.

B2B 147

B2B Vision Roadmap Framework 147

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Assess product strategy and adjust if necessary.

Weak Development Team 265

Weak Development Team Product Management Product Manager User Testing 265

Roman Pichler

MAY 4, 2022

You might not know, for example, which marketing strategy is most appropriate or which sales channels are most effective. You need the stakeholders’ active contribution to progress the product and reach the product goals. I believe that the first definition is more helpful, especially in an agile context.

Product Research 298

Product Research Agile User Testing Framework 298

The Product Coalition

JUNE 18, 2023

It took me time to understand that I need to present myself as a product leadership coach and product strategy expert rather than a consultant. One other misunderstanding that was much harder for me to explain was related to how people understood the word ‘product’ in what I do. If you are only beginning, it’s clear why.

Naming 131

Naming User Testing Feedback Software Weak Development Team 131

Product Management University

APRIL 8, 2024

Before we dive into those, let’s look at a few opportunities where product management teams can take a much stronger leadership role in the organization. Building a Market-Facing Product Management Discipline The definition of “market” has more than its share of ambiguities. Short of corporate strategy roles, it’s not!

Leadership 147

Leadership Marketing Product Management Product Manager 147

ProductPlan

JANUARY 11, 2024

To make sure we’re speaking the same language, let’s level set on the definition of OKRs: OKRs : a management strategy for setting business objectives and measurable outcomes. Define specific goals : Set specific and achievable goals in alignment with your product strategy. GQMs are often compared to OKRs.

Analytic Tools 87

Analytic Tools Customer Feedback Framework Customer Experience 87

Product Management University

AUGUST 15, 2023

If product priorities are shaped by market segment priorities instead of individual product needs, aren’t the priority debates just shifting from products to markets? It’s a logical question but the answer is a definitive no. Definitely yes but it’s not as complicated as you might think.

Product Management 246

Product Management Product Manager White Paper Management 246

The Basics of Product Management

JUNE 21, 2020

What Is Product Roadmap? The product roadmap is the foundational guiding document that defines the vision for the product. It is a product strategy document that is used as a source of truth by the product team, the development team, external stakeholders, etc.

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Definition Roadmap Product Research User Testing 59

The Product Coalition

AUGUST 14, 2022

One seasonality that definitely happens but I don’t have a clear explanation why, is with accelerator programs. For some reason, most of them want my product strategy and product-market fit lectures during May and June, every year. Something definitely didn’t work. That’s why the product strategy is so important?—?it

User Testing 128

User Testing Feedback Software Product Research Customer Feedback 128

The Product Coalition

SEPTEMBER 8, 2022

We had a product lifecycle, although… it wasn’t documented in a playbook. I thought we were in good shape, given that this was the next release of an existing software product. The strategy was complete, the build was in process, and we were ready to activate. What is product lifecycle management (PLM)? Product Strategy.

Software Review 107

Software Review Product Research Onboarding KPIs Government 107

Userpilot

JUNE 25, 2021

And that’s because of the Product Adoption Curve. The Product Adoption Curve shows how a product is adopted through multiple segments of the market. Understanding this lets you craft a product marketing strategy for every stage of product adoption.

Analytic Tools 59

Analytic Tools Feedback Software Research Software User Testing 59

Userpilot

NOVEMBER 20, 2023

Tech PMs work actively with product teams on the product vision and strategy. A big part of their job is managing the roadmap and prioritizing technical initiatives in the product backlog. Their technical expertise allows them to identify risks and develop effective mitigation strategies. Product vision.

Analytic Tools 105

Analytic Tools Feedback Software Research Software User Testing 105

The Product Coalition

MARCH 21, 2019

I want you to do it because I think we (the collective high-tech community) should be putting out “better” products. By my personal definition of better. But who am I to judge what is “better” for your product? You test the new checkout flow of your eCommerce site and you get a definitive answer to whether it increases revenue.

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Definition User Testing Product Research KPI 60

Intercom, Inc.

