Sat.Nov 02, 2019 - Fri.Nov 08, 2019

article thumbnail

User segmentation: Why it’s crucial for product managers

ProductBoard

In a typical marketplace, not every user has the same needs. But you can usually identify several subgroups of users who have very similar needs to one another. We call these user segments. To understand why this matters, consider what it takes to launch and maintain a successful product. From its earliest stages, your product must meet the needs of some group of users or it will die.

article thumbnail

Fixing your blind spot: biases in decision making

The Product Coalition

Every person forms a set of mental shortcuts or heuristics, which work brilliantly day in day out, but become harmful when left unchecked. Continue reading on ProductCoalition.com ».

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why Product Managers should care about Development Culture

Ask Benny

Make sure your tools are optimized. As product managers, we focus on many things including strategy, execution and mostly connecting strategy and execution. When it gets to development culture many product managers feel it is not their problem because it is the domain of the VP R&D. While this is true, I do not think that as product managers we can ignore the development culture.

article thumbnail

Need a Product Manager Mentor? Here’s How to Find a Great One

ProductPlan

When we’re new at something, we turn to trusted experts. Sure, we also glean all we can from the resources available to us, but there’s nothing quite like learning directly from someone who’s been through it all before. Experts can make great mentors because they’ve acquired valuable wisdom and mastered their craft through years of day-to-day experiences.

article thumbnail

Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

article thumbnail

Eight Tips for Effective Win-Loss Analysis

ProductCraft

To build a more sellable product, you need to know why prospective customers do or don’t purchase your product. What was their final decision? Why? Did they perceive any product gaps? What other factors influenced their decision? Which alternative solutions did they consider? If lost, how can you win their business in the future? This. Read more » The post Eight Tips for Effective Win-Loss Analysis appeared first on ProductCraft by Pendo.

More Trending

article thumbnail

Feature Creep: How to keep your UX project on track

TryMyUI

How can you keep your UX project from getting overwhelmed by feature creep? From startups to agencies, everyone is vulnerable to feature creep. The post Feature Creep: How to keep your UX project on track appeared first on TryMyUI Blog.

UX 69
article thumbnail

Is your product on the right track? A lesson from football on finding leading indicators in your data

Mixpanel

What do you do when you just know your plan is working, but can’t prove it? Whether you’re trying to win a football game–or your market–the answer is to dig deeper into the data. Back in 1985, now-legendary San Francisco 49ers coach Bill Walsh was brought in to turn around the worst team in the National Football League (NFL). By many accounts, it was a hopeless situation, and after his first two seasons, it seemed as if very little progress had been made.

article thumbnail

How Product Usage Analytics Can Boost Engagement

Userpilot

Unless you’ve been living under a rock the past decade, you’ll know that data is key to the success of any SaaS product. Perhaps the most important data at your disposal is product usage analytics. In this guide, we’re going to look at: What product usage analytics is. Why product usage analytics is so useful. How segmentation takes your data to the next level.

article thumbnail

The PB&J of UX and Product

ProductCraft

You’ve got a new feature that you’re excited to start working on. Not only are you motivated by how cool this feature will be, but you also need to build it ASAP. It would be nice to take some time on it and get feedback from the UX team, but given how fast it needs. Read more » The post The PB&J of UX and Product appeared first on ProductCraft by Pendo.

UX 53
article thumbnail

Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

article thumbnail

How Design Thinking, Lean, and Agile Work Together by Jonny Schneider

Mind the Product

In this keynote from #mtpcon London, Jonny Schneider, Product Strategy and Design Principal at ThoughtWorks, discusses how using all of design thinking, agile, and lean means we can build better products. Key points: You should try to use design thinking, agile and lean when building your products. Testing and learning with real people, using real software in real contexts, is the key to competitive advantage.

Agile 152
article thumbnail

Spendesk’s Nicolas Marchais on evolving with your market

Intercom, Inc.

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. If people aren’t looking for your solution, you have to educate them about the problem your product solves. You also need to evolve and adapt at a greater pace than more established peers.

article thumbnail

The Killer Product Overview: How to Nail It, Verbal or Written!

Product Management University

Here’s the secret to a killer product overview. It’s more about what someone can do with the product than it is about what the product actually does. About 10 or 12 years ago, I was the victim of a killer product overview! I wasn’t even planning to buy anything, yet I spent way more money than I ever imagined and I couldn’t be happier. Here’s the story.

Travel 100
article thumbnail

Erika Hall Knows How to Fix Your Design Process (But You’re Probably Not Going to Like It)

dscout People Nerds

The Mule Design co-founder and Just Enough Research author on why doing good research scares us, experience design is a misnomer, and real creativity requires logging off.

