The Product Bistro

AUGUST 23, 2016

The concepts behind structured customer visits are powerful tools that allows the product manager or marketing team to quickly validate their assumptions, and ensure that the market matches the internal view. However, since you often must rely on groups that have an underlying agenda to select customers to visit, and also to coordinate the visits, there is a very real risk in this process.

Reference 170

Reference Positioning Marketing Information 170

UserVoice

AUGUST 23, 2016

A common challenge that Product Managers face is trying to move their product and company forward with limited development and testing resources. And it often takes a combination of skill, talent, and luck on the part of a Product Manager to pry additional resources from the limited pool that their company has to build and innovate on their products.

Development 131

Development Product Management Product Manager Product Research 131

Mironov Consulting

AUGUST 23, 2016

Palo Alto’s Lean Product & Lean UX Silicon Valley meetup, led by Dan Olsen, hosted Rich for… What: “ Challenges of Enterprise Product Management “ When: Tues, 23 Aug, 6pm – 830pm. Where: Medallia , 395 Page Mill Rd, Suite 100, Palo. Enterprise software products often have long sales cycles, lumpy revenue streams, and organizational gaps between buyers and users.

Enterprise 58

Enterprise Product Management Product Manager B2C 58

Nir Eyal

AUGUST 23, 2016

Nir’s Note: This Q&A recently appeared on the 15five.com blog and it pulled out some thoughts I’ve been chewing on regarding technology, addiction, and our relationship with the products we use. I’ve edited it slightly and hope you find it interesting. Question: Pokémon GO is all the rage right now. Can you talk about that […].

Technology 57

Technology Blog 57

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Product Management

TSIA

AUGUST 23, 2016

Great self-service is something most companies aspire to provide, in pursuit of an exceptional customer experience. When done well, it increases customer satisfaction and loyalty. It’s also cheaper and relieves the contact center from the burden of answering repetitive calls. 97% of the support leaders TSIA surveyed plan to invest in self-service tools in the next two years.

Customer Experience 40

Customer Experience Customer Satisfaction Strategy Vision 40

Product Bookshelf

AUGUST 23, 2016

Pricing is a creative process. The art of pricing is about selecting a revenue model and pricing strategy. The science of pricing identifies a price based on one or more pricing drivers. Effective implementation of pricing requires a dedicated pricing team. Pricing: The Third Business Skill: Principles of Price Management by Ernst-Jan Bouter. Pricing is both an art and a science: art qualifies, science quantifies.

Research Software 48

Research Software User Testing Technical Review Systems Review 48