NOVEMBER 25, 2019

Five years ago I wrote about how product strategy means saying no – you must ruthlessly protect your product from feature creep. . Saying no, however, is just one part of a successful product strategy. The meeting point of company and product strategy. Des: Welcome to Intercom on Product.

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Product Strategy Strategy Research Software User Testing 187

Product Management University

OCTOBER 11, 2023

All the feedback from customer success and their strategic account planning meetings goes directly back to product management as high-definition voice-of-customer (VoC) input. The Bottom Line on Integrating Business Processes vs. Products Here’s the bottom line.

Product Research 130

Product Research Feedback Software Differentiation Management 130

Roman Pichler

JUNE 1, 2020

A stakeholder is anyone who has a stake in your product, who is affected by it, or who shows an interest in the offering. While this definition includes users and customers, I use the term in this article to refer to the internal business stakeholders. Involve the Stakeholders in Important Product Decisions.

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Weak Development Team Product Research Customer Experience Workshop 305

Dear Strategy

MAY 26, 2020

On this episode of Dear Strategy, we answer the following question…. Dear Strategy: “What are the key elements to have in a successful strategy for a non-core product? The key to this answer has to do with the way you choose to define what a “non-core product” is. And what things should we avoid?”. Problem solved.

Strategy 52

Strategy Branding Construction User Testing 52

Lenny Rachitsky

APRIL 9, 2024

Instead, I believe that AI will have the most profound impact on the high-level (and historically most valued) skills of product management: developing a strategy, crafting a vision, identifying new opportunities, and setting goals. That sounds a lot like a tool that would be incredibly good at identifying a clever strategy.

Data Visualization 120

Data Visualization ChatGPT Research Software Product Management 120

Emerge Insights

JANUARY 12, 2024

A design strategy is how you can ensure each product in your portfolio remains successful from concept to execution. Design strategy is focused on creating greater accountability when it […] The post What is Design Strategy? You need a guiding force for all design-related decisions.

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Strategy UX Definition Product Strategy 52

Dear Strategy

OCTOBER 27, 2019

Dear Strategy: “What is the difference between a product-based organization and a market-based organization, and how does that translate into product and marketing strategies?”. For smaller businesses with one type of product sold into one or more markets, this discussion is a moot point.

Strategy 45

Strategy Marketing Workshop Product Strategy 45

Bain Public

SEPTEMBER 17, 2020

Bain Public’s SOAP™ methodology and tool offers a full picture of your product strategy, tactics, metrics and roadmap all in one place. SOAP™ is a methodology that Bain Public created for product planning and roadmap prioritization based on principles of Product Strategy, Lean Startup, User-centered design, Data Science and more.

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Framework Leadership Customer Communications Definition 52

The Product Coalition

OCTOBER 26, 2020

Thinking and talking about the product definitely falls under this category. When it comes to the actual work products that product managers deliver: wireframes and user stories. Product Definition Itself Is Not Strategy So why do the CEOs say it is an important, strategic role?

User Testing 127

User Testing Definition CTO Product Research 127

Dear Strategy

AUGUST 27, 2018

Dear Strategy: “Can you talk about some of the newer trends in marketing that should be considered when putting together a marketing strategy?”. . Finally – a question about marketing strategy!!! We’ve always pitched this show as being mostly about product and business strategy. Next are the product strategies.

Strategy 53

Strategy Outbound Inbound Marketing 53

The Product Coalition

SEPTEMBER 10, 2023

But as a product executive, you must take it to the next level — and this time use it with the entire management team. Image by Denis Doukhan from Pixabay In the CPO Bootcamp we talk a lot about product strategy. One of the things I say about it is that strategy starts with the goals. I’ll start with the former.

Leadership 107

Leadership Strategy User Testing Product Strategy 107

Dear Strategy

OCTOBER 31, 2018

Dear Strategy: “What are the strategies, tactics, and operations for product managers?”. . Whenever someone refers to “strategies, tactics, and operations” or “strategies, tactics, and execution,” I assume they are talking about some type of an overall strategy that essentially consists of those three basic parts.

Strategy 40

Strategy Product Management Product Manager Management 40