111
111
article thumbnail

Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

article thumbnail

Why Product Managers should care about Development Culture

Ask Benny

Make sure your tools are optimized. As product managers, we focus on many things including strategy, execution and mostly connecting strategy and execution. When it gets to development culture many product managers feel it is not their problem because it is the domain of the VP R&D. While this is true, I do not think that as product managers we can ignore the development culture.

article thumbnail

Setting Up an Internal Product Function by Prag Patel

Mind the Product

Where does product management fit in an organization today? In this ProductTank London talk, Prag Patel , Head of Product at And Digital speaks about his experience helping clients to adopt a product management strategy and the lessons learned along the way. Watch the video to see Prag’s talk. Or read on to get an overview of his key points: Expectations of a product manager.

article thumbnail

Good Managers Manage Their Free Time

The Product Coalition

Your day is full of meetings. You have only a couple of short breaks between them. Managing this “free” time is the key to success of… Continue reading on ProductCoalition.com ».

article thumbnail

10 things about remote facilitation we wish we’d known sooner

Miro

10 things about remote facilitation we wish we’d known soonerfor many, Facilitating a meeting or a workshop may seem like a dreadful task. Facilitating a remote workshop – even more so. There’s something inherently challenging about not being in the same room with your team. You can’t really revert to small talk when the atmosphere […]. The post 10 things about remote facilitation we wish we’d known sooner appeared first on MiroBlog | A blog by Miro.

article thumbnail

Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

article thumbnail

Degreed uses productboard to delight its rapidly growing client base

ProductBoard

Degreed enables organizations and individuals to build and measure skills on their platform. Their platform helps its customers identify which skills they have and where their gaps are. It then connects people to the content and work experiences to fill those gaps. Degreed also provides the means to showcase those skills in a lifelong learner’s profile.

article thumbnail

Designing for Play – Melissa Pickering on The Product Experience

Mind the Product

If you – or your kids – have ever controlled a Lego creation from an app, then you’re familiar with Melissa Pickering’s work. Now Lego’s Head of Interactive Play, blending digital and physical play, she got her start as an Imagineer at Disney (designing rollercoasters!) before founding a STEM startup. She joined us on the podcast to talk about designing for children, ensuring that parents are happy, and designing to ensure that your customers take pride in what th

article thumbnail

Product Love Podcast: Marty Duffy, VP of Product at G2

ProductCraft

? This week on Product Love, I talked to Marty Duffy, VP of product at G2. G2 is is the world’s largest tech marketplace where businesses go to discover, review, and manage the technology they need to reach their potential. Marty says that he’s a generalist by nature. His strongest suit has always been leadership. Read more » The post Product Love Podcast: Marty Duffy, VP of Product at G2 appeared first on ProductCraft by Pendo.

article thumbnail

How to create an interactive wireframe in Cacoo

nulab

When you are developing a website or mobile application, a wireframe or mockup is a useful tool for communicating ideas visually in an efficient manner. It encourages collaboration by providing designers and developers a basic form of the product to work with and improve on. The more thoroughly you vet your product during these early wireframing stages, the less likely you are to waste time later on when even small changes can require time and effort from multiple teams.

article thumbnail

Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

article thumbnail

Managing the A/B Test Lifecycle

The Product Coalition

A view on everything we do while A/B testing, Except running the A/B test. Over the past year, my team has simplified and optimized our A/B testing process. As a product manager, I either led or enabled some of that change. This has resulted in better A/B tests definitions and communication, a reduction in the overhead of running A/B tests, and also much happier stakeholders and teams.

article thumbnail

Imaginary Research – How to Design More Human Stuff by Kate Nightingale

Mind the Product

People don’t buy products, they buy the symbolic meaning behind these products. In this ProductTank London talk, Kate Nightingale , Founder of Style Psychology, takes us through the steps of imaginary research and teaches us how to design more human stuff. Her key points include: Applying research findings. Steps of imaginary research. Watch the video to see Kate’s talk in full.

article thumbnail

The Product Experience – Zen and the Art of IoT Product Management

Daniel Elizalde IoT Blog

I had the opportunity to be a guest in the Product Experience podcast by Mind the Product, and I’d like to share that interview with you. This was a particularly exciting episode for me since I’ve had a long history of collaboration with Mind the Product. In case you don’t know about MTP (and you […]. The post The Product Experience – Zen and the Art of IoT Product Management appeared first on Daniel Elizalde.

article thumbnail

Product is Only One Part of the Brand: Rajiv Bajaj

NextBigWhat

Great talk by Rajiv Bajaj, Managing Director – Bajaj Auto. Pretty much 2-year MBA compressed in this 55 minutes talk. Watch the keynote if you still believe that building a great product = guaranteed successful business (hint: it takes a LOT more). The post Product is Only One Part of the Brand: Rajiv Bajaj appeared first on NextBigWhat.

article thumbnail

From Developer Experience to Product Experience: How a Shared Focus Fuels Product Success

Speaker: Anne Steiner and David Laribee

As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.

article thumbnail

Who The Product Owner Is Not?

The Product Coalition

Scrum, Agile, Scrum Master, Product Owner…those are buzzwords of modern product management. Let’s talk about why the PO role is so… Continue reading on ProductCoalition.com ».

Agile 60
article thumbnail

UXDX recap: Product design experts from Uber, Mastercard, and more share their insights

ProductBoard

Last week, my fellow designer Zdenek and I hopped on a plane to Dublin to attend the 4th annual UXDX conference. During our time in Dublin, we spent 2 days at the Royal Dublin Society listening to design thought leaders share their perspectives on product development and how they bridge the gap between product, design and engineering. We identified two big themes from the talks: The need to think.

article thumbnail

The State Of Innovation | A Conversation with Rita McGrath & Alex Osterwalder | BoS USA 2019

Business of Software Conference

Rita McGrath (Author, Seeing Around Corners) & Alex Osterwalder (Founder, Strategyzer). At Business of Software USA 2019 we were joined by two titans of innovation thinking. Rita McGrath & Alex Osterwalder both gave fantastic talks at the conference and shared enthusiastically in the 3 days of learning. It’s probably fair to say that Alex made more notes than anybody!